Episode Transcript
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Speaker 1 (00:06):
Well, hey, hey.
Welcome into the higher uppodcast.
I'm Adam West, a video creator,and I'm joined by an
accomplished entrepreneur, BenjiWilson.
Look, our mission is simple, isto empower you in every aspect
of your life, from business,personal growth.
We're just here to inspire youto make a positive impact on the
world through sharing our ownlife experiences and having a
(00:27):
chance to have conversationswith other successful
individuals.
But either way, together we'llexplore living a higher up life.
Let's jump into today's episode, All right, Benji.
Well, we are here for episodeeight, episode eight.
Look, I'm glad we got this onein.
I was worried, we it's been.
(00:48):
I feel like we've said it thepast couple episodes, but it's
just been a busy summer.
Speaker 2 (00:56):
You know, a lot of
times people think summertime
slows down for the family andall, but obviously there's
travel.
People are traveling onvacation, you're traveled, I'm
traveling, we travel together.
It's been nonstop.
Speaker 1 (01:08):
I mean it's been fun,
we did you know, it's been.
we've had a lot of good stuff.
We you heard us talk about itin our last episode, but this
past Sunday we got back fromfrom SirPro convention at the
time of recording this.
So we got back.
So got back from convention inTampa, florida, first time in
Tampa for me.
I've been a Tampa BayBuccaneers fan since I was
(01:30):
probably 12.
I won't lie to you.
I visited the stadium probablyat least three or four times.
Try to drone it.
I was very disappointed.
I sent I sent you and Sarah a,a and my wife a text message and
I was and it was nothing butthe drone in my hand and Raymond
Jane, stadium behind me and allstairs that was Benji and Brady
(01:51):
said if you get arrested,they're not bailing you out.
Speaker 2 (01:53):
And that's what
happens when you have a no fly
zone.
Speaker 1 (01:56):
Well, and it was a no
fly zone, I did not realize.
Like, so I look, so I have anapp that I can keep track of it.
It tells me so.
It says that you, you know Iprobably shouldn't be admitting
this on a podcast but it saysthat you have to get special
permission to take off.
Mine is a drone that'sconsidered that you don't have
to have it registered like arecreational recreational style,
but I do have my droneregistered, just for safety.
(02:18):
Safety, we'll have to tell thatshare that story about cowboys
here in space, which that was acrazy situation when we were
visiting our Dallas Texasfranchise, but it just wouldn't
let me take off.
It wouldn't let me take off.
I was disappointed.
It's all I was looking forwardto.
I couldn't even take off,couldn't even do it.
(02:38):
So I did get some cool pictureson the ground, but I was
disappointed.
I was with our director ofhuman resources and Leo's like
will you just walk around takesome pictures?
Like click sulking, like justtake the pictures?
I was just I was sad.
Speaker 2 (02:50):
Well, I do have a
claim to fame for Tampa, though,
besides the fact that ourorganization finished number
four, number four for 2022,number four, very, very excited
about where our team is, wherethey're headed, and
congratulations to our entireorganization for that, for that
amazing accomplishment.
Speaker 1 (03:07):
It's a big deal to
being in the top 100 this year.
For any Serpro franchise andany of our any of the other
franchises that do listen topodcasts, that's the massive
accomplishment.
Speaker 2 (03:18):
It really is.
I remember real quick before Itell my Tampa story.
I remember when number one ohone, okay this year did as much
revenue as the top performer was10 years ago I was going to say
our director of commerciallarge loss.
Speaker 1 (03:36):
He posted that he was
like I remember 10 years ago
that this it was, that it waslike that.
So it's just crazy to see justthe progression and how, how big
Serpro's gotten.
So it's just cool.
Yeah, the brand, the brand.
Share your story.
Share your story.
Tampa.
Speaker 2 (03:50):
I'm about to, but the
brand is the number one in
commercial clean up andrestoration and residential and,
moving into the reconstruction,number one progress.
So it's going to be a big bigyear, but, but here's my claim
to fame.
Okay, now I got to set thestage for this because there are
some fans out there, I'm sure.
(04:11):
By the way, thank you to allour listeners.
Thank you.
Appreciate you guys tuning into the live show on YouTube or
listen on?
whatever podcast platform, but Iremember I was walking out of a
meeting and I know still tothis day.
You think I am lying, I am not.
Speaker 1 (04:25):
Oh my gosh, you're
not going to share this story.
Speaker 2 (04:28):
I'm sharing it.
I'm sharing it.
So I'm walking out of a meetingat Starbucks.
Imagine that I'm a bigStarbucks fan.
Pretty much get the same thingevery time I go to Starbucks.
But walk out, see anotheranother owner hey, how you doing
, hadn't seen you in a while.
I shook his hand.
I'm not.
I got a tap on my shoulder andI turn around and look at her
shoulder.
I did.
I promise my brother was there.
(04:49):
I had two other witnesses, nolie.
I turn around and this girllooks at me with a.
She had a red sweatshirt onwith a hood.
Get her name right.
Get her name right.
I didn't let me.
Let me preface by saying this Ihave never.
Speaker 1 (05:02):
No, no, no, no, no,
no, no, no, no no.
Speaker 2 (05:04):
I have never.
I need to preface by say I'venever seen this show, ever, okay
.
So I didn't even know what shewas talking about.
I didn't even know what a namewas for this show or anything.
So that's what makes the storyeven more intriguing.
So this girl tasks me on theshoulder, she goes hello, I'm I
was 11.
(05:26):
She said I was 11 on strangerthings or something and like an
English voice, so I took it as Ithought.
She said I was 11 years oldwhen I was on stranger things,
so I didn't even acknowledge thefact.
I kind of just I mean she kindof looked a little spaced out,
you know whatever.
I didn't really know what wasgoing on she had a night of
(05:46):
partying, is what you said.
Maybe so.
Maybe, so I remember what herface looked like.
I turned around and startedtalking to the gentleman again
because, I'll be honest with you, I thought that she was
homeless or something.
Speaker 1 (05:58):
It's mainly Bobby
Brown, benji, she was trying to
ask me something for money orwhat.
Speaker 2 (06:01):
I didn't know what
was going on, so anyway you
don't need none of our money, Ipromise you.
I and I turned around andstarted talking to the guy.
Again, I looked over and shehad started to walk off.
Well, sarah was across theparking lot, my wife, and she
said I saw that girl over thereand she asked me about it and I
was like.
She said she was 11 on strangerthings and again I'm referring
to the age that she is.
Speaker 1 (06:23):
You said you did your
accent one more time as you
were telling Sarah, just theaccent one more time.
Speaker 2 (06:27):
I can't do that.
English accent is terrible.
But she said you met 11 onstranger things.
I said no.
She said she was 11 on strength.
She said no, no, no, no, no,that's her name.
And I said I've never evenwatched the show, I don't know
what you're talking about.
And so we tell you that storyand you still think to this day
that I'm lying.
Speaker 1 (06:45):
Let me set this up
for our listeners.
Before we get to our topic, letme set this up so when this is
going somewhere with our timetonight we had a team dinner,
right.
So we have this big team dinner.
It was fantastic.
We took a boat cruise.
We were on a three hour cruise.
Get it, ha ha, three hourcruise.
So we took a three hour cruise,our entire enterprise teams on
it.
It was amazing.
Got to sit, hang out, talk.
So we're dinners over.
(07:06):
We're sitting in there just allchatting and laughing and Sarah
walks over.
She goes oh my goodness, adam,did Benji tell you who she saw
today?
And then your brother, whichthis is where I do give you a
little credit, because hedoesn't seem like the type to
make these types of he either.
He's bought in and he's tryingto trying to mess me up.
It was all unscripted, I'mtelling you.
I just I wish people could havebeen on the boat because my
(07:29):
face, like I, was having a hardtime.
Your brother is like perked up.
He's like no, adam, thishappened, this happened.
So our listeners, they'retrying to convince me that they
saw Millie Bobby Brown in themiddle of nowhere and she was
like she had had too much todrink, I guess.
Speaker 2 (07:43):
I don't know.
