Rosslyn Rises: From Raids to Rosin – The Journey of a Hash Pioneer - MiCannaCast

Episode Transcript
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Speaker 1 (00:19):
Yo, what's going on? Everybody? Welcome to a new episode
of My can Cast. I'm Kendid Dave and I'm Groovy.
Before I introduce our special guests, I want to give
a shout out to our partners that make this possible.
Shout out to Lost Coast Plant Therapy use code Mike
Canda twenty. Shout out to Canady Extracts Award winning concentrates.
Shout out to Kinship where the terpenes thrive. Joe, check

(00:41):
out old school organics, retro and new school strains, And
last but not least, shout out to Dairy Do and
Smoking Tomatoes.

Speaker 2 (00:49):
Check out that line. Smoking Tomatoes is gonna help you
with your plants. Check that out. But today we have
a special guest and we're really super excited to have
him on because I've tried the hash and I dig it,
so really pumped to have you on.

Speaker 1 (01:01):
To Connor, thank you for joining us, Connor of Rosalind,
founder and CEO of Rosalind. Thank you for telling me
excited to be here.

Speaker 3 (01:08):
Gentlemen, thanks for having me.

Speaker 1 (01:10):
Hey, let's get a little background. Who are you kindor
what got you in the cannabis?

Speaker 2 (01:14):
And let's talk about you first before we jump right
in to rosin like exactly the fire hash.

Speaker 3 (01:20):
Yeah. Absolutely. So I started my journey in back in
twenty seventeen. I've been in restaurants prior, like hospitality in
the back of the house, front of the house hold
on yards. So I feel you yeah, man, I mean,

(01:41):
it's just like kind of just the way it was,
and I thought that was going to be the path
I went, opening a restaurant like I was like twenty one,
running like a Ramen chain or assisting running a Ramen chain.
Love me some DC, Yeah, me too, And so saw
kind of that being the journey. And then in twenty fourteen, Washington,

(02:03):
d C. Legalized cannabis from a rec level. Would have
been medical for years, but essentially they legalized it. In
the next day, a rider got put in place from
a congressman in Maryland that said, we're not going to
allow you guys to appropriate the funds. You're not a state,
so you have to get approval from, you know, the
federal government. And so people found this loophole where I

(02:27):
could gift you cannabis. You know, I could sell you
a T shirt and I could gift you cannabis that
equal value of whatever the T shirt was, so it
was like forty bucks, you know, eight it was. It
was a work around.

Speaker 2 (02:40):
Yeah, Michigan did that for a little while, like in
between the Yeah, they were like, hey, who wants a
lighter for twenty five dollars with a free eighth?

Speaker 3 (02:48):
Yeah exactly, And I think most markets have. It's just
never really changed here until recently. And I'll cover that
one later, but it's like for like two years, I
watched it and I was like, I want to get
into this. I've been selling weed for a long time
and I always just you know, moving packs and doing
my thing. But being in restaurants, I say, I got
a great understanding of hospitality and what was currently out

(03:12):
there in the delivery world was just like not.

Speaker 2 (03:15):
So did DC start as like delivery, Well, it's.

Speaker 3 (03:20):
It, yeah, because it was not really like you know,
there was no real infrastructure. So there were like medical
shops like five stores I think actually four stores at
that time, really small, and everybody was kind of doing
you know, underground where's weed? You know, A couple of
guys had like put it together a website, but everything
was just super I don't know, lackluster. Was like handing

(03:42):
a bag out of a window of a car and
like a juice that came with it that didn't have
the label on it. And was like, this is not
a very great experience. So I was like, well, with
my hospitality skills, let's put something together. And that's how
I kind of burst the joint Delivery, which was my
my delivery service, and it was called yeah, called Wint

(04:05):
Delivery was.

Speaker 1 (04:08):
Like actual joints, dude.

Speaker 3 (04:10):
We were just we were just we were just moving everything, bro.
Like it's I think I started out with like three
strings and it was super grassroots, running it out of
my apartment and like did it in three hour time windows.
So it was like twelve to three, three to six,
six to nine, and I filled Ikea bag, one of
those blue Ikea bags, all of these three three hour

(04:33):
time windows, and I like hoofed it around the city.
I didn't even have a car. Who starts a delivery service.

