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April 22, 2025 33 mins

You’re posting. You’re showing up. You’re sharing value…
But your audience isn’t converting—and you’re starting to wonder, “What am I missing?”

If that’s you, this episode will feel like a breath of fresh air.

In today’s episode, I’m walking you through the exact lead generation strategy I used to build two thriving businesses—without paid ads, without a big team, and without burning out.

We’ll cover:

00:00     Why traditional business strategies aren’t built for heart-led women—and what’s missing from most funnels.

02:27     The Power of Connection Over Hustle

04:51     Introducing the H.E.A.R.T.-Led Sales System:  Human-first messaging, Engagement, Aligned content, Relationship-building, and Trust-based conversion.

05:45     Step 1: Ideal Customer Persona & Market Research (THE WHO)

09:42     Step 2: Video Confidence & Content with the S.P.E.A.K Framework™ (THE HOW)

14:25     Step 3: Community Building (THE WHERE) 

21:28      Step 4: Email Marketing & Conversion (THE BRIDGE) 

28:30     Bringing It All Together & Masterclass Invitation

This is the real, soul-aligned system I wish I had when I started—and the one that’s working right now for the incredible women inside my membership and programs.


💜 Masterclass Invitation:
If this episode resonates, then don’t miss my free LIVE masterclass:

Register here → 🖥️ The Lead Generation Funnel Strategy for Women in Business

📅 Date: Thursday, May 22nd, 2025 

🕒 Time: 12:00 PM AEST (Replay Available)

📍 Location: LIVE on Zoom

You’ll walk away with:

  • A 4-step roadmap to attract aligned clients with ease
  • A downloadable workbook + funnel checklist 
  • Real-life examples of how to apply it to YOUR business

Whether you’re new or scaling, this is your reset button. It’s time to ditch the guesswork and build a strategy that finally feels like you.

✨ Episodes Mentioned:
🎧 [Episode 75] – How to Create a Lead Magnet That Grows Your Email List Fast

🎧 [Episode 84] – Email Marketing That Works: 30–50% Open Rates with Afia Abrar

🎙️ Love This Episode?

✅ Share it on Instagram and tag: https://www.instagram.com/legacy_building_mamas/
✅ Leave a review on your favorite podcast platform.
✅ Send it to a fellow mumpreneur who needs this inspiration.

Your support helps us bring more empowering conversations to women like you. 💕

Stay inspired and learn more about building your business:

🎥 Subscribe to My YouTube Channel:

👉 https://www.youtube.com/@legacybuildingmamas/videos

Join the Legacy Building Mamas FB Group:

👉 https://www.facebook.com/groups/legacybuildingmamas

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