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September 11, 2025 21 mins

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If I had to start completely over on social media today - with no audience, no followers, and no momentum - this is exactly how I’d do it.

This episode is a full-on tactical breakdown of how to actually use social media to get clients (not just likes). Whether you're a new agent or you’ve been at this for years but your social isn't getting you business, this is your roadmap.

👉 I’ll show you how to define your ideal audience (and why almost all agents are doing this wrong)
 👉 You'll get my go-to formula for knowing exactly what kind of content to post
 👉 Plus, you’ll walk away with specific hooks, angles, and post ideas that convert - without chasing trends or relying on algorithms

This is the episode I wish I had 8 years ago. Let's simplify your content strategy and actually start generating leads from it.

🔑 You’ll Learn:

  • How to define your ideal audience in 5 clear questions
  • The biggest mistake agents make with their content (and how to fix it)
  • What to post using the P.A.S.S. formula
  • How to speak directly to your audience without sounding like everyone else
  • Why you should stop trying to appeal to “everyone”
  • Real post ideas you can use today
  • How to use ManyChat to capture leads from social automatically


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RESOURCES :

Forward Together SLC Event - October 6th: A production-focused event by agents, for agents. Featuring Paige Steckling, Jesse Peters, Mia Willie, Darren Langille, and more. CLICK HERE for Tickets


Repurpose Social Media Automation Tool: The FREE tool I personally use to automate and streamline posting content on social media. Even removes the watermarks! - CLICK HERE

REAL Broker - Learn how we can be business partners and build a business together @ ΓEA⅃ Broker- CLICK HERE

BAMx - A Realtor's "Business in a Box" - Weekly Video Scripts, Blogs & Email Content, courses, masterminds... all delivered to your inbox each week. CLICK HERE


PLEASE LEAVE A REVIEW on APPLE PODCASTS or SPOTIFY 🙏🏼

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