In this episode of 'Married to the Startup', Alicia and George McKenzie discuss the essential elements for business success, focusing on consistency and value. They share personal experiences regarding family health, particularly addressing seasonal allergies and the proactive measures taken to improve their children's well-being. The conversation shifts to societal concerns about declining birth rates in the U.S. and the implications of family structure on child development.
They explore cultural shifts from community-oriented values to individualism, and the challenges of raising children in a digital age. Finally, they reflect on the crowded podcasting landscape and the importance of differentiation. In this engaging conversation, the speakers explore the unique dynamics of their podcasting journey, emphasizing the importance of perseverance, consistency, and producing valuable content.
They discuss the challenges of balancing family and business, the significance of having a unique value proposition, and strategies for scaling a business without tying it to personal identity. The conversation is rich with insights on parenting, sports, and the entrepreneurial spirit, making it relatable and inspiring for listeners.
Follow George and Alicia!
https://www.instagram.com/liftlikeamother
https://www.instagram.com/marriedtothestartup
https://www.linkedin.com/in/gemckenzie/
www.linkedin.com/in/liftlikeamother
https://www.aliciamckenzie.com/
https://liftlikeamother.com
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