x Festival Octenbulle de Mascouche | 14 au 16 août 2025
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âïž LâĂ©tĂ© est bel et bien arrivĂ©, et avec lui, la guerre des prĂȘts-Ă -boire et des cocktails en cannette reprend de plus belle. Sur les tablettes comme sur les terrasses, les distilleries rivalisent dâingĂ©niositĂ© pour capter lâattention â et le palais â des consommateurs. Mais dans un marchĂ© devenu ultra concurrentiel, le prĂȘt-Ă -boire est-il encore un produit rentable pour les distilleries ?
đ§ Pour en discuter, nous recevons Mathieu Caron, cofondateur de la Distillerie 3 Lacs. Il partage avec nous sa lecture des tendances estivales dans lâindustrie des spiritueux, de lâavenir du RTD au QuĂ©bec, des dĂ©fis liĂ©s Ă la crĂ©ation de nouvelles saveurs⊠et bien plus encore.
[embed]https://youtu.be/xhFY7zDWwc8[/embed]
đŠ La Distillerie 3 Lacs franchit dâailleurs un jalon majeur cette saison avec son entrĂ©e en Ontario Ă la LCBO, grĂące Ă son produit vedette : le Gin Pamplemousse Romarin 3 Lacs. Un premier pas vers une expansion nationale pour cette jeune distillerie quĂ©bĂ©coise en pleine croissance.
OCTENBULLE, câest LE festival des spiritueux et de la mixologie au QuĂ©bec : cocktails, spiritueux, prĂȘts-Ă -boire, biĂšres, vins, bulles, et gastronomie. Provenant principalement des 4 coins du QuĂ©bec, venez dĂ©couvrir les distillateurs, les brasseurs, les producteurs locaux et les importateurs pour un weekend haut en saveurs.
đšÂ Envoyez-moi un courriel Ă Â leonardo@baronmag.com pour toute nouvelle, info, rumeur sur lâindustrie, lancement de produit et bien plus encore. BaronMag, toujours curieux, toujours branchĂ© sur la scĂšne brassicole et entrepreneuriale quĂ©bĂ©coise.
đ€Â Partenaires dâaffaires
Vous souhaitez collaborer, faire rayonner votre marque ou discuter dâun partenariat stratĂ©gique dans le monde de la biĂšre, des boissons ou de lâentrepreneuriat ? đ© Ăcrivez-nous Ă : leonardo@baronmag.com.
đïž Vous souhaitez ĂȘtre invitĂ© au podcast Les Affaires Brassicoles đ© Ăcrivez-nous Ă : leonardo@baronmag.com.
BARONMAG · đïžLes Affaires Brassicoles #444 | Distillerie 3 Lacsx Festival Octenbulle de Mascouche | 14 au 16 aoĂ»t 2025
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