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May 14, 2025 54 mins

In today’s episode, Kate is joined by French pharmacist and Cosmetics 27 founder Michèle Evrard. 


If you’ve ever walked into a MECCA store looking for something to soothe sensitive or irritated skin, it’s likely our team has shown you the Cosmetics 27 range. Since launching at MECCA over 10 years ago, the brand has earned cult status thanks to their gentle yet efficacious formulas.


When a knee injury left her with a large scar, Michèle began looking for an ingredient that would help improve its appearance. She then came across the regenerative properties of Centella asiatica, an ancient plant used in Ayurvedic medicines.


Harnessing the restorative power of the ‘longevity plant’, Michèle created her first (and most iconic) product, Baume 27, a moisturiser loved for its rich texture and deeply nourishing results. Now, Michèle joins us on MECCA Talks to chat about the French pharmacy space, taking care of skin as you age and reformulating a cult-favourite product.


Products mentioned:

Cosmetics 27 Baume 27 Advanced Formula

Cosmetics 27 Cleanser 27

Cosmetics 27 Essence 27 Bio-Vitalising Cell Hydrating Fluid

Cosmetics 27 Baume 27 Crème Corps

Cosmetics 27 Baume 27 Serum 


Host: Kate Blythe

Producers: Kerri Gordon & Ruby Devlin

Editor: Warwick Hughes


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MECCA Talks wishes to acknowledge the Traditional Custodians of the land on which we recorded this episode at our studio in Naarm: the Wurundjeri people of the Kulin nation. We pay respect to Elders – past and present. We recognise their ongoing connection to this beautiful country, with knowledge and stories that have been handed down since time immemorial.


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