So again, now that you've toldthat, okay, just so everybody
understands.
When she said she was 11 onstranger things, we pulled up,
we pulled up.
Sarah pulled up a photo of thisgirl and showed it to me and I
said that looks really close towhat that girl looked like.
And then we showed the pictureto Eric, who also works for us,
(08:06):
and he said Benji, that isexactly who that girl was,
because he saw her too.
So, anyway, I met 11 strangerthings, I don't know.
I don't know hey while we weredown there.
We had another Serperefranchise, meet Rick Flair.
He was down at by the bottom.
Speaker 1 (08:20):
You never told me
this.
Oh my goodness.
You're just trying to get me onthe podcast right now.
This foolishness.
Speaker 2 (08:27):
Hey, you go, look up.
Go look up Serpereau Tuscaloosa, look up Jacob and Albert Jacob
excuse me, jacob Corey andAlbert Thompson.
They saw Rick Flair down wherewe were docking waiting on our
boat.
But anyway, here's the point,this point is every.
Speaker 1 (08:45):
every one of y'all is
trying to make me look
ridiculous, and I felt like thaton the boat that night because
everyone was against me.
If you listen to the, peoplethat weren't there.
Speaker 2 (08:53):
If you listeners
could see.
Speaker 1 (08:54):
Right now he actually
has his phone looking on
Facebook to see if you can findRick, if you're watching the
video on YouTube, he's lyingTrue story.
Speaker 2 (09:02):
We did see 11 from
stranger stranger things.
I don't know if she was a stuntdummy or whatever, but they did
also see Rick Flair.
Anyway, here's the purpose.
Serpereau is one big happyfamily, and that's what we're
talking about this week.
We're talking about it.
Speaker 1 (09:18):
What, what a strong
impact it was making the
transition from this Familiesfamily ties can have in business
and it can go a long way foryou.
Family ties families just forher listeners.
Just one more jab Families canalso try to make you look stupid
in front of your entire team,which is what I felt like the
other night.
Anyways last thing I'll say Idon't believe you.
I think it's a lie.
I heard Johnny Depp was downthere too, and Tom.
(09:40):
Brady didn't see the house downthere, okay, but yes, anyway.
So family ties, yes, so familyis big.
I would.
That's definitely something Ido agree with Benjion.
Serpereau system is, yes, we dohave our.
We have our friendly rivalries,the people that we try to, we
try to be better than, butultimately we're all one team
(10:01):
that we try to work together tobetter the brand, which is a
little bit.
What we talked about in thelast one is how important
branding is.
So we try to work together onthat, but especially for our
team, I feel like that's a bigpremise really on what it's
based on.
But I think a lot of that comestoo from from you and your
brother and then once your dadinstilled in you guys from your
family business.
Now the cool thing is for foryou guys, you got to see what it
(10:25):
was like to have a businesshanded down to.
Your dad, built it for years.
I mean, for those that don'tknow, like Benjion Brady's dad
was Serpereau Rulety.
Like half the things that aredone in our Serpereau system
came from the mind of Benjionand Brady's dad.
He was so intercooled and a lotof those pieces that are still
used today.
(10:45):
So you guys got to actuallyexperience what it's like to
have something handed back down,you know, to you, to continue
that legacy, which you've done,obviously, yeah.
Well, it takes a team to do it,but it takes a team but it has a
lot of those family valueswhich really do contribute to a
higher up life and you know, Ithink a lot of that too.
I mean even family also is itdoesn't have to be blood as to
(11:08):
people, that that you havearound and I feel like that's
also been a resounding theme inso many of our episodes.
You are who you surroundyourself with.
Speaker 2 (11:18):
For sure, for sure.
Yeah, I mean, that has been abig thing for us.
Obviously, we don't.
We don't anticipate our kidstaking over surf pro.
It would be a long time beforethey were able to take over.
You know an organization of oursize, just to be honest.
Speaker 1 (11:32):
But yeah, we're doing
it for a very long, yeah, I
mean it would, because our kidsare young.
Speaker 2 (11:37):
They're all young,
even my brother's kids are young
that we just he just graduated,his oldest just graduated high
school.
My oldest will be graduatinghigh school this coming year, so
they've got a while.
But the the family in, I guess,foundation that my father built
into what we do today is, likeyou said, been trendsetters in
the industry and serve prospecifically, but it's, it's
(12:03):
that's, I believe, what helpsmake it successful.
Now a lot of people will saycan you do it without family?
Yes, absolutely.
There are many businesses thatcan be done without now, but can
?
Is it hard to work with family?
It can be, unless each of youhave your roles and
responsibilities.
I was talking with someoneabout this about two weeks ago.
Husband and wife have abusiness together and they, you
(12:27):
know they have to take it homewith them, right?
Yeah whereas me and my brotherdon't have to take it home with
us, specifically me and himyou're gonna break from each
other.
Basically, well, we do, we do,but there are times where we
have to meet with me and Sarahand him and Melissa have to meet
together, yeah, to talk aboutyou know what we're doing this
year and how we're gonna takethings to the next level,
(12:48):
whatever the case may be.
Yeah so it can't.
It can be a good foundation.
It can be tough to work withfamily, but it can also be very
rewarding to work with family,and that's where a lot of people
think they they missed the boat.
The husband and wife I wasreferencing to.
They seem to work really welltogether because they have to
find each other's roles andresponsibilities right.
(13:09):
If you try to work in the samelane of the other person, it's
not gonna work.
It's it doesn't matter if yourhusband, wife, brothers, aunt,
uncle, whatever the case may be,it's not gonna work.
Speaker 1 (13:19):
Yeah, well, and you
and Sarah work for each other,
work together for a little bit,correct, until until y'all
started Growing the family.
I mean, like well, I meanthat's basically how you met her
.
Speaker 2 (13:29):
Yeah.
Speaker 1 (13:29):
Yeah, she was there
when she the receptionist at the
time, or yeah, she was.
Speaker 2 (13:33):
Actually I was going
through a divorce at the time,
she was going through a divorceand, honestly, obviously we let
all that stuff pass before westarted dating.
But yeah, I met her at work andwe just one day were talking
about, you know, just small talkAbout how it was going and all,
and that's how we end upmeeting.
(13:54):
We neither one of us had anyinterest in dating anyone or
anything like that and they just, you know, after, after
everything got final on bothsides, we went out and talked
about it and rest his history.
Speaker 1 (14:06):
So yeah, yeah, yeah,
I think a lot of that because it
builds also having that.
Like you said, yeah, you andyou and your brother don't
necessarily get to take thingshome and you have that.
But I think it also helps youbuild a level of integrity and
trust absolutely, and not justin each other, because it's
tough, because I feel likesometimes you're more honest
(14:27):
with your family Than anyoneelse.
I mean, I know I mean even withmy mom, my dad, my sister, I
don't feel like as much as Emily, mostly because I'm scared of
her, have a shorter fuse withthem.
Emily just scares me.
For the other, don't know, mywife is from Morris, you know
you have hit her, her hometown.
(14:47):
When you hear the beer cansJingling from the porch deck
because that is their windchomps, that is I always joke whether
that she, when she gets mad, heraccent gets thicker.
Oh and she's already stuff.
I mean, you know, even when youhear now she's got a very thick
accent but but, but yeah, so Ithink a lot of that builds into
(15:11):
it.
But I mean, I, you know, I Ifeel like I have a shorter fuse.
I think that you know that'sthe other side of it is you're
having to learn to work with,with your family, because you
feel like you can say more.
I mean, I mean, I think ourteam is fairly honest with each
other, but there's people on myteam that I Feel like I can say
things, even if I get a littleupset, but then I know also know
(15:33):
there's people my team that Ican't.
So I Feel like that actuallymakes it harder for you working
with family, because the two ofyou can be more honest with each
other, not in a way to that toI don't feel like you're trying
to purposely down, you downgradeor put down each other, but you
have an easier time lettingthings slip, especially when
you're dealing with I mean thatyou guys are dealing with big
(15:55):
projects and it's not just thatyou're, it's the lives of 200
other people that your decisionsare affecting.
