MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release Therapists

Join Heather as she welcomes Cassandra Sohn to the podcast. Cassandra is the owner of Sohn MFR in Greater San Diego, California. 

In this episode, Cassandra shares her inspiring journey of transitioning to a Myofascial Release (MFR) exclusive practice, overcoming personal and professional challenges, and finding success through the MFR Coach’s program. With over 40 days in the program, Cassandra has experienced significant breakthr...

As we close the chapter on 2024 and look forward to the new possibilities that 2025 holds, it's essential to reflect on the journey and the lessons learned along the way. 

In this special episode, Heather is joined by co-coach Meg Gluckman to reflect on the triumphs and trials of 2024. Join in as they dive into a year in review exploring the highs, the lows, and everything in between.

Heather and Meg discuss the significance of set...

As we wrap up the year, Heather reflects on four transformative years of coaching, sharing her personal and professional growth while inspiring therapists to break free from limits and embrace change. With gratitude for 221 impactful episodes and the success of over 180 therapists, she celebrates these achievements and envisions a future where her programs collectively drive over $10 million in sales.

Looking ahead to 2025, Heather...

Are you finding it challenging to attract clients despite your best efforts? This episode is for you!

Join in as Heather shares the mindset shifts and actionable steps needed to create a thriving Myofascial Release (MFR) practice. By reverse engineering challenges, trying new strategies, and staying consistent, you'll learn how to reframe your approach and take control of your success.

If you're feeling stuck or like nothing's work...

In a world where burnout is common and passion often fades, one massage therapist took charge of her life and career in a remarkable way. In our latest podcast episode, Ryan Lathe, an MFR therapist who, despite having a thriving business, found herself deeply unhappy and unfulfilled. Facing significant health challenges and dissatisfaction in her thriving massage business, she found a beacon of hope through the MFR Coach’s Podcast....

In this episode, Heather sits down with Shelly Flynn, owner of Velvet Wrecking Ball Myofascial Release in Lake Elsinore, California. Shelly, who is also a labor and delivery nurse, shares her journey from discovering myofascial release to building her own practice. 

Starting a business, however, was not without its hurdles. Shelly candidly shares her initial struggles with technology, finding clients, and the unexpected closure of ...

If you've ever felt awkward discussing money with clients or struggled to maintain a fully booked schedule, this episode is a must-listen. Join Heather as she explores the common pitfalls that prevent therapists from effectively selling their services and provides actionable strategies to overcome them.

Press play to unlock the secrets to selling Myofascial Release (MFR) with confidence and purpose.

FEATURED ON THE SHOW  —

🎉Atte...

In this episode, Heather welcomes back Rachel Pecora, owner of Northeast Ohio Myofascial Release and the founder of MFR Emails. Rachel found the ability to get fully booked and stay that way by using her email list to talk to clients about what is possible with myofascial release. She now helps other therapists send emails to their patients about the importance of getting treatment. MFR Emails are the done-for-you emails you have b...

Discover the inspiring journey of Danielle Hankinson, who transitioned from a successful photography career to founding Mountain Myofascial Release in Kings Beach, California. 

In this episode, Danielle shares her insights on niche marketing, the power of coaching, and the importance of believing in what you sell. She also candidly talks about her pricing strategies, the significance of valuing her services, and the mindset shifts ...

As an MFR therapist, your primary focus is on providing the best care for your clients. However, navigating the legal intricacies of running a practice can be daunting. In our latest podcast episode, Heather has the pleasure of hosting Mairin Van Shura from Solivagant Legal.

Mairin is a business law expert, who supports entrepreneurs-from solopreneur start-ups to 8 figure companies-with contracts, business formation, compliance, an...

In our latest episode, Heather reveals why selling MFR is crucial for success. 

Tune in as Heather dives into the misconceptions surrounding selling and reveals how embracing sales can lead to a thriving MFR practice. Learn why selling is not only essential but can also be enjoyable, and how it plays a key role in making MFR accessible and mainstream.

Heather shares personal stories and community experiences that highlight the tran...

Join Heather as she sits down with Stephen Wuest, owner of Enlightened Body in Chicago, Illinois. Fresh off a rejuvenating vacation in Spain, Stephen shares his inspiring journey from being a massage therapist for 30 years to discovering and fully committing to MFR therapy.

In this episode, Stephen reveals the challenges and triumphs he faced, including the process of raising his rates and the mindset shifts required to achieve fin...

As a Myofascial Release (MFR) therapist, you know the profound impact your services can have on your clients. But how do you communicate that value effectively online? The answer lies in compelling website copy that speaks directly to your best fit clients. 

In this exciting episode, Heather is joined by her friend and life coach, Miish Grixti who specializes in helping life coaches with copywriting and launch strategies. Together,...

We’re thrilled to announce our latest podcast episode featuring Abigail Southgate, an inspiring MFR therapist who has taken her practice to new heights by creating impactful self-care workshops. 

Abigail, a member of the Beyond 100K Mastermind, has developed a program called "Instructor Training for Fascial Health: A Self-Care Workshop." This online training course is designed to empower other therapists and clients to teach their ...

Tune in to hear Angie deBorja's (deBorjuh) transformative journey in the Beyond 100K Mastermind. 

Angie operates deBorja Physical Therapy and Myofascial in Baltimore MD. She has been in private practice specializing in MFR since December 2022. She combines total body movement assessment and John Barnes' Myofascial release to help adults get back to the active life they once enjoyed.

In this episode, Angie shares her journey of scal...

In our latest podcast episode, we feature Patti Calkins, an incredible MFR therapist who transformed her practice from $5,000 months to over $19,000! Patti shares her journey, the challenges she faced, and the strategies she used to achieve this phenomenal success.

Learn about the power of mastermind coaching, the importance of mindset, and how to effectively scale your business without sacrificing quality or personal well-being. T...

In this episode, Heather welcomes Jamie Bomtempo, a former student and myofascial release therapist who owns Zest Myofascial Release in Jacksonville Beach, Florida. 

Jamie  believes that "anyone can benefit from myofascial release, especially people with hypermobility."  Tune in as she shares her personal journey of living and working with hypermobility and Ehlers-Danlos syndrome (EDS), shedding light on how these conditions impact...

Join Heather as she chats with Judy Raugewitz, an experienced MFR therapist and coaching student, to discuss her journey in the world of Myofascial Release and her path to becoming a successful business owner. Judy shares her incredible story, from discovering MFR in 2002 to working at Therapy on the Rocks and eventually running her own practice, Inspired Body Therapy, LLC, in Odessa, Missouri.

Listen in as Judy opens up about the ...

In this episode, Heather is joined by her friend and co-coach, Meg Gluckman. Meg is a seasoned divorce coach who specializes in helping individuals navigate the complexities of divorce while maintaining a successful business. Meg's unique approach combines emotional management, strategic planning, and a deep understanding of the divorce process to support her clients through one of the most challenging times in their lives.

For MFR...