Building & Exiting Chubbies with Preston Rutherford

Preston Rutherford joins the Wavebreak Podcast to share his journey with Chubbies. 

We chat about how Chubbies was able to maximize profitability by focusing more on brand marketing and less on direct response marketing, and how you can do the same, even in 2024.

Preston Rutherford is a co-founder of Chubbies and Loop Returns. 

• Chubbies.com

Links Mentioned

• Learn more about Wavebreak: the email & CRM agency for high-growth DTC brands
• Chubbies
• Preston's LinkedIn