This podcast recounts the accidental invention of the potato chip by chef George Crum in 1853, who created them to satisfy a demanding customer. It then details the significant contributions of Laura Scudder, a California entrepreneur, who revolutionized the potato chip industry by introducing sealed bags to maintain freshness and extending the product's shelf life. Scudder's innovations, including dating the bags, transformed potato chips from a niche product into a mass-market staple. The narrative highlights the evolution of potato chip production and packaging, from its humble beginnings to its billion-dollar global industry status today.
Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman
How do the smartest marketers and business entrepreneurs cut through the noise? And how do they manage to do it again and again? It's a combination of math—the strategy and analytics—and magic, the creative spark. Join iHeartMedia Chairman and CEO Bob Pittman as he analyzes the Math and Magic of marketing—sitting down with today's most gifted disruptors and compelling storytellers.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
The Breakfast Club
The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy And Charlamagne Tha God!