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May 24, 2025 62 mins

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What do sprint triathlons, marketing strategies, and business growth have in common? According to marketing powerhouse and endurance athlete Laura Patterson — everything. 🧠
In this high-impact episode of the Joey Pinz Podcast, Laura shares how her journey from non-swimmer to triathlete mirrors her rise as a marketing trailblazer. She breaks down the essential mindset for winning in life and business: plan strategically, align with outcomes, and cut out the random acts. 🛠️
Laura dives into how data is your silent partner, why sales is actually a subset of marketing, and how to build value from every customer interaction. With stories that range from childhood fishing with her grandfather to securing a patent for her strategic planning framework, this episode is packed with wisdom, warmth, and real-world takeaways.

✨ Top 3 Highlights
 1. 🏊 How learning to swim with 4-year-olds transformed Laura’s business strategy mindset
 2. 🧭 A masterclass in using customer-centric planning to avoid “random acts”
 3. 🎣 A brilliant fishing metaphor that redefines the roles of marketing and sales


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Join us for enlightening discussions that spark growth and exploration. 
Hosted by Joey Pinz, this Discipline Conversations Podcast offers insights and inspiration.

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 • Website: https://www.joeypinz.com
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🎵 Music by Tom Izzo: @wahlsinger  https://tomizzomusic.com  

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Discipline. How does it play a role in your life? How does it drive your decisions? Do you have too much or too little? Every profession, hobby, or passion requires a level of discipline. I have used it in weight loss (+130 lbs.), family death, and found a +25 year business. Am I an expert? Absolutely not! Please join me, as I speak to interesting people and find out how discipline affects their career, life, goals, and decisions. Join me as I talk to interesting people in: #Health, #Fitness & #Wellness: #Business, #Technology & #Science: #Art & #Culture: Website: joeypinz.com All social media @TheJoeyPinz Do you wish to Sponsor? Get the prospectus here: www.joeypinz.com/spons

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