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July 1, 2025 25 mins

Writing marketing content for your private practice or dietitian business doesn’t have to feel like a chore, especially when you realize your best ideas are already in your client sessions. 

In this episode, Kathy shows you how to use real conversations with clients to fuel blog articles, newsletters, and social media content that is effective and brings in more clients.

If you’ve ever stared at a blank screen wondering what to write, this episode will shift how you think about content creation. You’ll learn:

  • How to use the words you say to clients every day - which are MARKETING GOLD - for content ideas to include in your marketing plans!
  • Ways to write simple articles for your anchor content that build trust and bring more website traffic and leads.
  • Why you must STOP avoiding blogs! That content is written for Search Engines first and helps new clients find you.

Plus, Kathy will share the three easiest types of content to create when you're short on time but still want results.

This lesson isn’t about becoming a blogger. It’s about creating marketing content that brings in clients without wasting your time or energy.

Whether you write once a month or a few times a year, Kathy breaks down how a simple, client-driven content plan can bring in steady traffic and leads. She also shares how her clients have booked consults directly from newsletters and articles that came from quick tips they were already saying.

Hit play to learn how to make your marketing easier, more effective, and more connected to the work you already do.

Be sure to check out the resources mentioned on our show notes page at http://marketingyourprivatepractice.com/157  



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