I’m back talking about my favourite upsells; Albums!
This is Episode 3 of my Album Series on the Life & Lens Podcast and I’m going to share my album design process from beginning to end.
When I first started selling albums, I had no idea how to design albums. I thought to myself, ‘hoowww do I do this??’ and I’m guessing many of you might have had the same thoughts if you are new to selling albums.
The Art of Selling Albums is launching 30th April. The online course covers how to sell and design albums in a step-by-step format so you can level up your client experience, make more profit and have more freedom in your business.
Key Takeaways
· Design Your Couples Album: I use Smart Albums and I don’t wait until my client has selected their favourite images to start their album design.
· One Design Revision: I allow one design revision only as part of my album workflow to keep the timeline moving
· Curate Your Images & Layout: When designing your album use 100-120 images from your highlights and maintain white space to allow the images to breath.
· You Are The Story-Teller: Break your album design the wedding into chapters including getting ready, first look, ceremony, reception, dancefloor, exit.
· Communication is Key: be clear with your client about timelines.
· Don’t Skip Quality Checks; Always check over the album before sending it to the couple. Look for marks, printing flaws or damage to album corners.
· Testimonials are Golden: Always ask for feedback
Tools & Resources Mentioned In This Episode
Further Show Notes Visit: https://leileiclaveyeducation.com/podcast
Lei Lei Clavey Education Instagram: https://www.instagram.com/leileiclaveyeducation/
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Lei Lei LinkedIn: https://www.linkedin.com/in/lei-lei-clavey/
Wedding Photography website: https://www.leileiclavey.com/
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