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February 25, 2025 43 mins

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Today, my friends, we’re diving into something really important … how to lay the foundation for a thriving, successful, sustainable private practice.

If you’ve been doing this for a while, you already know that success isn’t just about getting more clients. It’s about building a practice that actually works for youone that aligns with your values, your goals, and your life.  

So that’s exactly what we’re going to talk about today, and also in next week's episode too, so you don’t want to miss that one either!

When I coach private practice owners, I repeatedly bring them back to the seven fundamental pillars that everyone needs to have to run a successful private practice.  In today's episode, we're taking a closer look at the first three:

PurposeWhy are you doing this? What’s the deeper reason that drives you, not just as a healer but as a business owner?

PeopleWho do you absolutely love working with? Which clients light you up so much you wish you had a whole day of people Just Like That?

Product What are you actually offering (beyond your basic service)? And does that align with what you want to be doing?

In this episode, you’ll learn:

  • How to make sure you’re building a practice that you love (not just one that you tolerate 😒).
  • The one thing that will set you apart from the rest of your field (and how to get your hands on a free worksheet that will help you to clarify it).
  • The one essential pillar that supports the rest of your business (… because you can’t have a business without this one thing, folks!).

I’m so passionate about this way of looking at your practice for a reason. After decades of experience, I know first hand that when you do the work to implement these pillars into your practice, you will have the energy to do the kind of work that fills your soul. 🥰

So give this one a listen, because we’re laying the foundation for your future success.  Next week, I'll see you back here next week when we dig into the operational side of your practice with the next three pillars. 

Yum!

~Wendy
  xoxo

P.S. Have you left your review for us yet over on your favorite podcast app

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MENTIONED:  

A favorite book: Start With Why by Simon Sinek

Episode 111: How Therapist Kim Lange Used Digital Products to Build Her Ideal Practice

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FREE RESOURCE: Assess Your Progress with the IP360 SCORECARD.

As a coach of mine used to say, running a business is a full contact sport. There are SO many different parts of it to keep up with, manage, think about, and create - at every step of the way. How do you know what to work on first or where to focus your energy? How do you tell where your weaknesses are and where you're solid? 

Well I’ve got you covered! The IP360 Scorecard, based on the 7 Pillars of an Ideal Practice, is designed to give you a practical, actionable, big-picture review of your practice as it stands. And you can complete it in less than 10 minutes. 

Support the show

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor

www.WendyPittsReeves.com
Wendy@


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