In today’s hyper-competitive landscape, it’s not about how loud you are—it’s about how deeply you resonate.
In this episode, we explore building meaningful connections through relationship-driven marketing, focusing on:
• Emotional connection > Grabbing attention.
• Why trust, loyalty, and community advocacy matter more than one-time conversions.
• The role of storytelling in creating authentic, long-lasting connections with your audience.
• Empathy-driven marketing: understanding your customers' needs and emotions to foster brand loyalty.
• Tapping into the power of personalized experiences to resonate on a deeper level.
• How niche marketing and community-building create stronger advocacy than broad messaging.
• How to evoke emotion and create lasting memories to resonate deeply.
• Relationship-driven marketing tactics you can apply across social media, content, email, and more to engage meaningfully.
Beyond The Episode Gems:
• Grow Your Business Faster Using HubSpot's CRM Platform
• Use The Same Recording Platform I Use For My Podcast, Try Riverside.fm For Free
• Buy Troy's Book, Strategize Up That Is Referenced In This Episode: StrategizeUpBook.com
• Discover All Podcasts On The HubSpot Podcast Network
#####
Support The Podcast & Connect With Troy:
• Rate & Review iDigress: iDigress.fm/Reviews
• Follow Troy's LinkedIn @FindTroy
• Need Growth Strategy, A Keynote Speaker, Or Want To Sponsor The Podcast? Go To FindTroy.com
• Follow Troy's Instagram @FindTroy
• Subscribe to Troy's YouTube Channel
Popular Podcasts
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.