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May 13, 2025 30 mins

Struggling to explain what you do … without rambling or watching eyes glaze over? Or worse! The dreaded questions back - "What is IT that you do????"

If that happens to you, stop and listen to this episode! 

In this episode of the Marketing Your Private Practice podcast, I’m breaking down one of the most common problems I see with private practice owners and service providers: unclear messaging. 

If you’ve ever over-explained what you do during a consult, networking event, or even a quick intro in a Facebook group, you know how frustrating it can be.

But here’s the thing…  your message isn’t just about marketing. It’s about being able to say with confidence and clarity what you do and how you help people. This is KEY to making it easy for clients to say yes.

Listen in and you’ll learn:

  • Why most marketing fails without a clear message
  • The 4 types of core messaging you need to have on hand
  • About a simple marketing tool that helps you be ready for every opportunity that comes your way. 

You’ll also hear some examples of messaging gone wrong.

This episode will help you learn what to do to have a clear message and help you finally stop over-explaining what you do.

🎧 Listen in and learn how to say what you do so people get it … and they take action.

Be sure to check out the resources mentioned on our show notes page at http://marketingyourprivatepractice.com/150 



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