Speaker 1 (04:37):
Without you're on the bike.

Speaker 3 (04:42):
I wasn't even on a bike, dude. I would I'd
get in an uber and I would tell a guy,
but yo, I'll give you fifty bucks in cash and
drive me around all these deliveries and he would drive
you around or I'd take the Metro or I'd just
walk like whatever, and so out kind of yeah, that
was twenty seventeen, and we just kind of grew it

(05:02):
from being like this small little thing and then next thing,
I know, it's like thirty thousand, sixty thousand, one hundred
thousand dollars a month and it just became like an
actual operation and ran that for multiple years and then
didn't really see DC changing the laws in favor of us.

(05:23):
So we were like, we'll shoot, what can we what
can we do? And at that time, I had moved
to California, had done the shipping pass myself back to
my business, doing you know, everything, and that was, you know,
when California had just gone legal too, So that was
what twenty sixteen to excuse me, twenty sixteen, eighteen, yeah,
twenty I think it was even twenty eighteen when reck

(05:44):
really started to move there and so that's when I
moved out there, and then like basically just you know,
came back here and we're like this is not working.
So Colorado. My partner, I met Roy out California. We
were trying to do some stuff. We're like, let's get
a lab out in Colorado. Where we all kind of
you know, had mutual relations and right during COVID is

(06:09):
when we started, Uh Rosalind out there. That was twenty twenty.

Speaker 2 (06:13):
Okay, so you moved so is Cali?

Speaker 3 (06:15):
Then no, it was actually Colorado, Colorado.

Speaker 2 (06:18):
Excuse me, I just I heard.

Speaker 3 (06:20):
Yeah, yeah, no, No, A little confusing there.

Speaker 2 (06:22):
I don't know. Yeah, so Colorado. Okay, so Roseland's starting Colorado,
but your roots are in DC at bit, Okay, that
makes sense.

Speaker 3 (06:29):
Return DC. I've been I was still running my delivery service.
I mean did my delivery service got up to we
were doing like five five million dollars a year, you
know what I mean. We had a team of like
twenty They had a really like big system, and then
you know, we were our first year of Colorado was amazing,
like Rosalind like did really well and took off and

(06:52):
then you know, so it was doing phenomenal there and
then in twenty twenty two, my doors got blown in
by the yeah oh no, yeah in DC, and so
I woke up like five thirty in the morning to
like dudes running through my apartment telling me to get
you know, in my underwear, like get on your knees,

(07:13):
like I'm like, what the fuck are you doing in
my house? Like, well, this is crazy. It's at that time.

Speaker 2 (07:18):
Treat people, you know, they treat you like.

Speaker 3 (07:20):
Yeah.

Speaker 2 (07:20):
It was wild, like heroin dealers like shipping in.

Speaker 3 (07:24):
I think I made that. I made that comment to them.
I was like, what do you think? I've got like
a helicopter on the roof and I'm going like flee.
I'm like, dude, what the hell is going on here?
It was wild and it was like twenty people in
my house. I'm like, I'm not living some high life,
like I've got like a nine hundred square full of apartment,
you know, nothing, nothing insane living in DC. And they

(07:44):
treated it like I was like this playboy, like living
this ball or life. And I was like this is absurd.

Speaker 2 (07:49):
I mean, I don't want to get too deep, but
what were do you want to talk? What? What were
your chargers? I only asked because can Dave went through
a raid as well?

Speaker 1 (07:59):
Yeah?

Speaker 3 (07:59):
Yeah, yeah, I know, so you can you can? Oh
really yeah? I was five counts and it was I
got caught up. You can read it. It's on I
have a huge article in the Washington Post and google
my name, it comes right up. And so yeah, so
I got a money laundering charge, conspiracy to money launering,

(08:23):
conspiracy just should be conspiracy to are distributing, and then
try to remember the last one was I think it
was like conspiracy to fraud. So it was like five
different counts of a whole bunch of different things. And
essentially they were saying that we were like structuring how
we were doing our deposits, which wasn't really wrong. We
weren't doing that, but you know, we were like running

(08:45):
through TD banks and doing trying to run it like
a legit business, and it just unfortunately, you know, pissed
off somebody or got on somebody's radar that I shouldn't
have because I could throw a rock and hit like
five Gray Market store from my apartment. So it wasn't
like we were the only ones doing it. I mean,
there's probably, like I think they at one point they
said that the market here was worth about eight hundred

(09:07):
million dollars.

