Sometimes the best way to understand what’s not working in when marketing your private practice is to see how others have fixed it.
In this episode of Marketing Your Private Practice, Kathy shares three real-life messaging makeovers from a dietitian, a therapist and a coach - all service providers - who refined what they say and how they say it. These examples - from vague intros to clear, confident elevator pitches - show you exactly what changes made their marketing more effective and attract more clients.
If you’ve ever wondered how to talk about your services in a way that connects with the clients you want to help without listing off every certification or overloading people with options ... you’ll take away valuable ideas from these transformations.
In this episode, you’ll learn:
- What made each “before” message confusing or forgettable
- How clearer intros and elevator pitches made conversations easier
- Ways to describe what you do so ideal clients recognize themselves
- Why simplifying services can actually help you stand out
- What happens when your message finally feels like you
If you learn best by example, this is the episode to listen to. You’ll walk away with inspiration and insights you can apply to your own practice right away.
🎧 Hit play to learn from messaging that works and how to make yours stronger, too.
Be sure to check out the resources mentioned on our show notes page at http://marketingyourprivatepractice.com/152
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