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September 2, 2025 31 mins

Nordic Chief Medical Officer Craig Joseph, MD, talks with Marina Gerner, PhD, journalist, NYU Stern adjunct professor, and author. They discuss her groundbreaking book, The Vagina Business, which explores innovation in women's health, and the cultural and financial barriers that hinder progress. They also discuss gender bias in medical diagnosis, the rise of Femtech, the stigma surrounding female-focused products, and the challenges of bringing these innovations to market. Marina shares insights from her research, including examples of transformative technologies and the importance of destigmatizing conversations around female health.

Show Notes:

[00:00] Intros

[00:09] Marina’s background and her book: The Vagina Business

[01:29] Gender data gaps

[02:52] The emergence of Femtech

[04:00] Innovation and obstacles in birth care

[05:30] Title controversy and pushback

[13:02] Femtech vs. Scamtech

[14:09] The pink tax in healthcare and global innovations

[27:03] Marina’s favorite well-designed thing

[28:52] Outros

Check out Marina's book here and follow her on Linkedin.

For a full transcript, click here

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