Speaker 2 (16:01):
Yeah, well, no,
that's a good point because I
remember before Brady and I hadour actual roles and
responsibilities.
We'll talk about that in just afew minutes from a family
perspective.
Before we had that.
I Never, I've always been inour family one.
I never want to.
I Never want to do anything.
Speaker 1 (16:19):
I'm not a negative
person anyway positive about
anything, sarah, and I joke thatsometimes that we wish you
would just be negative aboutsomething.
It's that why I always jokethat you and our director of
business development is the samelike.
Sometimes I'm just annoyed ormad and I'm like can you just be
negative for a second?
Speaker 2 (16:35):
Just for a second.
Honestly, it's just not my DNA,I mean.
Speaker 1 (16:38):
I'm sure.
Speaker 2 (16:38):
I'm sure I am from
time to time, but you know most
people that are around me thatwould probably you're not.
Speaker 1 (16:44):
You're not.
You're my wife and I joke allthe time that we're petty people
.
Speaker 2 (16:47):
Yeah, but though it's
with me and him.
You know we it was.
It was easier for me because inwe were in, we were in family
meetings.
I never wanted to cross theline to upset him and I'm not
saying he ever did that to me onpurpose, but it was.
It was a little harder now thatwe have well defined.
We use a program called whatyou're very familiar with,
(17:09):
working genius, and we haveimplemented that in our program
or, excuse me, our company.
If you have not done that, youcan go to working geniuscom.
Speaker 1 (17:18):
Super easy.
Speaker 2 (17:20):
And I want to say the
fee to do each employee
profiles like 25 30 bucks aperson, literally 20 bucks.
Speaker 1 (17:26):
And then, but I mean,
we really do put it into
practice.
And what's, what's crazy is howwell your brother remembers
what everyone is.
I, I keep it on my phone, yeah,so I don't forget what I am.
Oh, he'll ask you.
He'll.
He'll, straight up, he won'task you.
He'll tell you what you are.
Yeah, because if you answersomething certain way, he's like
oh, that's because you're thisand just to clarify, he just
(17:47):
became a certified instructor.
Speaker 2 (17:49):
That's why he knows
it Well he did it today.
Speaker 1 (17:51):
I mean he's like well
, You're an IE or whatever it is
.
That's why you answer that way.
Speaker 2 (17:56):
But it's it until we
had that.
I'm a wonder inventor and I wwiand basically I'm the guy who
brings the idea.
Eric and I call it throwingspaghetti on the wall.
We'll throw some pasta at thewall and if it sticks, we'll try
to implement that.
Where I used to be really badwas I wanted that idea to be
implemented yesterday, whereasmy brother has to process it and
(18:18):
see if it can make sense tomove forward.
Speaker 1 (18:19):
So I think I'm an
inventor and an enabler.
So, okay, I'm like a yes, likeyou tell me when he's he done, I
get it done, which is funnybecause I always hear the word
enabling and you think it's theopposite.
You actually do.
You're right.
Speaker 2 (18:31):
Yeah, but until until
he and I actually got our you
know lanes.
We stay in each other's, stayin our own lane.
I'm the, I'm the visionary ofthe company, he's the integrator
of the company.
So I come up with the idea.
He says, yep, that's a greatidea, let's run with it, let's
get the team surround.
And then he gets the teamsurrounded, you know so and so
forth.
So it's just from a familyperspective.
Speaker 1 (18:54):
It can be hard in
business, but it can also be
easier again if you sustain yourlane Well, and that's helped a
lot too, because you mentionedlanes and something big that
we've thrown around a lot thisyear is what is your QBR, and we
don't mean your quarterbackright.
Speaker 2 (19:07):
Yep.
Speaker 1 (19:08):
We're like what is
you know?
What is your QBR, what is your,what is your role?
Like, what is it You'resupposed to do?
And Like I have not been ableto do it yet, but you're
basically supposed to be able todefine what you do in one
Senate, right?
And so, like our director ofhuman resources, he was like hey
, my job is define people thatfit our culture and Then
(19:31):
decipher if they would be a goodfit or they wouldn't be a good
fit, right, we'll throw thoseout.
So that's kind of his like in.
He said in short terms that'swhat mine is.
So mind handling digitalmarketing and branding, my, that
would be my.
Well, my role is to basicallyhandle our forward-facing
Marketing and basicallypublicity Public, public image,
(19:52):
I guess.
So I haven't fully put mineinto a sentence yet, because I
feel like I do a lot of stuff.
Speaker 2 (19:58):
Yeah, oh yeah, I
could see that.
Speaker 1 (20:01):
One man army.
I joked about it today one manarmy.
Speaker 2 (20:04):
You know we were
talking about before we came on
to record some othercorporations and stuff that have
taken family businesses andthrived.
The number one for me thatcomes to mind Chick-fil-A.
Speaker 1 (20:17):
I knew you were gonna
say it.
I was waiting on it,chick-fil-a you should tell the
listeners what your favoritething to do at the drive-in line
.
Speaker 2 (20:25):
All right.
So at Chick-fil-A me and mykids, they hate it.
Speaker 1 (20:28):
It's a game.
They hate it.
Speaker 2 (20:31):
So I have a game we
play.
How many times can I get theperson at the window to say my
pleasure?
So you ask them a question.
They'll hey, man, can I have aname for the order?
You know my name's Wilson.
Okay, they're putting in, bythe way, they're putting in the
color of your vehicle and themake of your vehicle, and also,
when you pull around, they knowwho you are.
And then at the very end I'llsay hey, thank you for that, my
(20:54):
pleasure.
Hey, could I get some ranch?
Yeah, thank you for that, mypleasure.
You see how many times you canget them to say my pleasure
Making those people work for it.
It's fun.
It's fun, but no, they havefigured it out.
Speaker 1 (21:03):
You know they're
obviously a Christian value
company.
Speaker 2 (21:07):
They really.
I mean what fast foodrestaurant takes off on Sundays
and is still?
You're gonna laugh when youhear this.
I went for lunch thereyesterday.
Imagine that.
I went for breakfast there thismorning.
Imagine that.
Speaker 1 (21:22):
Just so you know,
like, if you haven't yet I'm
just I'm cutting you off for asecond Benji Grilled chicken
burrito for breakfast.
It's on point.
You introduced me to itprobably two years ago and I've
never eaten a chicken biscuitsince then.
I will not lie to you, I'venever ordered anything else
other than that.
And then some Chick-fil-A's.
Speaker 2 (21:44):
they have spicy
chicken, that's they will.
You're right, they will dospice.
I can't do that, but I get it.
But the thing that again, whotakes off on Sunday?
And they're triple wrappedaround the building Monday
through Saturday to try to getit.
Speaker 1 (21:59):
They create that
sublime man because it's a day
you can't get it.
Speaker 2 (22:02):
It's true, but I
believe they also.
Their higher up life is theylive for Christ and everything
that they do they some peoplecall it God's chicken.
You know kids?
Speaker 1 (22:13):
love it.
They get to have good time.
Jesus chicken, that's it.
Speaker 2 (22:16):
So I think that's one
well example, and there's, I'm
sure there's many, many, manymore, but that's the best one
that comes to mind.
Speaker 1 (22:23):
Yeah Well, I think
it's the best one because it's
your favorite and I honestlythink you use it with our team
all the time.
That and Starbucks, those aretwo things you use all the time.
And also, have you noticedthere's a lot of companies now,
especially fast food, that willsay my pleasure.
Oh yeah, have you noticed thatI have, like random restaurant
(22:43):
will say it like, hey, thanksfor you, thank you.
I mean, I've heard it atpicking up, picking up some
happy meals for the girls hereat McDonald's.
Hey, thank you so much.
My pleasure, my pleasure.
Okay, I see what you're doing.
Speaker 2 (22:53):
I see it.
Speaker 1 (22:54):
I see you, I got you.
So but yeah, so they do that.
But I mean it does bring asense to that.
But I think also, you know yourfamily values in that, carry to
making sure that you have ateam that finds that.
