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August 19, 2025 35 mins

We wait. For permission. For someone to notice. For the timing to be right. But the truth is, your career doesn’t move forward just because you’re doing great work. It moves when you opt in.

Cerys Goodall, COO of Vetster, knows this firsthand. She went from biotech dropout to C-suite leader by saying yes before she felt ready. In this conversation, we talk about what shifts when you stop waiting and start raising your hand. Whether you’re trying to grow your influence, navigate internal politics, or lead people with real intention, the most powerful thing you can do is show up for yourself first.

This isn’t about being loud or aggressive. It’s about seeing opportunity and saying: yes, I’m ready.

In this episode, we’ll cover:

  • How to use the RAISE framework to speak up with confidence
  • Why advocating for yourself teaches others to do the same
  • The mindset shift that helps you lead people through change, not just manage it

Mentioned in the episode:
RAISE Framework: https://drive.google.com/file/d/1bbivWHdMAyIi_PARJ1-JeeGi1rGqjHDJ/view?usp=sharing

Connect with Cerys: www.linkedin.com/in/cerysg00dall

_____________________

🚀 Ready to Get What You Want?
Listening is great, but real change happens when you take action. Join my newsletter for exclusive negotiation strategies, scripts, and real-world case studies you won’t hear on the podcast. Sign up now at www.negotiationlove.com—it takes 10 seconds and will change how you view and negotiate forever.

📖 Continue Your Professional Growth with These Resources:
Get my Book: The Art of Everyday Negotiation without Manipulation:
www.susietomenchok.com/the-art-of-everyday-negotiation

Work With Me: Speaking, corporate training, and executive coaching:
www.susietomenchok.com/services

_____________________

Remember, negotiation is more than a skill—it’s a mindset.
💕Susie
www.linkedin.com/in/susietomenchok


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