Speaker 2 (09:08):
That's where it gets so corrupt, because it's like, how
are some people not getting bussed? Gee, I wonder if
they're getting paid off?

Speaker 3 (09:15):
Like gotta be Yeah, you know, it's it's a weird story.
I never really found out why. All I know is
I was really fortunate. I had a great judge. UH
didn't even get charged in DC. Got charged in Virginia
because my countant had lived in Virginia. But we had
done a couple of deposits during COVID through like one
of those bank tubes, and it was enough to pull

(09:38):
into that jurisdiction and so kind of a wild So
what did you get.

Speaker 2 (09:42):
Based off the drop?

Speaker 1 (09:43):
So what did you get charged with? What did you
actually get a phone?

Speaker 2 (09:46):
Here?

Speaker 1 (09:46):
Did they break?

Speaker 3 (09:47):
So I took I took a plea. I took a plea.
Charge to UH, to the highest chargers was money laundering
of three and a half million dollars. And so we were,
you know, kind of lost, lost everything like real quick.
Like life goes on when you're like used to living,
you know, like I said, I wasn't living like a wildlife,

(10:07):
but was living an enjoyable, comfortable life. And you know,
I think one of the officers said to me is like,
weren't you looking over your back? And I was like, no,
I just thought we were building something, you know, that
was the future. And I've kind of always stood beyond that,
and I think that came as a real shock. I
was like, wow, I'm not you know, I was in

(10:28):
my twenties. I started the business when I was twenty
two and I closed it when I was twenty eight,
twenty seven, twenty eight in between that period and so
you know, it was like a real didn't save a
lot of money, had a lot of fun, and did
a lot of traveling, did a lot of cool stuff.
And so my uh, I wasn't ready for a complete
cutoff of everything I was doing, and so that kind

(10:50):
of threw me into a loop.

Speaker 2 (10:53):
And so so.

Speaker 3 (10:54):
Kind of catch it up this yeah, and then catch
it up to speed. I got back in restaurants and
hated it. I couldn't stand it, but you know I
knew it. I paid the bills, right, you gotta do it,
was gotta do, you gotta do right. And then d C,
this is how crazy it is. DC was like, we
need to change something here, and so they lifted this
band on how many medical licenses there were and if

(11:18):
you had like a gray market, or they call it
I seventy one, that's the actual initiative that was put
in to legalize rec If you were an I seventy
one business, you could transition into a medical business pretty easily.
I mean there was no there's been no cap and
that happened three three to six months after I got

(11:40):
raided and shut down. So it's almost like somebody trying.

Speaker 2 (11:43):
To story sounds so close because he literally got raided.
Then like month to a year, like Michigan was like, hey,
we're leading.

Speaker 1 (11:50):
Yeah, they went. So I got raided July tenth, twenty fifteen.
They kicked in the dispo I was at, and then
they kicked in the doors at my house, hit me
with seventh foul in the you know, gun to the face,
put the person down on the floor that I was
helping out, accuse me of running out the back door.
They smashed, tore up my in home grow that I
had at my house because I'm a caregiver, cut cut

(12:12):
all the plants, smashed all my glass, like tore everything up.
And then six months later in twenty sixteen, the medical
laws came and acted in Michigan, and then I finished
my court case I think was like two or three years,
and then we went legal. But I got eventually with
my court with my lawyer went medical. We were able

(12:34):
to get all charges dismissed. I was just working as
a tender literally pain through college. And then they raided
me because they thought I was a fucking kingpin and
I was like, yo, come on, and they took my phone,
took my car, all that was locked up for like
a month, everything was gone. Ye yeah, seven days distributing
conspiracy some Yeah. It was just a bunch of all
on the internet too.

