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February 27, 2025 • 20 mins

Join us as we dive into an inspiring conversation with Cindy Peach, a former tech professional who boldly transitioned into the multifaceted realm of commercial real estate. She shares her captivating journey of recognizing the potential for creating additional income streams, navigating the ups and downs of economic cycles, and cultivating a resilient mindset that empowers her and those around her. This episode explores the misperceptions surrounding real estate ownership, emphasizing that exceptional opportunities exist for those willing to step forward.

Cindy's insights on the importance of diversifying income sources are particularly timely as she recounts past market fluctuations. Listeners gain valuable perspectives on overcoming challenges and embracing change, no matter their starting point. The episode also highlights the intersection of technology and real estate; hear how Cindy utilizes AI to enhance productivity, expand marketing efforts, and better serve her investor community. Moreover, she emphasizes that the positive use of technology is key to harnessing future growth, encouraging individuals to engage in learning through accessible platforms.

The conversation circles back to the beautiful blend of personal freedom and professional fulfillment. Cindy reflects on how her career allows her to prioritize family, travel, and passions like singing, showcasing that a lifestyle rooted in purpose leads to genuine happiness. This dialogue encourages listeners to re-evaluate their life choices and consider how they can embrace new paths and opportunities to live fully.

Connect with Cindy through LinkedIn or visit her website, investwithpeach, to explore more about joining her community. This episode is a reminder that embracing change and cultivating a winning mindset can lead to extraordinary possibilities. Tune in, and don't forget to subscribe, leave a review, and share this enriching conversation with others seeking inspiration!

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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:03):
Welcome to Heather Ewing, the CRE Rundown.
I am your host, Heather Ewing,and today I have the exceptional
Cindy Peach.
She is from Next PhaseInvestment Community out of
lovely California.
Welcome, Cindy.

Speaker 2 (00:20):
Thank you, Heather, and thank you again for having
me on your podcast.
I really appreciate it.

Speaker 1 (00:25):
Oh, it's a pleasure.
So we began connecting throughLinkedIn, like many of my
podcast guests, and it's reallya wonderful emporium to find all
these great, talented peoplethroughout the country.
And since we've been getting toknow each other, please share
with my audience a little bitmore about yourself, so they can
get to know you too.

Speaker 2 (00:46):
Great.
Thank you, heather.
Well, I started out.
I didn't start out in realestate.
I started out working in thetech industry and I did that for
about 30 years and the firstpart of it.
If we all flash back to the 2000period, where we had the
dot-com burst with the internet,there were a lot of big changes

(01:10):
in the tech industry and I sawa trend that we had these peaks
and valleys of the businesscycle and there was also layoffs
that were involved and we'vejust seen that in the last 2024,
a lot of tech layoffs.
And so my husband and I weretalking.
We decided that we needed tofind additional income streams

(01:30):
and so we'd look towards realestate to develop that.
So in early 2000, we startedout, there was a need for
California for housing and westarted out actually building
out spec houses.
I got my real estate license andI was selling the houses and,
of course, then we got anotherbubble that burst and that was
my real estate license and umwhen I was selling the houses.
And of course, then we gotanother bubble that burst and
that was the real estate bubble,um.
And so, going through that um,a lot of key learnings from that

(01:53):
Um, but we continue to moveforward.
Um made lemon out of lemonadeand um continue to move forward.
And then we moved intocommercial real estate, um and
started out with um, generalservice administration, which is
federal buildings that we wereleasing getting income from the
federal government, and we movedinto that and branched out into

(02:14):
retail strip centers and that'swhere we continue to move
forward in the last 10 years aswe're building out that
portfolio for our investorsaround retail strip centers.
So that's kind of my journey.

Speaker 1 (02:26):
Yes, which is the true pivot right.
And that's where it'sinteresting, because in talking
with so many different peoplethrough the podcast, networking,
other venues, that peopleeither get into real estate they
knew they wanted it or it'sthat wild pivot where you start
branching out and looking atwhere your skills, your

(02:48):
resources, your talents are increating that new path.
So congratulations to you fortrailblazing that.

Speaker 2 (02:54):
I think a lot of people get hung up on the fact
that you can't branch into thatin commercial real estate.
You have to have a lot of moneyto do that.
And if you actually look at andyou know this, heather, being
in the industry most of ourretail strip centers, 90% of
them are owned by couples momand pops, if you want to call it
that that are actually owningand managing those.

(03:16):
So there is great opportunityfor people to get involved in
that.

Speaker 1 (03:21):
Definitely.
And that brings up a beautifulpoint.
Is that I think so much of itis mindset right?
Yeah, whether it's commercialreal estate, whether it's other
areas, that people have thesenotions right, that it's for the
1%, and sure you hear aboutthat, but it's really there's so
many different opportunities,different dollar amounts,

(03:47):
amounts, and when you areresourceful, such as yourself,
and in my experience too, itcreates a really great path for
personal growth, for investing,for development, and it's a true
gift.