I think that's something thatwe talked about.
It was tough because, you know,like for convention, past
(23:16):
couple of years our spouses havegone with us.
They didn't go this year and itwas tough being there all week
and not having them after wehave.
But one of the things we didbring up is we said you know,
the upside is it was kind ofnice to spend a little bit of
time with each other, becauseyou end up kind of right up
together with the people thatyou that know each other.
So, like you know, my wife mightknow one or two of the other
(23:38):
wives that we spend time with.
So we ended up spending timewith them, whereas first, like
Friday night, like my self andour director of human resources.
And then I really don't knowwhat David's full title is,
because it's like 18 words long,but he basically handles all of
our.
Speaker 2 (23:53):
He's basically
director of technology.
Speaker 1 (23:54):
He's basically
director of technology, but him,
the three of us haven't reallyspent time.
We went out look, I'm gonnaadmit it, we went to a cigar
shop.
It was a really cool cigar shopdowntown that was built up an
old church cathedral in downtownTampa.
It was one of the top ones inthe nation and we and we just
hung out and we sat and wetalked and then we found out
more like things that he's doingwith his own, like he has a
(24:14):
business similar to myself, likehe wants to be able to build,
you know, systems for businesses.
That's what he wants to do, andso I didn't realize that with
stuff he was doing, and so as heand I sat and talked more and
more, like yeah, I'm trying todo the same thing, you know,
with content creation, withGoogle business profiles, Like
I'm trying to do the same thingto help other companies.
(24:35):
We started talking about, likewhat we charge.
I'm like I charge the samething, Like that's kind of.
So it was just stuff like thatthat, you know, the three of us
that talked through but thatfamily atmosphere wouldn't have
been, wouldn't have been there,you know, if we had taken our
families with us.
So it gave us a chance to dothat.
But I think it's importantbecause we have a team that
feels bonded together.
(24:57):
Cause if you're not if you'renot meshing and we've seen that
this year we've had a lot of bigchanges and there's been people
in our teams that have we'vealways gotten along that
necessarily have seen a littlebit more clashing it makes it
harder.
So being able to have thatfamily atmosphere and find that
with whatever team you're onright now, wherever you're at
(25:18):
whether that's whether you'reworking full time for a church,
you know.
Whether you're working at acorporation, like it's very
corporate, everything feelscorporate.
Or if you're working, you knowfor yourself and you know maybe
you're working with your spouseor someone else and you have a.
You know you have a smallbusiness.
I think it's important to findthat family atmosphere or
(25:40):
feeling with those people youwork with, because it allows you
to mesh better and if you'renot, I feel like it creates more
issues.
So instead of worrying aboutthe things that you need to in
your business, you're now tryingto worry about the
relationships you have and itjust puts strength.
Speaker 2 (25:55):
Yeah, Well, I mean
someone in the family, let's
just say in your family, has gotto be the vision caster for the
company.
Because, if you're not, itgives you no direction to go,
and you know how that is.
I mean think of the ship thatwe have with 200 people.
For us to implement a systemtoday versus 10 years ago, it
(26:17):
takes a lot longer today to movethat ship.
Speaker 1 (26:19):
It's a whole lot
longer.
Well, because we got to do itin one franchise and then we
have to do it in the otherfranchise.
Speaker 2 (26:24):
And then you got to
have the technology to back up
that you know idea.
Speaker 1 (26:28):
Well, and then
sometimes things that may work
in one franchise may notnecessarily work 100% in the
other.
Sure, you know, I mean we wantthat consistency across all the
different franchises that wemanage, but that's the other
side.
So you have to be able tonavigate through that and help
other people that things thatmight not be.
I mean, even today, yourbrother was talking to me about
(26:48):
something and I didn't feel likeI wasn't trying.
He knows I wasn't trying tomake an excuse.
I was like, well, we haven'tdone A, b and C because of the
EF.
And he was like well, you soundlike, and he starts spitting
very gross shell.
He was like, well, you soundlike you have a barrier more
than you do a solution.
And I'm like, of course, that'swhat you would say.
(27:09):
So, but he was talking moreabout that.
He was like all right, so let'sfigure out how to break through
the barrier.
First, just seeing it andturning around and saying, all
right, we can't do that.
So that was something that youknow he was talking through
today, through those things, andI, but that fam that we have
that relationship where I don'the doesn't see me as me being
(27:30):
negative.
Like oh well, we just don't dothat.
He's seeing it like all right.
Well, I understand why you seethat way.
Let's take a second and look atit from a different perspective
and figure out how we eitherbreak through or get over.
Speaker 2 (27:42):
Yeah Well, I mean to
your point, if someone's got to
have the vision to push itforward, it may be a revenue
goal, it may be a personal goal,you know.
Whatever that may be, but Ithink the benefit of having
family involved around you withyour business is you kind of
have the same goals as a family,right?
(28:04):
I mean, you can, some peoplecan, some people can't, let's
just be real.
But the people that yousurround yourself with, we're
going to surround ourselves withpeople that are better than in
the role that we need.
Obviously, then we could everimagine we could do it, cause I
mean to take you for instance,you behind a camera is so much
better than me behind a camera.
We've talked about that onprevious episodes.
(28:25):
But as far as your family goes,you know, if we're all having
the same common vision and we'reworking all towards the same
goal, it makes it fun.
I got a question for you whatwas your favorite TV show
growing up?
Speaker 1 (28:42):
Oh gosh man, teenage
Mutant Ninja Turtles hands down,
like you can see it.
Well, no, I've got them on thiswall.
You can't see them, it's on theone next to me.
I got a whole wall dedicated toTeenage Mutant Ninja Turtles.
So what made I'm so excited forthe new movie, by the way.
Speaker 2 (28:55):
Well, yeah, it's
actually gonna be really good.
What made that show good foryou?
What did you like about theshow?
I I-.
Speaker 1 (29:03):
I I I I I I I I I I I
I I I I I I I I I I I I I I-.
I don't know, I mean as a kid, Idon't know.
I mean, like honestly, I justloved Ninja Turtles.
I mean, think about it, when Iwas a kid the movie was coming
out, which to me today is stilla class, which is funny, because
the first one was very adultlike me, oh yeah, the second and
third felt more kid that, but Imean, maybe it was the theme
(29:23):
song was catchy.
I still remember having, youknow, a Nintendo, like an old
school NES.
Speaker 2 (29:29):
Oh yeah.
Speaker 1 (29:29):
Playing the first
Ninja.
I remember going to the arcadeand playing the you know the
four player Ninja Turtles gameand I mean so there was all
these different pieces for me.
I had all the toys, I meanthat's why I said I should.
I just need to rearrange oneday and see if people notice.
But I have literally all theseNinja Turtles toys on my wall
right here and then I have in mycloset like I have something I
(29:51):
can't fit on the shelf yet.
So for me it was just anostalgia type thing where I
mean I had the toys, I had theshows.
I mean I guess it just had awhole lot of a lot of pieces
that went together that made meenjoy watching.
Speaker 2 (30:07):
But I mean, that was
my favorite one as a kid.
So was it true?
By the way, I can nameMichelangelo and Leonardo.
Speaker 1 (30:12):
Michelangelo,
Donatello, Donatello and the
best of all four was RafaelMostly.
Speaker 2 (30:18):
Rafael, they're
having a problem.
Speaker 1 (30:20):
Yeah, I haven't had a
two problem, we get along.
Speaker 2 (30:23):
So was it true they
were brothers or no?
Speaker 1 (30:26):
All four brothers.
They were brothers, so theywere a family.
Speaker 2 (30:28):
Yep, okay, so I mean,
one of my favorite shows
growing up was Family MattersEvery Friday night.
I know exactly what you'retalking about TGIF, or it was
Full House.
Speaker 1 (30:39):
That was a family
show.
I will say that that's one ofthe things that's been cool
lately is all these old showshave their own podcasts now
about the show so you can goback and reminisce.
Speaker 2 (30:47):
Oh, that's cool, I
didn't know that.
Speaker 1 (30:49):
So Boy Meets World.
