November 4, 2020 • 55 min
She bought a broken-down truck off of Craigslist and used AAA to tow her to Coachella to sell ice cream... fast forward to NOW when her brand, Coolhaus, is sold in over 5,000 retail locations, has a fleet of food trucks and retail stores, and is the premier female-owned ice cream brand that nobody can get enough of! How did she do it?! Robin chats with Natasha Case, the Co-founder and CEO of Coolhaus Ice Cream, about turning challenges into opportunities! Natasha discusses how she made the transition from architecture to ice cream, how she positioned herself against her competitors, and how she navigated the incredibly difficult frozen food category. Robin and Natasha gush over Coolhaus' decadent flavors (Chocolate Malt and French Fries, anyone?!), and Robin offers her OWN flavor ideas based on her favorite treats as a child (your mouth will WATER!)! Stay until the end for a game of Brain Freeze! More info at www.ivegotasecretwithrobinmcgraw.com
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