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June 12, 2025 10 mins

In the 2nd of a 3-part bonus series, Jared shares his top 5 insights for B2B2C digital health companies to understand their role in making healthcare consumer-centered. 

The role of digital health companies: 

  1. Understand consumers more deeply than anyone else. 
  2. Create a product or service so good that consumers demand it. 
  3. Educate consumers so they see you as a solution. 
  4. Educate health systems / employers / health plans so they understand your value. 
  5. Use your brand “for good” (obligatory Wicked reference).  

SPOTLIGHT: SHED 

Shed is revolutionizing health and wellness by making wellness available to everyone. Through personalized nutrition, high-quality supplements, and science-backed wellness strategies, Shed empowers individuals to take control of their health and live longer, healthier lives. 

Start your wellness journey today: www.tryshed.com/?utm_source=referral&utm_medium=podcast&utm_campaign=healthcare_rap

JOIN THE COMMUNITY

This show is produced by the Healthcare Rap Community, the home for bringing together the voices of healthcare leaders and health consumers. Whether you're actively working to make healthcare more consumer-centered or just want to learn about cool new care models and innovations, this community is for you! (#427) 

See omnystudio.com/listener for privacy information.

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