Most entrepreneurs get stuck competing on price.
But real growth comes from building around value, purpose, and a formula you can repeat.
In this episode, Neil Twa sits down with Solomon Thimothy, founder of OneIMS and co-founder of Clickx, to break down his Growth Formula: a simple framework built on acquisition and retention. Solomon shares how he pivoted from building websites to running a 17-year growth agency, why businesses should stop treating leads as commodities, and how consistent execution creates predictable results.
In This Episode, We Cover:
✅ Why competing on price kills long-term growth
✅ The Growth Formula: acquisition + retention explained
✅ How to capture bottom-of-funnel demand before creating new demand
✅ The role of retention, nurturing, and automation in scaling
✅ Why execution matters more than perfection (with Elon Musk as an example)
✅ How Solomon pivoted from “pretty websites” to measurable growth
📍 Chapters
[00:01:13] Purpose vs. Price: Why Entrepreneurs Get Stuck
[00:03:48] From Websites to Growth: Pivoting the Business Model
[00:07:25] Building Around Outcomes, Not Commodities
[00:10:59] Competing on Value Instead of Price
[00:16:25] The Growth Formula: Acquisition + Retention
[00:20:23] Capturing Bottom-of-Funnel Demand First
[00:23:35] Retention and Nurturing Leads the Right Way
[00:27:15] Why Execution Beats Perfection
🚀 Learn more about Solomon at clickx.io
🚀 Visit Solomon on LinkedIn: https://www.linkedin.com/in/solomonthimothy
Follow Neil:
🔗 LinkedIn: https://www.linkedin.com/in/neiltwa/
📸 Instagram: https://www.instagram.com/neiltwa/
📘 Facebook: https://www.facebook.com/neiltwa/
🐦 X/Twitter: https://twitter.com/voltagefba
🎵 TikTok: https://www.tiktok.com/@fbabusinessbuilders
🎧 Like This Episode?
✅ Subscribe for weekly conversations with real founders
✅ Share this with a brand owner or marketer in your network
✅ Drop a review to help others discover the show
Ready to stop trading time for money and build almost automated income with FBA? Visit https://voltagedm.com to learn how you can buy back you freedom by building your very own ecommerce empire!
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.