In this podcast, Danny Leibrandt interviews Lenny Gray, a seasoned expert in the pest control and door-to-door sales industry. Lenny discusses his journey from starting as a door-to-door sales rep for Orkin Pest Control to founding Rove Pest Control, one of the largest pest control companies in Utah. He explains how door-to-door sales played a significant role in his success and shares insights from his two books, Door to Door Millionaire and More Door to Door Millionaire.
Lenny emphasizes the importance of a systematic sales process, which he calls the "sales flow," that can be applied to both door-to-door and inbound sales. His method focuses on ethical selling and building long-term relationships with customers, which has helped him retain clients for years. He also stresses the value of technology in door-to-door sales and managing a business efficiently, mentioning tools like SalesRabbit and FieldRoutes to streamline operations.
Danny and Lenny also touch on the challenges and opportunities of door-to-door sales, particularly during events like COVID-19, where Lenny saw record sales as people were more frequently at home. They also discuss how pest control companies can hit the million-dollar mark by hiring the right people, leveraging their strengths, and focusing on growth strategies.
Lenny concludes by talking about his mission to give back to the pest control industry through coaching and the Pest Empire Builder mastermind group, where he helps companies scale their businesses ethically. He hints at two upcoming books focused specifically on door-to-door sales techniques for the pest control industry, scheduled for release in early 2025.
Lenny Gray, Founder of D2D Millionaire:
LinkedIn: https://www.linkedin.com/in/lenny-gray-2b8029b/
Website: https://lennygray.com/
Danny Leibrandt, Founder of Pest Control SEO:
Facebook: https://facebook.com/DannyLeibrandt
LinkedIn: https://linkedin.com/in/dannyleibrandt/
Twitter: https://twitter.com/DannyLeibrandt
Website: https://dannyleibrandt.com
Pest Control SEO: https://pestcontrolseo.com/
Local Marketing Secrets Platforms:
YouTube: https://www.youtube.com/@LocalMarketingSecrets
Spotify: https://open.spotify.com/show/1TCL0LhZbsJS6mzanqnnT1?si=224075c9fbda42f5
Apple Podcasts: https://podcasts.apple.com/us/podcast/local-marketing-secrets/id1741176782
Amazon Music: https://music.amazon.com/podcasts/e0bb5254-5d6c-4940-8211-085157cc1239/local-marketing-secrets
Podcast Chapters:
00:00 Introduction to Lenny Gray
05:13 Developing Sales Training for Orkin
12:01 The Role of Testing in Sales
20:17 Resources for Door-to-Door
25:12 Business Growth Strategies
31:22 Hiring and Training Sales Reps
36:39 Finding the Right Business Partner
50:53 Traits of Successful Pest Control Owners
55:00 Leveraging Technology in Sales
58:07 The Future of Door-to-Door Sales
01:00:37 Upcoming Books and Resources
#localmarketing #localbusiness #localseo #seo #marketing #pestcontrol #pestcontrolseo #pestcontrolmarketing
Are you a pest control company owner looking to grow? Book a discovery call with us to see if you’re a good fit! Link here: https://calendly.com/dannyleibrandt/discovery
Danny Leibrandt
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