META Ads have changed. What worked in years past doesn't work today. In this episode, we'll cover:
- What's different about META Ads in 2024
- What strategies are working now
- Testing and scaling campaigns
- Measuring the success of creative
- The importance of the actual ads now vs in years past
- How to think through attribution
- The correlative effect of META on other platforms
- Using Google as a part of your META campaign
And a whole lot more!
To watch the entire episode on YouTube click here:
https://youtu.be/MYVyFFVKY3s?si=b2CrnqNlEA9zeC5J
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