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March 31, 2025 28 mins

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Struggling to create offers that actually convert? In this episode, I sit down with The Offer Code author, Jake Setterlun, to break down the science of irresistible offers, market psychology, and how to craft deals that buyers can’t refuse. 

What’s Covered:

  • The hidden formula behind high-converting offers.
  • Why most entrepreneurs get their pricing strategy wrong.
  • The psychology of urgency and how to ethically use it.
  • The ancient wisdom of selling—and how to use it.
  • Real-world examples of offers that took businesses to the next level.

📚The Offer Code: How To Create Winning Offers That Are Guaranteed To Sell In Any Market by Jake Setterlun 

Learn more about Jake:  https://jakesetterlun.com/

From failed companies to scaling to Million-dollar months and then losing it all and building it back up again. Jake Setterlun brings a diverse angle to the general chat about business and starting from nothing.

Simple & strategic marketing solutions for the busy coach and consultant. Visit www.reinventingperspectives.com

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