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August 1, 2025 26 mins

On this episode of the I’m A Car Chick Podcast, Shasta sits down for a powerful catch-up with Sydney Rizo — a name you’re going to be hearing a lot more in the automotive industry.
Sydney first appeared on the show in May 2024,  at the Women In Automotive Conference and was still a student at Northwood University. Now, just over a year later, she’s back with her MBA in hand, a string of leadership wins behind her, and gearing up to start her career as a Management Trainee at Toyota North America.
They dive into:
● How Sydney balanced life as a Division II soccer captain, top student, and rising auto industry leader
● What it takes to lead signature events like the Northwood University International Auto Show, working alongside heavy hitters like Penske, COX Automotive, and CDK Global
● Why mentorship and saying YES to opportunities (even the scary ones) is the key to building your network
● And how it feels to be heading into her first big role at Toyota North America — and the panel she’ll be speaking on at the upcoming WIA Conference in Nashville.

If you want inspiration on how to fast-track your career in automotive, or why backing young talent matters, this is your episode.
👉 Learn more & register for the Women In Automotive Conference: womeninautomotive.com
👉 Connect with Sydney on LinkedIn: https://www.linkedin.com/in/sydney-rizo/

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