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July 10, 2025 25 mins

Your host, Doug Noll, talks with the Co-Founder of Alta Fresh Foods, and the Founder of Homegrown Brands, Greg Vetter. Greg shares stories of resilience, adaptability, and the lessons learned from overcoming business challenges, beginning in the salad dressing business and expanding into organic produce and brand acceleration.

He emphasizes empathetic leadership, the value of listening, and leading by example, both in business and as a parent. Greg also discusses his passion for mentoring, future aspirations, and his creative pursuits, offering listeners inspiration and practical insights on entrepreneurship and personal growth.

To learn more about Greg's work, click HERE and HERE.

Think you'd be a great guest on the show? Apply HERE.

Want to learn more about Doug's work? Check out his website at https://dougnoll.com

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