Mastering the Underdog Mentality: Breaking Into New Markets and Thriving

In this episode of Make Your Break, Jai Long chats with Claudia, a creative entrepreneur who recently relocated to a new town and is facing the challenges of rebuilding her photography business from scratch.

Together, they explore the power of adopting the underdog mentality, focusing on how to break into new markets by building genuine connections and leveraging the energy of being new and fresh in a community.

Jai shares his insights on why connecting with people directly holds more value than any other marketing strategy, how to approach new relationships without asking for anything in return, and the importance of prioritising high-value tasks.

Whether you're starting over in a new town or simply trying to revitalize your business, this episode is packed with practical strategies and mindset shifts to help you thrive.

Tune in to learn how to embrace the power of time, energy, and connection to create opportunities and expand your creative business.

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