All Episodes

March 27, 2023 58 mins

In the world of modern marketing, there are many things that can be analyzed and optimized for your business goals. Just following what you see someone else doing online might not work for you, so take it from a marketing expert and pay attention to your data and dive into what is working and what isn’t. Dennis Yu is committed to bringing marketing strategies to everyday businesses, especially the types that are not very skilled in marketing and need help the most. In this episode, Dennis and Mike discuss Dennis’ mission to create one million jobs for people around the world, and why he is so passionate about helping business owners optimize their marketing so they can be more easily found by their ideal customers.

Dennis Yu is co-author of the #1 best-selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. You can find him quoted in major publications and on television such as CNN, The Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train young adults and business owners.

Dennis shares how he learned to be a servant leader, and he walks us through a live analysis of the website of one of Mike’s companies, and what needs improvement in order to get more eyes on it.

Key Highlights:

  • Kaqun Oxygen Baths: What are they, and what are the benefits?
  • Why the businesses Dennis helps have a low client loss rate
  • What is the average churn rate of a social media agency?
  • Why does Dennis do so much for other people?
  • Live analysis of a website belonging to one of Mike’s companies

Episode resources:

 As a special offer to How'd it Happen listeners, Dennis offered to perform a FREE data analysis of your business website (he analyzed one of Mike’s companies’ websites live on the show - and it was eye-opening). All you need to do is email stephanie@blitzmetrics.com with the Subject: "How'd it Happen Podcast Offer."

Connect with Dennis Yu:

Instagram: @dennis.yu

Website: dennis-yu.com | blitzmetrics.com

Facebook: Dennis Yu

LinkedIn: Dennis Yu

Twitter: @dennisyu

To Connect with Mike:

Please LIKE 👍SHARE 📲SUBSCRIBE to stay updated on all LIVE Streams on Facebook, LinkedIn, YouTube, Twitter


Mark as Played

Advertise With Us

Popular Podcasts

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

24/7 News: The Latest

24/7 News: The Latest

The latest news in 4 minutes updated every hour, every day.

Therapy Gecko

Therapy Gecko

An unlicensed lizard psychologist travels the universe talking to strangers about absolutely nothing. TO CALL THE GECKO: follow me on https://www.twitch.tv/lyleforever to get a notification for when I am taking calls. I am usually live Mondays, Wednesdays, and Fridays but lately a lot of other times too. I am a gecko.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.