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December 16, 2025 13 mins

Overview:
Wondering if calling someone an “associate” might actually be sending the wrong message? In this episode, we’re breaking down the language we use to describe our teams — and how one small word might be subtly undermining your brand.

What You’ll Learn:
✅ Why the word “associate” carries baggage (and what clients really hear)
✅ The marketing impact of language — and what to say instead
✅ How to reframe team roles in a way that communicates value
✅ A mindset shift that will make you rethink your entire client experience

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 How to Hire Your First Associate Online Course: Learn More
👉 How to Write a Personal Vision in 3 Easy Steps (Free Guide)
👉 Listen to: Ep 22: “5 Things You Can Delegate Today as a Wedding Professional” → [insert link]

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