I remember that that was a bigone.
Speaker 2 (30:51):
Silver spoons.
Speaker 1 (30:53):
I don't remember that
one.
Speaker 2 (30:55):
Oh man, I'm telling
you, I know you're much older
than I am.
What about the Wonder Years?
Speaker 1 (30:59):
Wonder Years was
great.
Wonder Years was fun.
I mean, how could you not, Imean think about it?
That's why I love Boy MeetsWorld.
Ben Savage, bessai, bory Savage, so brothers, so that was big.
Speaker 2 (31:09):
I love this theme
song of Wonder Years.
I would sing it right now, butI'm not one to Step by step was
a big one.
Speaker 1 (31:13):
Oh yeah, that was a
merged family.
We actually started watchingthat a little bit on HBO or now
it's called Max, but they haveit on Max.
We watched, step by step, fullHouse, obviously, full House
Fantastic, which is really cool,because our daughter loved
watching Fuller House, which wasthe.
Speaker 2 (31:34):
Oh, it's the updated
year version.
Speaker 1 (31:35):
The updated version
where DJ is now basically Danny
and does a lot of those things.
So that was kind of cool tokind of see that as well.
So, yeah, there's a lot of.
I mean, basically every showyou think about when we were
younger was based on a family.
Speaker 2 (31:50):
Oh yeah, Matter of
fact, Full House.
Sarah would tell you DJ Tannerwas my crush growing up.
She was my crush.
Speaker 1 (31:57):
She was my crush.
Well, if you're watching thepodcast, my daughter has.
Speaker 2 (32:01):
Speaking of family.
Speaker 1 (32:02):
Speaking of family.
This is great so hey, I loveyou.
Speaker 2 (32:05):
I love you.
Good night, fantastic she'sgood.
Speaker 1 (32:08):
So, but hopefully I
don't see me on the video
pushing back.
We'll clean this out.
We'll clean this.
We may leave it.
Who knows?
This is live.
That's fun.
That's what makes it fun.
It's family.
Yeah, family right here.
Speaker 2 (32:20):
Here's the thing.
All of those shows okay, theyall.
Obviously, everyone knows theyhave a plot, they have a plan,
the direction they want to gowith the show.
They watch the kids grow up.
The parents do this, theparents do that, whatever, some
of them don't have a male and afemale husband and wife.
Speaker 1 (32:35):
Especially these days
, I feel like you can tell the
dynamic because where we are asa culture, families have changed
, the TV shows have changed.
Speaker 2 (32:42):
Yeah, and the thing
about those shows you know again
whether they had a husband andwife in the house or not doesn't
matter.
The kids all seem to grow upfine Now.
They didn't have these devicesthat kids have nowadays with all
the different apps and stuff onthem.
We actually sat down as kids.
You probably remember this.
(33:03):
We all sat down and you knowwe'll just sit around the dinner
table and have a conversation,we break out a board game or
whatever, right?
So the cool thing about a lotof these shows and I go back to
Family Matters is Carl, the dadon the show, always wanted to
make sure that Laura, the oldestgirl, was always taken care of,
and that I mean.
(33:23):
Obviously, steve Urkel was abig play in the show, but you
had Eddie the son.
Eddie was not.
He was in most episodes, but itwas really revolved around
Laura and Steve.
Speaker 1 (33:35):
It wasn't Carl also
Carl, by the way in Die Hard, do
I remember correctly?
I don't know he was in his namealso Carl, which, by the way
total side note was a Christmasmovie and one of the best
Christmas movies ever made.
Yeah.
But remember he was the maincop that Bruce Willis talks to
during the entire situation inDie Hard, and I think he was
(33:56):
Carl in that as well, which iskind of funny that it all
connects.
Speaker 2 (33:59):
That is I'm getting.
You probably are right, becauseI don't watch those kind of
shows, but who knows?
Speaker 1 (34:05):
That was a movie,
Benji.
How can you not say that youwatched Die Hard, Like people
will argue this?
It is a Christmas movie.
It was a Christmas party thatstarted the entire situation.
Speaker 2 (34:16):
Yeah, but if it
wasn't, like you know, national
Ampliants, christmas Vacation orsomething like that?
Speaker 1 (34:21):
First of all, that's
because you and your wife
basically vomit Christmas at thetime, Like you guys, like it's
like walking into sugar caneland at your home.
Speaker 2 (34:31):
Oh, it's fantastic.
It's best time of year, it'sthe most wonderful time of the
year the worst part is forlisteners.
Speaker 1 (34:37):
As soon as like even
before Halloween he'll come into
use to.
He doesn't anymore, but when wewere at our because we have two
offices in our Birminghamlocation he would come to the
main office and then turnChristmas on, music on and the
hallway that would play all daylong.
And what was great is, as soonas you left, your brother would
always come behind you and tearit off.
Speaker 2 (34:59):
You know what month
this is?
This is July.
We're in right now.
This is not Christmas.
In July we're not playing them.
Speaker 1 (35:06):
We literally just got
out of sweating every time we
stepped outside.
It is not Christmas in July,but yeah, so a lot of that Get
back to it.
So it's all I digress.
Carl Winslow no it's good.
Speaker 2 (35:17):
Carl Winslow, the dad
of the show.
He police officer,well-established man in the home
, in the community.
He made sure that his familywas all tied together, had,
matter of fact, had the momliving there at the home with
them.
He again, great, working man.
(35:37):
Is it just a fantastic show?
But what he did was they alwayskept the thing that I remember
about that show more thananything they always kept open
communication in their family,always.
You know, any issue that cameup, no matter what the issue was
, they always talked about it onthe show, every show, whatever
they were dealing with.
(35:58):
Nowadays you don't get that alot right, especially on TV,
like you said.
But what that?
What that reminded me was theywere able to basically have
their decision making andsolving problems and whatever
the case may be very open.
That's the same thing we do inour family business.
Is we make decisions that arebecause we again, going back 10
(36:23):
years ago, was easier to makedecisions faster.
Now we have to really thinkthrough the entire process to
make sure.
Is that actually gonna?
How is this gonna help us?
How is this gonna slow ourprocess down?
Is it gonna maybe hurt us downthe road?
So just some things to thinkabout when you're, you know
working, or maybe church, youknow you're in church, depending
on the size of your church.
(36:45):
Is this decision now gonna helpus?
Is it gonna hinder us?
Because we don't want to hinderthe Lord's work, that's for
sure.
But as humans we make dumbmistakes all the time.
But that doesn't mean the Lordgives us the vision that he puts
out there to the pastor,whomever in.
Our job is to help see thatvision come to fruition.
Speaker 1 (37:03):
So question for you
then like you're talking about
communicating, you're talkingabout how important that is.
I mean, obviously you don'thave to go into the big details,
but what are some?
What about for you and yourbrother?
What are some challenges you'llface and how do you deal with
those?
I mean those, obviously you twoare totally different people,
but so that means you see thingsdifferently, you experience
(37:25):
things differently.
But you've obviously seensuccess, even through those
challenges which I'm sure youguys have monthly.
I mean you probably have themweekly because you're different
people.
Yeah but you both have the sameultimate goal in mind and we
have the same four values inmind.
But what are some challenges?
What's the challenge that youguys have together and how do
(37:46):
you overcome that?
But just thinking throughsomebody that might be in your
situation maybe they're workingwith a spouse or a sibling or
someone like that.
Speaker 2 (37:54):
Yeah, I mean, the
biggest challenge I think we
face is, again, we're inexpansion mode right now.
Right, we're also not just inexpansion mode, we're in debt
reduction mode because we wantto make sure that we protect the
asset that the Lord has givenus.
We're never going to putourselves out there to, you know
, see something happen thatshouldn't happen, right?
(38:16):
So that challenge in itself iswhat I would say is a good
challenge.
I think communication stillbecomes the number one.
I mean, as ironic as it mayseem, communication becomes the
biggest challenge because nowyou've got more than just two
voices, him and mine, being the,I guess, the focal point, the
(38:36):
front run of the entire team.
Speaker 1 (38:38):
So communication
still allows more than to do.
