167: Why Sobriety Isn’t the Goal

What if your “casual” drinking habit is the invisible ceiling holding back your business, your energy, your relationships and your legacy? James Swanwick, bestselling author of Clear and founder of Project 90, joins Harder Than Life for a raw, science-backed, and empowering conversation about how rethinking your relationship with alcohol can unlock the life you were meant to live. No shame, no preaching, just powerful truth from two high performers who walked away from the bottle and never looked back. “It’s not about sobriety. It’s about clarity, performance and choosing freedom.” In This Episode, We Cover: 🔥 Why willpower is the worst way to quit drinking 🔥 The neuroscience of dopamine, cravings & identity 🔥 Why most high achievers underperform because of “normal” drinking 🔥 The 98% success rate of Project 90 vs. AA's traditional approach 🔥 The mindset shift that reframes alcohol forever 🔥 The $500,000/year cost of your nightly glass of wine 🔥 What happens to your brain, energy & relationships when you go alcohol-free 💬 Which mindset shift hit you hardest? Drop it in the comments—this one’s meant to spark real change. Connect With Me: Instagram: https://www.instagram.com/kelly.siegel.71/ LinkedIn: https://www.linkedin.com/in/kelly-siegel-0146a3/ TikTok: https://www.tiktok.com/@kellysiegel71 Connect With James: Website: https://alcoholfreelifestyle.com/ Instagram: https://www.instagram.com/jamesswanwick/ Subscribe To The Podcast Here: Apple: https://podcasts.apple.com/us/podcast/harder-than-life/id1725989697 Spotify: https://open.spotify.com/show/29NOnhItmCLkZ9sLswABKS?si=d81915ddabc0420a YouTube: https://www.youtube.com/channel/UCncVFeA5P2LrAovuofQQcDg Learn more about your ad choices. Visit megaphone.fm/adchoices