38. What to Say When You Get “I Can’t Afford It” (Without Lowering Your Doula Prices)

If hearing "I can't afford it" on a sales call feels like a punch to the gut—you’re not alone.

 But here’s the truth no one’s telling you: it’s not just about the money. It’s about trust, belief, and identity.

In this raw and powerful episode, we’re unpacking why that phrase cuts so deep for women running heart-led businesses—and how to stop letting it shake your confidence.

You’ll learn:

• Why “I can’t afford it” is rarely the real objection—and what it actually means.
• 3 reframe questions you can ask right now to turn hesitation into powerful conversations.
• How to stand in your pricing unapologetically (without the guilt, the discounting, or the self-doubt).
• Why sales isn’t about convincing—it’s about empowering your clients to rise.
• What discounting really costs you—and what to do instead to protect your confidence and your brand.

If you're tired of second-guessing your worth and ready to sell with heart, certainty, and leadership, this episode's for you, doula.

Ready to ditch the awkwardness and reclaim your power in sales?
DM me the word SOLD on Instagram and I’ll send you my 3 Must-Ask Doula Q's For Consults That Convert 

Let’s do this. Your next level is waiting.

Struggling to grow your doula business? Tired of chasing pregnant mothers online? Imagine effortlessly attracting your dream clients and reaching the mamas you're meant to serve!?

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