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October 20, 2025 47 mins

In this episode, Heather welcomes Molly Cahill, a top Instagram and email marketing strategist, to discuss the nuances of building a following for an MFR practice. Molly shares her unique journey from the world of advertising to specializing in helping therapists grow their businesses through effective marketing strategies.

Throughout the conversation, Molly emphasizes the importance of creating sustainable marketing practices that resonate with ideal audiences. She offers practical advice on leveraging Instagram and email marketing to attract clients without the pressure of going viral. 

Tune in to learn how to utilize keywords, hashtags, and authentic engagement to enhance your visibility and connect with potential clients in your communities.

Whether you're struggling to find your voice on social media or looking for ways to deepen your connection with your local audience, this episode is packed with actionable insights to help you grow your practice on Instagram and email without the overwhelm.

 

GUEST INFO —

Molly Cahill, Instagram and Email Marketing Strategist | Website | Instagram | Podcast | Check out the Holistic Marketing Hub use code MFR for $300 off

 

LINKS AND RESOURCES —

📅 Are you a therapist looking to stabilize your income and create a more predictable business? Join our FREE live webinar, "How to Build Predictable Profit in Unpredictable Times," on November 2nd or 5th! Reserve your spot today! 

🎉Join the Foundations Coaching Program today and get access to over 200 videos and lessons designed to support your growth.

📚Check out Heather’s new book, "Your MFR Practice Starts Here: Get Fully Booked, Raise Rates, and Build the Business You Actually Want", available on Amazon. This book is a must-read for those who want to stop guessing and start building a profitable MFR practice that truly works for their lifestyle. 

🛠️Free Tool to help you streamline your sales process

📍​​Find a MFR Therapist near you by checking out The MFR Coach’s Therapist Network™ today.

 

FOLLOW ME —

Facebook - https://www.facebook.com/TheMFRCoach/ 

Instagram - https://www.instagram.com/themfrcoach/ 

Website - https://www.themfrcoach.com/ 

 

RATE, REVIEW, & SUBSCRIBE ON APPLE PODCASTS –

If you love the content that I am providing, please consider rating and reviewing my show! This helps me support more people — just like you — build a fully booked MFR Practice. 

 

Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly, and if you’re not subscribed, there’s a good chance you’ll miss out.

**This podcast is not medical advice and is not a substitute for consultation with an appropriate medical professional. We make no representations as to any physical, emotional, or mental health benefits that may be derived from listening to our podcast. Likewise, we do not make any representations or guarantees as to any possible income, business growth, additional clients, or any other earnings or growth benefits that may be derived from our podcast. Any testimonials, examples, or other results presented are the experiences of one client. We do not represent or guarantee you will achieve the same or similar results. You understand and agree you are solely responsible

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