Most healthcare professionals wait too long—or plan too little—before trying to sell their practice, risking value, legacy, and peace of mind.
What this episode is about:
Selling your practice is more than a transaction—it’s a legacy shift. In this candid and strategy-packed episode, Greg Moore of MBC Brokerage joins hosts Bernie Franzgrote and Wayne Pratt to unpack the seven essential steps healthcare professionals should take to maximize their practice’s value before selling.
Greg draws from 18+ years in banking and brokerage to explain how early planning, strong lease agreements, and understanding buyer psychology can protect your legacy and financial future. He dives into the emotional rollercoaster many sellers experience, why confidentiality is non-negotiable, and the hidden traps that can kill deals—like demolition clauses and ignored tax strategies.
He also explores the rise of corporate buyouts in the veterinary and dental industries and what it really means to work under a conglomerate after running your own show.
🧠 Key Topics Covered:
- The emotional impact of selling a healthcare practice
- Why appraisals matter—and what they should include
- Strategic planning for tax benefits (including capital gains exemptions)
- Lease pitfalls that can destroy your sale
- When to consider corporate buyers (and when to run)
- How to scale into a sale: marketing, staffing, and systems
- Why being an organ donor shaped Greg’s mission
- Greg’s definition of integrity in business
👤 Guest Info & Contact:
- Greg Moore, Sales Representative – MBC Brokerage
📧 greg@mbcbrokerage.ca
🌐 mbcbrokerage.ca
🔗 LinkedIn Profile
🔗 Resources & Acknowledgments
Special thanks to those who help make the Knack 4 Business podcast possible:
- 🎧 Carl Richards from Podcast Solutions Made Simple
- 🏘️ Fred Crouch, host of Property Wizard Podcast
- 🐝 Jovan Strika from @Hive Coworking
- 💼 Melanie Webber, strategic business partner
- 🧠 Wayne Pratt from Motive8U Inc.
🎙️ Listen to past episodes of Knack 4 Business here
🌐 Visit the official site: knack4business.com
🤝 Sponsors (Top 3 picks for this audience)
1. Descript – Smarter Content Creation
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2. Freshly Brewed Coaching
Sharp coaching strategies brewed for growth-minded professionals. Take your next bold step.
3. Property Wizard Podcast
Grow wealth and business acumen through practical real estate wisdom from Fred Crouch.
Have questions? Inspired by this episode? Want help scaling or selling your practice?
📧 Email us at info@kreativinsight.com
🌐 Or visit knack4business.com
We’d love to hear your feedback. Comment, share, and reach out. Let's keep building better businesses together.
Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.
It is important to note that this podcast is not a replacement for consulting with certified experts in your area who
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