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August 25, 2025 44 mins

We know that national media can help transform credibility, exposure and drive sales, but I always thought high-profile media was ‘out of my league’. It’s for the rich and famous, or you need a special connection to get an ‘in’. 

I was so thrilled when I met Mary O’Donohue, a strategic media coach who's worked behind the scenes at the Oprah Winfrey Show and works with authors to profit from publicity. She’ll share how to turn random media moments into powerful marketing assets. Whether you're an author, entrepreneur, or just someone looking to get your message out, this episode is your backstage pass to mastering media without feeling like you're selling your soul.

 

You’ll hear… 

  • How to avoid ‘random acts of media’ that lead to nothing 

  • How to craft your media persona 

  • How a nine-foot chipmunk can derail your interview (and how to recover).

  • What media outlets are truly looking for and how to get their attention 

  • What transforms a random conversation into a strategic marketing asset.

  • How to turn a potential "gotcha" moment into a professional opportunity.

  • The game-changing difference between serving an audience and selling to them.



Head to https://LeverageYourPodcastShow.com to read the blog

>>>Stop leaving success to chance. Get my Crickets to Clients: 5 Shifts To Turn Podcast Interviews Into Real Results https://www.leverageyourpodcast.com/clients

>>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

 

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