Speaker 2 (12:54):
It's a shame because you might trapping.

Speaker 3 (12:58):
Right, no ship, dude, because I mean, at least, you know,
at least I was able to kind of enjoy Yeah,
you're actually just being honest work.

Speaker 2 (13:07):
Yeah. He just well the people he got, like the
business lied. They straight up light on everything.

Speaker 1 (13:13):
They're like, oh it's it was like open right next
to a police station too. They're like, oh it's legit,
Like okay. And I got somebody, a buddy of a
buddy guy that I knew that I trust, that got
me the job. So I was like, fuck, yeah, that's
the podcast. I quit weed, dude. I quit weed, I
quit growing, I quit smoking for a little bit. I

(13:33):
was so paranoid. I'm still paranoid sometimes to this day.

Speaker 2 (13:35):
Do you still get weird about it and like still feel weird?

Speaker 3 (13:40):
It's funny, so does. My brothers were part of the
business with me, and so they try to treat it
like it was like this mob thing, like family thing.
It was really weird. And I was like, they asked,
my brothers are like scared of him, and you'll see
like pressure you to like work for him, and I'm like, no,
my brothers and I are really close.

Speaker 2 (13:58):
Like you like from an American gangster uht Frank Castle. No, yeah, Castle,
Frank Castle. That's right.

Speaker 3 (14:06):
Yeah, yeah, yeah.

Speaker 2 (14:07):
That's what I'm saying, Like how you recruited his family
like that sounds like damn dude.

Speaker 3 (14:11):
Yeah, I didn't. You know. It was like we were
just saw an opportunity. We just you know, the train
was at the station and we were gonna jump off.

Speaker 1 (14:17):
Frank Castle's punish Frank Lucas Frank.

Speaker 2 (14:23):
Frank It's but yeah, it's I.

Speaker 3 (14:27):
I you know, I went on probation. I ended up
getting time served in the probation, and then I stopped
everything cannabis too. I just kind of fell off. And
how long did you.

Speaker 2 (14:36):
Go back to restaurants and stuff?

Speaker 3 (14:40):
I so I just left restaurants. So I stopped working
restaurants last June and got into selling liquor. And the
whole reason is I had applied for some licenses here
in d C under social equity. Once you get a felony,
it's like, well, now I can apply for social equity.
So we like applied. My partner, Roy was you know,

(15:03):
part of this as well, and so all this kind
of came down both of us and we were both
social equity. He was working at that time for a
grow and a retailer out in Michigan, where I kind
of skipped forward, but Rosalind had come to when all
this happened. In twenty twenty two, we closed down Colorado

(15:24):
and he got the opportunity to license the brand under
an another company out in Michigan and was working for them,
you know, handling the brand under a licensing deal. And
then six months later we all got indicted, and so
he was able to still work with them, but there
was some discrepancies and some things that you know, they

(15:47):
weren't really working well with the licensing deal, and so
I had been in communication with him. I was like,
do we got to get a license out in Michigan
now our social equity, let's get one, and so we
started that process and then I was also apply for
licensees here. So that was in twenty twenty, end of
twenty twenty two, three twenty yeah, we're in twenty twenty five. Yeah,

(16:09):
end of twenty twenty three. So we took kind of
a hiatus and just kind of didn't talk, weren't really communicating,
just trying to, you know, do the best buy the
law to make sure we weren't going to have any issues.
And at that same time, I'm like applying for licenses
here as they're releasing them, and I'm like, dude, I'm
getting myself set back up and kind of keeping it
all under the radar, not telling my family, not really
saying anything. And in basically what happened was I left restaurants,

(16:37):
got into selling liquor like last year, just to learn
how to kind of understand how to sell cannabis a
little bit better. I'd always done kind of the the
B two C world, but the B to B world
was very like new to me. So like this, I'm
a good sales guy, but I wanted to understand how
you incentivized businesses just sell your products, right, and it's

(17:00):
pretty people can say what they want, but liquor sales
of cannabis cells are pretty parallel. There's a lot of
the same tactics and strategies on how to get shelf
space and so sold alcohol.

