In this episode, I break down why the supplement industry is splitting into two distinct groups: companies that own their customers and companies that just make products for other people's customers. You'll discover why chasing that big CVS or Walmart deal might actually destroy your brand, how direct-to-consumer supplement companies are building 3x higher profit margins than retail brands, and the exact formula winning brands use to build customer relationships before building products. Whether you're just starting out with a $10,000 budget or looking to pivot an existing supplement business, this episode reveals why the future belongs to brands that sell direct - and gives you the roadmap to join them before your competitors figure it out.
If you're interested in working with me and my team to improve your supplement business. You can learn more at my website https://creativethirst.com
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