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May 26, 2021 35 min

This episode of Lessons for Tomorrow covers the evolution of search from the early days of being very one-dimensional, the shift from segmentation to personalization, and now the focus on individualization. Our host Tim Ahlenius, is joined by Dale Traxler, Senior Director of Alliances at Coveo, and Jon Price, Coveo Practice Director and MVP at

Together they dive into the importance of creating a seamless experience for your website visitors and the role search, recommendations, and Artificial Intelligence (AI) play in delivering relevant results and increasing conversions. Tim, Dale, and Jon discuss in further detail the role that AI currently plays in delivering personalized experiences through the indexing of data and their predictions for the future of AI, including how Machine Learning will begin to play a larger role in the evolution and growth of the now very linear voice search. 

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  • Lessons for Tomorrow: Website
  • Tim Ahlenius: LinkedIn // Twitter
  • Dale Traxler: LinkedIn
  • Jon Price: LinkedIn // Twitter
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