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December 12, 2012 20 min

In this episode we discuss sales and how to match your sales plan to your marketing.

0:12 - Sales Techniques

0:26 - Positioning vs. prospecting

2:27 - Pull vs. Push

3:48 - Permission marketing vs. interruption marketing

4:58 - Qualifying and disqualifying prospects

6:50 - Authority

7:52 - Can they say yes

8:48 - Step 1: Permission-

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