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May 15, 2023 34 mins

Dans cette épisode, je partage 3 méthodes pour définir tes tarifs comme indépendant.


1. La méthode cost+

2. La fourchette de prix

3. À la valeur


Ensuite je partage 9 stratégies de pricing en rafale.


1. Lifetime deal

2. Prix d'entrée haut en exclusivité et réduction

3. Prix bas de pénétration du marché et augmentation

4. Tarification dynamique

5. Référenceur à charge simple ou double

6. Licence

7. À l'utilisation

8. Payez comme vous voulez

9. Freemium


Je réponds à la question à savoir si on devrait adopter un seul modèle de pricing ou une diversification des modèles.


Mind map de tous les sujets discutés:

  • https://davidgaudreault.com/ep16


Ressources LinkedIn gratuites disponibles au: ⁠

  • https://davidgaudreault.com/ressources


⁠—

Pour être avisé de la sortie des nouveaux épisodes: ⁠

  • https://davidgaudreault.com/newsletter⁠


Pour me suivre sur les réseaux:

  • LinkedIn : ⁠https://linkedin.com/in/davidgaudreault⁠
  • Instagram : ⁠https://instagram.com/_davidgaudreault⁠
  • Tiktok : ⁠https://tiktok.com/@_davidgaudreault⁠
  • YouTube : ⁠ https://youtube.com/@_davidgaudreault⁠
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