This year, though, like, eventhough that's been a challenge,
is that I felt like that mightbe your other challenges.
Like this year you both haveallowed more conversations with
your leadership team.
I mean we did that duringconvention.
What was it?
The last day?
The last full day, it wasSaturday.
(38:58):
We didn't have anything.
It was think it was three orfour of us sitting down in the
hotel lobby, like remember wewere an hour ahead, so most of
us were up early.
So we're sitting down there atlike six o'clock in the morning
drinking coffee and talking, andyour brother just asked us he's
like I believe it was me andtwo others and he was like so
what do you guys feel like wasimportant from this?
(39:19):
What did you get from fromconvention?
So we talked through somethings, some of the workshops we
did.
We talked about what we liked,what we didn't like, what we
thought to be better, what wethought was great, and.
But we were very open with themabout going back and we but you
know we said a few things likehey, I think we've got to be
better about this as a team andwe need to do this.
Or you know, one of the coolthings we brought up is we said,
(39:40):
hey, we need to have like a twoor three day retreat, just our
leadership team, the strategicplanning, so we can be together
and mesh.
And he was very receptive tothose things, which you know.
It always makes you nervous totell Brady what you think you
should do Because, I mean it, hefeels like he always not that
you don't, but he feels like heliterally always has been
stepped ahead of you.
Yeah, and so?
Speaker 2 (40:02):
well, you know what
that is.
Speaker 1 (40:04):
It being prepared and
being up at 430 every morning
with every email that I getbefore I even finished my
workout.
Speaker 2 (40:09):
Well, no, it's really
good about that.
You're partly right, though.
Speaker 1 (40:13):
Okay, he's every day
at five o'clock.
Every day I get emails from himand I know he's up working
already.
Speaker 2 (40:19):
I would say this,
though he's hustling, another
big challenge is not justcommunication, but a huge
challenge for business owners isreleasing control Right,
because there's two things thatour father always taught us if
you'll keep your eye on thesetwo things in family business,
in business in general, yourculture of your company and your
(40:42):
checkbook, he called them thetwo C's, so you don't ever want
to release the culture.
You just want people to adapt tothe culture right fit the
culture.
The checkbook.
We're never gonna give asignature access to anyone that
does not have the last nameWilson period.
Okay but, to release control isreally what I mean by
(41:03):
decision-making.
How are you going to?
Because we've always made thedecisions.
Well, now that's filtering downto what you were talking about
with the our team.
He's trying to get you guys tothink about what can what?
How would you do this?
Moving forward, because thatwe've talked about this on a
previous episode no one is evergoing to do it like you.
(41:23):
The owner or pastor or leaderis going to do it.
You're it's not gonna happen.
So we got to get that out ofthe way.
But if we get to the end resultthe same way I think we talked
about this on the balance andburnout Episode.
But, pete, by the way, if youhaven't listened, that, go back
and listen to is one of our mostviewed or and or listen to
Podcast like is a lot of peopledeal with it, so it's a good,
(41:44):
good subject matter.
Yeah, but I mean it's releasingthe control within limitations,
right, obviously, use thebusiness owner or the manager.
The leader still have the theright to change, right, but
you're releasing it.
I think that's a majorchallenge, well.
Speaker 1 (41:57):
I feel like that's
been the biggest thing from me
in my perspective.
That we've learned isRelinquishing, control and
admitting you need help.
That is correct.
That's it like.
So you, your brothers, in thisbig C12.
It's a.
You know it's a.
He told me it's kind of aalmost like a master's level
type Business course for.
CEOs and lead managers ofcompanies and he said it could
(42:21):
be people that range from thatdo a million to two million a
year.
The people that range that aredoing anywhere from 50 to 60, 70
, 80 million a year.
Mm-hmm.
So it's a wide array ofbusiness owners.
And I was kind of shocked likehe Called me one day and he like
he wouldn't know, he didn'tcall me.
He called me to his office andhe had a pamphlet.
(42:41):
He's like, hey, I need you lookthis over.
And it was his curriculum forC12 and it was all on digital
marketing.
And he was like, hey, I need he.
He normally doesn't do this andhe never does.
He'll always tell you hey, I'll, you know, I'll.
I'll let Adam answer thatquestion, adams, the expert in
that.
He'll do that.
But I mean he pulled thepamphlet out and he was like I
don't understand this.
He said yesterday this is whatall of all of it was about and
(43:06):
it's cool because our generalmanager of Birmingham is also in
it, but a different group, andit was fun that same week he's
he text me and he's like, hey,can we go to lunch?
I need to talk to you about Somestuff from my C12, digital
marketing.
I'm like, oh, you must havetalked about what Brady's
talking about, and so we endedup not talking about it all, we
ended up just catching up.
But but that he sat down and sowe went and so we met the next
(43:30):
day for like an hour and a halfand we just walked through it
and he was like.
He was like why do I need tohave LinkedIn?
He was like I don't understandit, why should I do this, why
should I do that?
And he said everybody's beenposting more.
That's why he's been postingmore.
We sat and talked for like anhour and a half about LinkedIn
and you know I joked with himthat he needs to hire somebody
(43:52):
to handle social media.
But I think he's trying to lookat me like, oh no, that's part
of your job.
Speaker 2 (43:55):
You got that oh.
Speaker 1 (43:57):
I told him I'm
already doing yours.
I was like so he was like well,if you can do Benji, you can do
mine.
I'm like yeah, yeah, I'm likeguys, it's okay, let me just add
a seventh you know page tomanage.
It's cool.
I got this Because heimmediately jokes.
He was like he always joke me.
He's like oh, are you you toobusy with the podcast?
Is that what?
Speaker 2 (44:13):
it is All the time,
all the time he gets me running,
but he yes.
Speaker 1 (44:17):
So that's one of the
reasons why I've been posting
more, because he was one of theonly business owners in a C12
that wasn't using it.
But you know he's not a socialmedia guy, right?
And so that's one of the thingswe talked about and it was just
cool to see him it like.
That's why I said the themethis year has been, you know,
relinquishing control, but Ialso feel like it's admitting
you need help because I mean, hedoes not admit that.
You know he and I'm not sayinghe's powerful, he's just he's
(44:39):
normally He'll, he'll figure itout himself before he ever
admits doesn't know somethingfor sure, yeah, and so that was
him and he was like I don'tunderstand what the point of
this is and so, but that'sbecause he's focusing on more
important things, no other thanmaking connections on LinkedIn.
He's worried about you know thecompany and he's worried about
(45:00):
you know the business and thenumbers and you know the All
that stuff.
So it was just kind of cool tosee where he's kind of gone this
year.
So we sat and talked about itand talked about things.
He's you gave me a hard time.
He's like hey, when are yougonna give me the pictures from
our cruise so I can post it?
I enjoy spending time with him.
I'm like I'm trying to get toit.
I'm trying.
Speaker 2 (45:21):
No, and you kind of
kind of shifting forward in our
topic today.
I mean, what is what is awork-life balance and
flexibility look like right wewere again, we were talking
about this earlier that In afamily business, having to be
involved every single day in thecompany can get it can get
exhausting, especially as you'regrowing it right.
(45:42):
But the good thing is, the moreyou grow, the more other people
will grow alongside you as well, or you hire talent in in your,
in your business to be able tohelp you Propel and move forward
.
Yeah, I think that what we'vebeen able to accomplish the last
few years as a team has allowedme to be able to back up from
the business, and Brady now aswell, to be back up in the
(46:04):
business and really have more ofa Healthy work-life balance.
Speaker 1 (46:09):
He's really done that
this year.
I feel like if anything he'sdone different, it is to move
away from being Control and it'sgood because we've joked with
him like pretty, take Friday'soff, because he Was it, steve.
Steve was telling us that thatyour, which are, he's our again,
he's our GM in Birmingham.
(46:30):
But he was telling us heremembered back in the day that
your dad took off every Friday.
Oh yeah he would do a half day,he would work every other day
by the way, that's the last twoyears he worked to.
