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October 1, 2025 21 mins

41% more downloads in just 30 days. No podcast ads. No podcast guesting sprint. Just Podcast SEO done right.

In this episode, I’m joined by Irene Picco from Ausha, widely recognized as the global leader in tracking podcast SEO performance. Irene and I first unpacked this data live from stage at Podcast Movement, and now we’re giving you the inside look at the Podcast SEO experiment that helped this show climb 99+ search positions, rank top 5 for 10+ keywords, and grow 155.3% in just five months.

So if you're ready to see the kind of growth Podcast SEO can unlock for your show right now (and finally get discovered while others stay invisible), hit play and let’s dive in.

0:54 – What Makes Podcast SEO Different From Every Other Podcast Growth Strategy

2:31 – Why 1 in 2 Listeners Rely on Search to Find New Podcasts

5:15 – How One Show Climbed 99+ Positions With No Ads or Podcast Guesting

9:42 – The Visibility Advantage Niche Podcasters Have Right Now in Podcast Search

14:08 – Why Early Adopters of Podcast SEO Have a Competitive Edge


 Episode Links:


 Other Episodes You’ll Love:

  • 3 Signs Your Podcast SEO Is Paying Off
  • 5 Best Podcast SEO Practices to Rank at the Top of Apple and Spotify Search
  • Why Podcast SEO Makes It Easier Than Ever for Niche Shows to Get Discovered


 
 → This episode was recorded on the Deity VO-7U

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