You’ve heard “niche down” is the key to podcast growth. But what if your niche is actually too narrow to scale? In this live coaching session, I walk Dennis through why his podcast wasn’t attracting the audience he really wanted—and the simple repositioning moves we made to fix it.
We're breaking down how his show's branding was confusing listeners instead of converting them, and how these core podcast content gatekeepers will either earn the click or cost you the download. So if you’re tired of seeing single-digit downloads on episodes you spent hours producing (or you’ve been publishing weekly but your numbers haven’t budged in months) this episode will show you exactly what to change. Hit play and let’s dive in.
Want my expert eyes (and ears) on your show? Apply for on-air coaching here (spots are limited).
0:04 – When “Niche Down” Backfires and Stops Your Podcast From Growing
1:12 – What You Think Your Podcast Is About vs. What Listeners Actually See
3:18 – Why Your Podcast Name Might Be Turning the Right Listeners Away
5:26 – Why Listeners Aren’t Clicking (Even If You Know Your Content Is Valuable)
9:03 – The Fix: How to Reposition Without Losing the Heart of Your Message
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