Yeah, that's what I'm saying notall the time he said, but he
remembered the last.
Every Friday he would leavebefore lunch and he and your mom
would go to a movie.
Speaker 2 (46:48):
Yep, yep.
Well, they did every Friday.
Speaker 1 (46:50):
What's helped us now
is, as he started progressing,
though, and handing things offto to you guys, which is, I feel
, like that's what you and Bradyhave both done this year,
though, mm-hmm is because itdoes feel like we have a family
team, but you've built thatfamily.
Let's just remind that it's notsomething that happens
overnight.
We, it feels like we built that.
I mean, even five years ago,when I first came here, none of
(47:11):
these type of feelings were herelike it.
We didn't.
You, I mean, I feel like we'vemeshed so much more now, but you
guys know, now you can do thatand even Brady's kind of giving
me at times I mean, I still runeverything by him, but he now
allows me to, like, sign thecontract.
Yeah, I'll send he, I'll sendhim the contract, show it to him
and he's been really good.
(47:31):
Like we got.
We just signed a new contractfor our digital marketing that
we do with the company Mm-hmm,and we walked through that and
it was.
He basically was like he, letme run the whole thing.
He was, so we went through andwe looked at what we were gonna
do with it we're gonna changethe budget or not and he just
said what do you want to do?
And I just listed.
I was like I don't want to dothis.
I think it's a waste of money.
(47:51):
I don't think we need to spendmore here.
I think we need to cut thebudget here.
I think we need to move up here.
And he was like run it andthat's all he was, and that's
that I can tell you.
A year ago he was ready to, hewas ready to end what we were
doing.
But again, another podcast, butthat was more where we're
tracking our data right and wecan show real-time
dollar-to-dollar stuff.
(48:12):
So when he saw the Return, wewere actually getting he.
But that's where I feel likehe's relinquished that because
he knows.
Now he's like okay, adam has it, he's in control of it and he
knows.
If I ever feel like anythingshifting the wrong direction,
I'm gonna let him know me like,hey, what do you want to do?
Yeah, oh yeah, but that's inthere.
Speaker 2 (48:29):
That's that's.
It was funny cuz Sarah and Iwere talking about this just a
day or two ago that when we gotmarried, literally the week
after we got married I was goneto a hurricane clean up for a
month.
Speaker 1 (48:41):
I remember talking
about this and we were now
today's world.
Speaker 2 (48:45):
You know I'm able to,
from time to time, work from
home.
You guys have been pushing meto do that too, and I'm able.
I'm very blessed you, you guysallow me to do that yeah, but
the company.
I'm very blessed to be able tospend more time with Sarah and
the kids, but we're still.
We still keep the grind going.
You know, every single, even ifI'm at home working, we still
keep the grind going.
And that, that healthy work,life balance, to be able to not
(49:08):
feel like man, I remember God.
I remember going to Disney oneyear and I had every day had to
open the computer up in themornings, spend two or three
hours working and then go to theparks.
You know on vacation.
Well, now, when we go onvacation, I don't have to do
that as much I can.
Actually, it's almost likebeing an employee.
You know when you, whenemployee, takes time off,
(49:29):
they're off the clock.
That's it right joke.
Speaker 1 (49:31):
He's Lee.
We purposely joke aboutignoring you.
Like we, we have what you don'tknow, and I'm just probably
gonna admit it to you.
Here we have a group thatyou're not in, so when you do
message.
Speaker 2 (49:41):
Oh, there you go
vacation.
Speaker 1 (49:42):
We talk about what
needs to happen without you
being involved, and then we justignore you.
Speaker 2 (49:46):
Yeah, a lot of times
I'll text the group.
Speaker 1 (49:47):
Just everybody and
the listeners know I'll text the
group, then you'll text usseparately if we don't answer.
Speaker 2 (49:51):
Yeah, I'm like what
is the deal?
But, that's the, that's the goodthing now about having in a
family business, having a teamaround you, to be able to have
that healthy work life balanceand and, honestly, it gives it
gives us a flexibility, becausewhen Brady's gone, if people
(50:13):
need, I'll tell them contact me.
Now the good thing is mostpeople won't, because they do
their, they play their role well, or vice versa.
If I'm gone, then they they'vegot him there still too, so we
can make it work for bothparties and it's it's really
nice Really, if you both.
Speaker 1 (50:29):
I know y'all talk
about all the time like one of
our core values is if you Treatyour, your team and with love
and respect and they're gonnawork harder for you.
But we also us as a, as a teamthat works for the Wilson's we
know that when you and Brady arehappy, things are easier.
Yeah, especially Brady.
Brady makes me, maybe scares mewhen he's not happy, though.
Speaker 2 (50:50):
Well, I take I've
known again.
I've known my brother's wholelife, right?
I've known him 42 years now andhe he's very the last two or
three years he's really openedup more to letting some things
go, which is great for him.
He was letting loose it.
Speaker 1 (51:08):
He felt very Unbraady
, like at convention, like
joking.
That's why I still think BillyBobby Brown was fake, because I
feel like he's messing with me.
Speaker 2 (51:18):
All right, we're
gonna come back to that.
It is 100%.
Speaker 1 (51:22):
I feel like he's like
man, I'm gonna run this joke on
Adam until you don't believe itbut he was, he was much more,
he was much more loose and youknow he was very.
I mean, what was hilarious,benji and I, if I remember, I'll
drop it in the podcast so youguys can see it.
But we're sitting at dinner, atthe awards dinner the last
night, and I get a randompicture from Brady and he takes
(51:44):
a picture of me just sittingthere like we were waiting for
for our food, and he says it tome like what is this?
Speaker 2 (51:49):
Yeah, to see this a
listeners to see this.
You're gonna have to go toYouTube to watch.
We're on YouTube so you cancheck out.
Speaker 1 (51:55):
I'll have to, I'll
have to remember this.
But yeah, he just sent me thisrandom picture and it should.
And literally, for those of youwatching, I'm just this is me
right here, we're waiting on ourfood.
I'm just gonna sit there and Imight, and he sends me this
picture like over somebody, andI look over and he's like hey,
and he's just waving.
Speaker 2 (52:13):
Let's see that what
that's done is is it's it's
letting him.
He was letting, he was lettinggo because it's good for him.
You guys are, have the trust torun the company.
We're all moving in the samedirection.
And if I could give any kind ofTip or strategy, okay, what is
it like to have a Effective,manage work-life balance within
(52:36):
a family business?
Trust each other, trust theprocess, trust your team.
You've, you've, you haveinvested in.
Think about this.
We, we've we've kind of changedthe script a little bit.
We should have been doing thisa long time ago.
We have made an investment, notonly in this company, but we're
investing in people to helpmake this company better.
(52:56):
So, if you're gonna spend themoney to invest in employees
that's why we talked about a fewepisodes ago Most businesses do
between $750,000 and a milliondollars a year because the owner
in the seat is doing everything.
Well, once you get over thatpoint, you have to have a team
surrounded to be able to take itto the next level.
So if I could give any advice,tip, strategy, whatever you want
(53:18):
to call it, surround yourselfwith people that are better than
you and watch what happens.
The Lord will do his thing.
Again.
You got to trust him.
You got to follow the process.
Speaker 1 (53:26):
But everything else
will work out.
It'll work, I promise you.
I mean, that's one of thethings that you know.
I've had opportunity wherepeople have reached out to me to
do different things and Ihaven't, you know, I haven't
taken it or done anythingbecause I've always told him I
might be.
Nobody treats me like Benji andBrady do and I was like.
The only reason I have theskill sets and the crafts I have
now Is the opportunity they'vegiven.
(53:46):
But that's because y'allforward into our company and I
can tell you that's theresounding, that's the
resounding Phrase that you hear.
I mean Leo and I talked aboutthat Leo's.
You know Leo's like man.
I know I could do, you know, Iknow, yeah, could probably make
more, do something here orwhatever.
But he was like to me.
It's quality of her quality,like the quality of the life I
(54:07):
have working for the Wilson's,is like nothing else I've
experienced.
Yeah, and so saying that youknow and and that's what it is.