Speaker 2 (04:16):
Yeah, and you're right about the mind shift part
of it.
There's a point where you knowwe buy that house and then we
put our money in our 401k andthen you know magically, and you
know that time frame, that wewant to retire we'll have all
this money.
And it doesn't usually work outthat way.
You have to have differentmultiple income streams to
offset because you know I justspoke about you know we had the

(04:40):
dot-com bubble burst in early2000, I think it was 2000, 2001.
And then, you know, followingthat there was another one, that
was the real estate bubble.
You know, we've seen these.
You know different shifts I willcall in the economy, whether it
be even, you know, if we gojust recently with a pandemic,
that's made a big shift.
You know, if you look at officebuildings right now there's a

(05:02):
huge vacancy rate there.
So you have to be able to pivotand adapt and move along with
these different changes.
You just don't know what'sgoing to be thrown at you.
And so, in having differentmultiple income streams and you
can ride out the wave of thosedown times in those certain
areas, yeah, definitely, andthat's where, too, we take our

(05:28):
mindset with ourselves.

Speaker 1 (05:29):
24 seven, yes, and definitely something I've honed
in on over the past decade, andI think, in commercial real
estate.
Real estate, if you want toeither sink or swim, right.
And I also bootstrapped my wayand I paid for everything you
know it wasn't family money, itwasn't investors, all these
different things.
So I really did have to bescrappy.
I had to really want it, whichI did and still do.

(05:49):
But things shift and change.
When you have a clear directionand you don't accept not
getting there right, that youwill be resourceful and
cultivate what you need to getthere.
It does happen, as illustratedby our stories and so many
others within the arena.
What would you say reallyhelped you to cultivate that

(06:12):
winning mindset and theabundance mindset that it
requires?

Speaker 2 (06:16):
I, you know, I think it's just a uh, a lot of uh.
You know what?
I how I wake up in the morning.
I get up, um, I'm.
I love my coffee, I'm drinkingit now while we're on this
podcast.
Um, so I love my coffee, so I Iwhat I do in the morning.
I'll get up, I'll bound out ofbed, as my husband calls it, and

(06:37):
then I'll I'll run down, I'llmake coffee.
And as I'm making coffee, I usethat time just to sit there and
think about how I'm going tostart my day, what I want to see
happen.
If you kind of envision whatyou want to see the outcome to
be, you'll always work towardsthat.
So I really try to have apositive mindset, in the sense
that I put out those positiveaffirmations in the morning, I

(06:58):
think about the outcome of theday and how I want to see it
happen, and then then I start myday out.
And so then now I know what Iwant for the end result, and
then I think you can do it on aday by day basis.
And you can also do it ifyou're planning in the future,
right Five years from now.
We talk about that.
But you know when, when I wasworking in the corporate world,
they go what do you want to bein five years?
I'm like, oh, I don't know.

(07:19):
Sometimes you don't know.
So breaking it down on aday-to-day basis.
It just makes it easier, um,and then you'll start building
out.
You know what you want to do,but just starting out, I believe
what you put out there you getback, um, and that's you know.
So you, if I want to put outpositive thoughts about where I
want to be and what I want to doand who I meet, even with

(07:42):
LinkedIn, how we met, I gotstarted on the LinkedIn
challenge and here I met you.
So I mean so, just taking thatstep in that leap, that's
something I wasn't maybecomfortable with.
I'm now branched out and I'vemet all these great people from
the sitting here at my desk.
I've been able to meet a lot ofgreat people and interact with

(08:02):
them.
So it's all in how you put itout there and I always go with a
positive mindset and juststarting my day out that way of
how I wanna see the outcome in apositive way.

Speaker 1 (08:12):
I think that's great and it's interesting, cause I
ask that question of so manypeople that I talk with and
there's definitely continuityamong people, different little
twists and things of that nature.
But to your point, it'senvisioning, feeling it and,
yeah, how do you want it tounfold?
Because our conscious,unconscious, work together,

(08:34):
whether people are aware of itor not, and that's why
neuroscience is trulyfascinating.
And to me, and that's whyneuroscience is truly
fascinating and to me, the morewe know about it, the more we
can cultivate it.
Dr Andrew Huberman has a greatpodcast.
So, yeah, human performance isa big one for people in

(08:57):
commercial real estate or reallyany industry.
So, as we shift from mindset,let's think of technology, right
of AI.
Everyone's hearing about it.
It's coming into all thedifferent arenas, disrupting.
There's fear, there'sexcitement.
What are your thoughts?
And take on AI.

