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February 1, 2023 16 mins

In this episode, James welcomes Robert Petrossi, his father and the inspiration behind Know Your True Self, to the show. Listen in as they discuss Roberts's life's work, surviving cancer, and how they have collaborated over the years. This father-son episode is full of insights and essential knowledge.

Robert Petrossi founded Sales Research Institute in the early 1990s. He created the Science of Selling®, The Science of Living®, and many other marketing and sales consulting services. Before retiring, Robert had personally trained tens of thousands of business professionals throughout Europe, Asia, and North America.

He is a two-time cancer survivor and has been on a relentless quest for personal growth and development throughout his life.

Visit ptnl.com

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