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February 20, 2024 57 mins

Sales can be a tricky game to navigate, with dozens of strategies and even more potential pitfalls littering the landscape.


But how about we cut through the noise and learn from a pro how to master this field and rise to the top of our sales game?


In this episode, we gear up for an insightful and skill-unpacking discourse with Matt Ryder, seasoned expert and CEO of 7th level. Matt shares his journey from the military to sales, a transition as unexpected as it was fruitful. 


We dive into big no-nos of sales like assumptive language, and the magic of effective scripts. My conversation with Matt Ryder was a real eye-opener, laying out not just the strategies to do sales right, but also underlining the common pitfalls to evade. Matt's real-world examples backed by data reframe the entire sales process into a powerful system that everyone can plug into. 


From NEPQ (Neuro-Emotional Persuasion Questioning) sales method to the nuances of communication, this particular episode has a lot to offer for both beginners and seasoned salespeople.

So hold off on your assumptive tendencies and tune into this episode for some real sales wisdom straight from a man who's worked this game from different angles. It could very well be the edge you need in this competitive marketplace.

Specifically, this episode highlights the following themes:

  • Evolution and adaptability in sales techniques
  • Effective use of scripts and steering conversations towards desired outcomes
  • The applicability of the NEPQ sales process regardless of the industry

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