1 Million Downloads, 20k Subscribers and 17k Instagram | Organic Reach Secrets for a Highly Profitable Business

Who needs to get more eyeballs on their business without spending a cent?

*Everyone raises hand*

It's critically important, and even more so RIGHT NOW. Attention is currency, and the more you are able to command it, the more competitive you will be in the marketplace. From the very start of our business, we have relied heavily on organic strategies to grow our business. The power of doing so?

1) Increased Profit Margins: Having an organic audience means you can spend less on paid advertising -- meaning higher profit margins for your business.

2) Higher Conversion Rates: Organic traffic converts at a higher rate than paid traffic, because there is a "know, like and trust" factor.

3) Fuels Paid Traffic: Having a paid strategy alone is no longer recommended even by paid ad agencies; complementing your paid ad traffic strategies with organic reach strategies helps to warm those leads up to "stick" and convert.

4) Avoid Commoditisation: A strong organic reach strategy combined with thought leadership content means that you can differentiate from others in your space and avoid your business becoming "commoditised". People will want to work with YOU specifically rather than just any coach, course creator, etc. This also means the ability to NOT need to compete on price.

In this episode, we discussed:
✔️ Give More Than You Think;
✔️ Have a Broadcast Channel;
✔️ Share Your Unique Perspective;
✔️ Create Your Dream 100;
✔️ DM New Followers;
✔️ Searchable Content;
✔️ Focus On It;
✔️ And MORE!


Full show notes for this episode can be found at:
https://thecoursecartel.com/183

----------

Want more? Here’s how we can help you:

→ Free Workshop — Create our knowledge-based lifestyle business in 2025

→ Subscribe to the Fully Free Newsletter — Come and join the party on Substack! Subscribe for weekly articles, essays and behind the scenes to help you build a lifestyle business.

→ Join Lifestyle Business School — Get the complete Operating System for starting or growing an expertise-based online business to the Lifestyle Business Sweet Spot.

Enjoy this content? Follow and subscribe for more:

→ Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/

→ Subscribe to Fully Free on Substack — https://lifestylebusinessschool.substack.com/

→ Subscribe to Lifestyle Business School on Youtube — https://www.youtube.com/@lifestylebusinessschool