All Episodes

February 12, 2024 52 mins

TikTok has come a long way since its heyday as the dancing app favoured by teens. In this episode we explore how TikTok has evolved since it burst onto the social media scene, new features you need to know about, and recommendations for leveraging TikTok for your business marketing in 2024.

This episode covers:

  • What TikTok was like in the early days (circa 2019);
  • New features and major changes to the TikTok landscape - including Universal Music pulling their catalogue and landscape orientation videos(!);
  • The TikTok What's Next 2024 Trend Report;
  • Recommendations for small business owners marketing their business on TikTok in 2024.

Pssst. Did you know the Mad Marketing Mums are also on TikTok? Follow us here

_______

Did you enjoy this episode?
If you enjoyed this episode, or the podcast in general, we would love you to subscribe and give us a rating and review. You can do that on Apple Podcasts right now by clicking here. If you are an Android user, you can follow the podcast on Spotify here. This will help the podcast reach more time-pressured parents in business.

Connect with us:


Mark as Played

Advertise With Us

Popular Podcasts

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Special Summer Offer: Exclusively on Apple Podcasts, try our Dateline Premium subscription completely free for one month! With Dateline Premium, you get every episode ad-free plus exclusive bonus content.

The Breakfast Club

The Breakfast Club

The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy, Jess Hilarious, And Charlamagne Tha God!

Crime Junkie

Crime Junkie

Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.