Speaker 2 (09:09):
Well, I'm going to pause on that for a second.
So I being from having mybackground being in technology,
I'm excited about AI.
When I left Intel, I actuallyworked for the Intel Research
Lab and we were doing earlydevelopment on different AI
technologies.
They won't be able todistinguish what is real and

(09:32):
what is not, and so there's alot of technology out there it's
called deep fake which looks atvideos and can tell actually if
it's AI generated versus a realvideo, as we're doing now today
.
But, moving forward, I think AIis exciting.

(09:54):
There's an opportunity right nowfor people to be able to be
more productive using AI.
And look at real estate, forexample, ai is being used to
analyze deals and do theunderwriting on it.
You know we've used AI forcreating content.
We've used AI for, you know,delivering out marketing
materials.
We're using AI right now tomake notes for this transcript
marketing materials.

(10:15):
We're using AI right now tomake notes for this transcript.
So you know there's all thesegreat things that we can do with
AI.
I think with anything that'snew technology, there's always
this unsettling unease about it.
You know what will happen, theunknown right, and I think it's
the same thing that we saw as akid growing up watching
television, you know we're goingto be in my parents called the

(10:35):
boob tube you know, becauseyou're just going to you weren't
going to learn anything, right.
But you know we've seen withtechnology advancements that we
get to learn more, even with,you know, the Internet Everybody
was scared about oh my God,people are going to be able to
see what I'm doing or I won'thave any privacy.
But the positive side is thatwe have YouTube where we can go

(10:57):
out and learn a bunch ofdifferent things.
You have this medium now thatyou can actually go out and you
know, from your comfort of youroffice or home.
You know you can create apodcast and we can.
You know we have differentavenues of where we can collect
information.
It's not just the encyclopediafor people who remember those
days where you had to go look itup at the library.
You know there's so manydifferent areas.
So I think I'm excited aboutwhat AI will bring to our world.

(11:21):
I'm sure that there's alwaysthere's a yin and a yang with
everything, but I think that'show we work it out.
You know, we've adopted newtechnology in the past.
Yeah, there's some things thatmaybe people don't like about it
, but the overall, I think isgood.

Speaker 1 (11:39):
I think it's going to be great for everybody.
I agree completely and younailed it on the head, cindy of
people oftentimes fear changeand it's learning about it,
understanding, and we all knowthat change you're going to go
through it, so you can either gothrough it kicking and
screaming or, like you are,seeing the benefits, integrating
them, and really it allows youand your community to help

(12:00):
people on a farther, quicker,wider realm.
So that's a true gift.
And yeah, you have.
You know, with YouTube, as youreference, that what a great
opportunity in life for peopleto learn.
And it's free, really, ifthere's an interest.
Going back to mindset, if youhave an interest, it's as simple

(12:21):
as from the comfort of home,your cell phone, wherever, of
just plugging something in andbeginning to educate yourself,
understanding who in that realmyou can learn from in addition
to and other ways.
So that's great.
In that realm, you can learnfrom in addition to and in other
ways.
So that's great.
So commercial real estate isbusy, as we know a lot of ups
and downs and arounds the bend.

(12:48):
What do?

Speaker 2 (12:50):
you do to de-stress, whether it's during the day or
even in the evenings or weekends.
So I have I like to work outNow I'm not as diligent as you
heather out there running atwhat?
4 30 in the morning, gettingready for a marathon but that
was.

Speaker 1 (13:01):
It's a real bless you .

Speaker 2 (13:04):
But I have, um, I go, I, I work out, um, I do, um, I
actually have a, a group ofladies that I go to.
It's called fusion, but it's adance workout class and I I do
some weightlifting, um, I takeopportunities to walk, um,
usually what I'll do, there's myde-stress for my daily thing,
where I, you know, just somepersonal, um, me time that I

(13:27):
take, and it may be goinglifting weights and listening to
an audible book, um, or ortaking a walk and just kind of
let my mind wander and, and,because I find when I do that,
those that's when the answerscome to me, and then when I'm
not, when I'm not at home, ifI'm traveling, you know, if you
want to go, just get away fromit all completely.

(13:49):
My husband and I have a 51 footcatamaran and we sail, and so
we've been doing some sailing inthe Med, our boats over there
now, and then we plan to do acrossing across the Atlantic.
In November we're going tobring it over here to the US.
Yeah, so that's the adventure,cindy part.

Speaker 1 (14:11):
I love it To your point.
We are multifaceted individuals, right, and with commercial
real estate, like I joke thatyou can take us anywhere.
But we are going to be lookingat these little points and I
think I see it as a good thingbecause all of us that are in it
I mean it's been years and it'sjust, it's in your blood, it's

(14:33):
a lifestyle and it's somethingwe all enjoy, and I think that's
the other really nice thingabout it is that, you know, I
see some of the older crew intheir late seventies, even mid
eighties, that are still in thegame and what I love about that
is that there's a community.
They're still keeping theirmind fresh, the relationships
and all these different things.

