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November 26, 2025 20 mins

Amy Castro had already rebranded her podcast once, and her show still wasn’t reaching the right people. So she made one simple shift in how she positioned her show that landed her a Top 10 chart debut in her category with hundreds of new downloads in a single day.

In this episode, you’ll hear how Amy uncovered the gap keeping her from new listeners, and how you can make the same change to start attracting people who are already searching for a podcast like yours. So if you’re ready to stop talking to the same 100 people every week (as much as you love them!) —hit play and let’s dive in.

1:02 – Why Most Podcasts Struggle to Reach the Right Listeners

5:11 – The Common Mistake That Makes Your Podcast Harder to Find

10:46 – What Can Happen When Your Podcast Finally Matches What Listeners Are Looking For

19:22 – How to Turn Podcast Launch Data Into a Weekly Listener Growth Plan


 Episode Links:


 Other Episodes You’ll Love:

  • Why Podcast SEO Makes It Easier Than Ever for Niche Shows to Get Discovered


 
 → This episode was recorded on the Deity VO-7U

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