Jaime Izurieta Varea - Culture Creator and Expert in Urban Design

In this episode of Hustle and Heart Conversations with Culture Creators, Edie sits down with Jaime Izurieta Varea, an expert in urban revitalization and storefront design. With over two decades of experience, Jaime shares insights on the art of placemaking and how thoughtful design can foster a sense of community and belonging. From his early days discovering architecture to developing his storefront mastery approach, Jaime emphasizes the importance of storytelling in creating memorable and engaging spaces. He reveals how connecting a business’s story with its design can transform customers into advocates and partners.

Discover the secrets behind experiential design, the power of authenticity, and the vital role of food in connecting people. Jaime’s journey and actionable advice will inspire any entrepreneur or creative to think beyond aesthetics and focus on creating meaningful experiences.

Tune in for a captivating discussion about shaping the spaces that shape our lives.