(14:54):
So to me that's just beautiful.

Speaker 2 (14:57):
Yeah, I mean it, you know it isn't uh, it isn't like
being an athlete in real estate,right?
You don't?
You don't burn out at 40.
Right, I really think youreally turn it on as you get,
you know, the longer you are inthe game because you've learned
from different those learninglessons along the way that
you've built up a whole I callBKMs, or best known methods of

(15:18):
doing things that you can sharewith other people.
So the community is great and Iwant to emphasize that.
I started this a few years agowith a woman.
I officially left my W-2 and wecreated next phase venture
partners to help techprofessionals like myself go out
and be able to createalternative incomes.

(15:40):
But you know, the deal is thatI've been so welcomed in this
community.
There is an abundance mindset,there's plenty of room for all
of us and I've been the.
The friendships that I'vecreated, you know, just even via
LinkedIn, has been wonderful,very helpful, and people are

(16:00):
there to reach out and you canhave conversations with them.
So it's been a great, warmcommunity to join.

Speaker 1 (16:07):
I agree completely, and I think one of the really
nice aspects I like too is I'malso a very creative person.
Aspects I like too, is I'm alsoa very creative person and I
think there's a greatopportunity that everyone can be
who they are and that isaccepted right yes so many
different industries.
It's like you have to dress thisway, you have to, you know,
reply this way.

(16:27):
Where it's so structured and incommercial real estate, it's
kind of like you show up, youbring your best, you help people
, you have an abundance mindsetand it's kind of like filling
the gaps of we're all looking to.
How do we all move forward andhelping people individually and
collectively.

Speaker 2 (16:45):
So yes, really neat.

Speaker 1 (16:48):
So my final question this is always the big one.
Yeah, oh, I know, braceyourself, I'm scared.
Hold on, cindy.
Okay, what does living fullymean to you?

Speaker 2 (17:06):
Oh, living fully to me is one thing is that, you
know, I've created a life that Idon't.
I don't have to trade time formoney.
I have the freedom to get upand decide what I'm going to do
every day, whether it's you know.
And of course, I'm working,building our business, scaling

(17:27):
out our investor community, andthat's one thing I enjoy doing,
but it's also spending time withfamily and friends, traveling
and pursuing passions.
I also sing in a cover band,and so I like to do music, and
so that's one of the otherthings, and I have time to be
able to do that.
I can manage my own time.
I think that's.
What is so freeing for me beingin this business is that, of

(17:51):
course, we have to do what wehave to do to make things work
in the business side of it, butI don't have to do it in a
designated time that someonedecided for me.
I get to manage that time, andevery day I get up, I get to
decide what I want to do, andthat is priceless for me.
I mean, you can't put a dollaron that.

Speaker 1 (18:10):
Yes, yes, well, and to me, freedom is my number one
value as well.
And I think you know, what I'vekind of distilled over the
years is that if you'redisciplined, it's a grand arena
because to your point you canstructure things around it, and
especially with the investments,then that way too you're not
bound by the time in the sameway if you're not investing or

(18:33):
at that stage yet.
But the beautiful thing, asyou've shared, is that there's
different stages, people.
It just takes one step, whetherit's singing dancing to begin
investing and what's a great wayfor people to connect with you
so they can take that next stepor increase their portfolio.

Speaker 2 (18:51):
That's great.
Thank you, heather.
So you can definitely reach outon me on LinkedIn.
It's Cindy Peach which is onthe screen C-Y-N-D-I Peach and
just go linkedincom forwardslash Cindy Peach.
The other way you can reach meis through our website and it's
investwithpeach.
So very easy.
Type that in.

(19:12):
You can reach out to us.
There's a form you can fill out.
You can schedule a call.
I'm always excited to bringpeople on and the first thing we
do is try to educate.
I'm not here to sell things.
I'm here to help you decidewhat's the best option for you
and some people.
This isn't what is comfortablefor them, so it takes a special

(19:33):
person to come into the investorcommunity.
I like to educate people, bringthem on board and then make
sure this is the right fit forthem.

Speaker 1 (19:42):
Which is perfect, because everyone has to make
their decision right.
And that's why I love yourapproach and in your level of
professionalism because, youprovide everything, you answer
the questions and each personknows their self so they can
make the appropriate choice withyour wisdom.
So exactly, yeah, cindy, thankyou so much for joining me.

(20:02):
It was great to talk with youand I look forward to connecting
more on LinkedIn.

Speaker 2 (20:07):
Oh, me too.
Heather, Thank you again forhaving me on your podcast.
I so much appreciate it.

Speaker 1 (20:12):
You bet Bye-bye, bye-bye, bye-bye.
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