And it's not just you know, youknow, it's not just something
you're trying to say justbecause we're on podcast and
doing it, but that's theresounding thing that we talked
about and that's the resoundingthing you hear from everybody
you work for.
Is that, because you havecreated that family, that it in
(54:28):
these, in an era whereeverything is about money,
because you have created afamily?
To me it's like, yeah, couldyou make more doing something?
Working for a massivecorporation?
Yes, but then you're workingfor something that I feel like
doesn't truly have a heart.
You're just it's a bottom linecompany, sure, and to me those
aren't.
Those aren't the type ofcompanies that are Training you
(54:49):
to be not just be better, but inyour position, but just be
better as an individual.
So I think that's a big thingtoo when it comes to that.
So if you're somebody that's inthat place right now, like,
look at what company you're in,whether, again, does it could be
a corporation, it could be anonprofit, it could be a church,
it could be a small businessand LLC, whatever it is.
Look at what you're doing rightnow, look at the people that
(55:12):
are involved in what you'redoing and if you have something
where you don't get along oryou're having that whatever,
find a way to fix those things,because having that feeling of
family Will go a long way and Ipromise you it'll help.
It'll put you in a position tobe successful.
Speaker 2 (55:30):
Well, I want to.
I want to give you two othersmall tips.
No, the second one would be,and then I'm gonna share the
most important one last.
But the second one would bebusiness owners, managers,
leaders, listening, watching,thank your employees every day,
every chance you possibly getyou do it so much.
Speaker 1 (55:49):
We joke listeners.
We joke with Benji all the timethat he says it Like you it's
almost like my pleasure.
Speaker 2 (55:58):
It's what it is we,
we, I.
Speaker 1 (56:01):
I told somebody one
time it was almost to a point,
benji that you are so good atdoing it that I wish you weren't
good at doing it, thatsometimes I wish you would be.
I Don't want to say negative.
I wish you would be harsher onthe project that we complete,
because there are times I'vealways done like I feel like I
could make something crayon, butyou're like, oh, my god, yeah,
we're seeing, but.
Speaker 2 (56:21):
But your point, it's
better than I would ever do it,
so I might as well go with.
Be hard.
Speaker 1 (56:26):
Tell me.
Like you see the thing is, youknow what our level of
excellence is, so now you canuse that and say, alright, this
is below what your standard is.
So that's where you know.
That's what I'm joking withthose things.
But you do say it a lot, and itdoes we make sure.
Sometimes you say it so much Idon't know how to respond to you
, because you say it all thetime but I mean, but I mean it
(56:48):
every time, but it adds back.
Speaker 2 (56:49):
I will say and I'm
telling you that because I feel
like it does add value to what'sgoing on- yeah and and again,
thanking your employees isprobably one of the most
valuable things because theydon't a lot of times they don't
get that.
You know a lot and it's justimportant to let people know
where they stand in your company.
Yeah, evaluations are importantand whatever else, but just a
(57:10):
simple thank you goes a long way.
And the third one, which isprobably the most important
piece of people don't thinkabout in a family culture,
family business For me and mybrother and I'm gonna speak for
me and I know I could probablyspeak for him because I know his
family situation as wellobviously but for me, my wife
(57:32):
allows me to be able to do whatI do best for our family not
just the business, but ourfamily to be successful.
And I can't thank her enough.
I get probably get emotionalthinking about it, but I can't
thank her enough because whatshe does it as she does at home,
we're very blessed that shedoes get to work from home With
(57:54):
tape, making sure the kids getwhere they need to go and
whatever, and I pitch in where Ineed to, but we're very blessed
that she's able to do that andfor her to be able to be able to
have that Freedom.
I guess you'd say Sarah, thankyou, I love you, you mean, you
know, you mean the world to me.
But Owners, managers, if you'reable to do that, thank your
(58:16):
wife, because I don't do that, Idon't get to do that enough.
Yeah, and again, I don't meanthat if you're, if you're a wife
and you, you know, have ahusband at home or whatever,
thank your husband, because thatstuff can go a long way to your
house.
Speaker 1 (58:31):
Yes, correct.
Speaker 2 (58:32):
Correct, yeah, so
that that's yeah.
That's just another tip.
You know, we don't ever.
We always think about business.
We don't really think about thebusiness we have at home, and
so it's that's important.
That's important too.
Speaker 1 (58:44):
Yeah, it is when I
was a good one.
Now hopefully y'all enjoyed it.
I mean, look, y'all got a full,solid hour.
We talked to a handful ofpeople at conventions that
they're only complaint Was thatit's not weekly.
I said, look, we're working onit.
Speaker 2 (58:55):
We're gonna try to
get make that happen.
Speaker 1 (58:57):
I'm trying to get
there.
It's a process.
So you know, shout out to willand eluja, one of our, one of
our.
Heck yeah, one of our partner,he, he talked to me.
He's like man, I love it, Ilove it, I'm enjoying it.
He's like I do have a complaint.
And I was like, oh man, oh gosh, she's not gonna like it.
And then he was like I justwant it more.
Speaker 2 (59:14):
I like I need it, I
need it more you guys help share
, share this, share the post,share the, share the YouTube,
share the links out.
You know with a friend tolisten, subscribe whatever
higher up podcastcom.
Speaker 1 (59:24):
It help us out, thank
you, yeah, well, look hey,
before we get ready to go, let's, uh, let's, let's, let's pull
through here, let's see what wecan find getting more reviews,
man, that's all for views, getmore reviews and let's see what
we can do.
Let's go all through here, rollthrough here.
I'm trying to get to them.
Hey, here we go, owned on thePhoebe green.
(59:44):
Here we go, eric, director ofbusiness development.
His daughter said I love thecontent these guys are
delivering, can't wait to watchthis podcast.
Take off, keep it coming.
So, phoebe, thank you.
We appreciate the green familythey're awesome very much.
But, yeah, so we appreciate it.
Give us we need some morereviews so we can read through
these.
We got a couple other ones thatwould that we can get through,
(01:00:07):
but we appreciate y'all doingthat.
You know you'll hear it in theoutro, but just so you can hear
it live, don't forget, leave usa review.
Five stars on on Spotify.
You know you, maybe you'rewatching right now on YouTube.
Make sure you like it, share it, subscribe.
I'm just gonna throw it all atyou, like my daughter always.
Oh yeah he runs around a time.
Anyways, good show, enjoyed itwe're.
(01:00:30):
This will be a good one.
We'll get get the next one.
Hopefully we're gonna have someguests coming up.
Yeah, we'll get ready toannounce some of those.
I thought I did talk to one ortwo people at convention.
I think would be great to giveon.
I'm like I'll give you one ofmy hope.
One of my first ones I hopewe're getting ready is a good
buddy of mine, roy, roy a cock.
Speaker 2 (01:00:51):
Hopefully listen to
me.
Speaker 1 (01:00:52):
Man.
Hey, he's amazing.
He's one of my best friends,that at surfero headquarters.
He Just has a lot of goodinsight.
You know, we could talk to himabout what it's like Working a
job and then coming back realquick.
So Mmm.
Speaker 2 (01:01:09):
Oh, that out there 60
days 60 days.
Speaker 1 (01:01:13):
I hope he listens to
this and sends me a thank you,
guys.
But anyways, hey, as always, welove you guys.
Thank you all for listening.
Y'all head out and have ahigher life.
We'll catch you next time.
Hey, benji and I want to take amoment and just thank you for
listening to the higher-uppodcast.
We really hope you enjoyedtoday's episode and just learned
some valuable insights to helpimprove your own life.
(01:01:33):
Hey, if you found today'sepisode helpful, we would be
grateful if you could take amoment and rate us five stars on
Spotify or if you're listeningon Apple podcast.
We just want to know what youthink about the show either way,
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It's a review.
You're helping us grow ournetwork and reach more people
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Remember, our mission is toempower you in every aspect of
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(01:01:54):
We've got new episodes of thehigher-up podcast dropping every
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Make sure that you follow us onyour favorite social media
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We just want to thank you againfor listening and we look
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