Speaker 1 (17:14):
I did sell alcohol before you guys.

Speaker 2 (17:16):
Guys, you guys know each other. Delayed behind him or
something a couple of years.

Speaker 3 (17:25):
Really, okay, okay, No, I'm just doing.

Speaker 2 (17:27):
I'm saying like, it just reminds me of He's like
mirroring your story. It's just so funny.

Speaker 3 (17:31):
No, that's wild. I mean, but I think you would agree.
It's very similar in that way.

Speaker 1 (17:35):
Like it it's agree on the shelving space. I used
to reset liquor shells for a living, to put our
bottles in specific orders so that the human eye you
would look at it and gravitate towards it and buy
it compared to another. Yeah. Yeah, trust me. I look
at that stuff when I go inside dispos It's brands
in my brain. I reorganized stuff.

Speaker 3 (17:55):
And so retail behavior. It's just it's something that I
noticed in Colorado was really lacking. And you know, I said,
how do we how do we really create? You know,
how how could I teach myself the tactics and the
skills to do sales and liquor was honestly the closest

(18:18):
to it as I could at the time, and so
makes sense. Basically, we started, we relaunched, we got a
license lash July, got into our facility in Kalamazoo, and
then we didn't get product on the shelves until December.

Speaker 2 (18:35):
That makes sense, and I didn't find I don't even
know it's relatively recently in February.

Speaker 3 (18:42):
Yeah, yeah, we've only really been inn Yeah. Yeah, it's
really the only wrong for six months. I don't know
if you had tried it prior before when we had
it in the market, but we did a whole rebrand.

Speaker 1 (18:55):
You mentioned that we never tried it. I had never
heard about your brand before you did the rebrand ro.

Speaker 2 (19:00):
What was your brand before?

Speaker 3 (19:02):
It was Roslin? So it was still it's always been Roslin,
but we had an under licensing deal through a vertical.
I don't want to stay the name because they're a
little Okay, that's weird about it. So yeah, it's you
probably do know, but you know, they just didn't. The
relationship just didn't work. It was nothing that they did

(19:23):
something that we didn't. Just we wanted to control our
QC and we wanted to make sure the product was
going out.

Speaker 2 (19:27):
And that were it has always been you know what
I mean. It just sounds like you had a company
stay to split and then figured that all out because
I actually I know someone that's got to do a
similar process, Like he's the hash maker, but they want
to part way, so the company's guy dissolved.

Speaker 3 (19:40):
You know. It's just yeah, it's you know, Roy and
I built this. You know, this is our kind of
our brain child. He's the hash guy. You know, I
can make ash sure right, Like he's that guy. That's
his thing.

Speaker 2 (19:53):
He's big shadows.

Speaker 3 (19:55):
He's been in this for a long time. Roy's he's
an artist what he does. And we built the brand
in a very interesting time in Colorado where there weren't
a lot of hash brands at the time, and then
all of a sudden they were a ton So we
uh we you know, filled it with the idea of
creating a approachable hash brand. And you know rosalind being

(20:20):
two words rosy rise and wind being body of water
and Welsh. It's the whole concept is it's water and cannabis, right,
really something and it's risen. It's risen from the water.
That kind of the word play. Right, it's kind of that. Yeah,
I like it.

Speaker 2 (20:41):
That makes sense.

Speaker 3 (20:42):
Yeah, people people say all the time, they're like, well,
it's resonant, and I'm like, yeah, that's the kind of
the word play. It's for me, right, It's like it's
one of those things too where And I don't mean
this out of any egotistic way, but like I almost
want to create like when people go in and they
order Tito's and soda, they don't really care if it's
they care that it's a vaka soda, but Tinos has

(21:04):
done such a good job of creating a marketplay branding
that that's what they order. Well, I want people to
go into a store and say, well, I want to
gram it rosalin. I don't really care if it's rosalin,
but they associate rosin with rosalin so much of a
wordplay that it just slides off their tongue. And so
kind of a lot of thought that went into creating it,

(21:26):
and then really just kind of playing off the water
and using blues and trying to keep it really like
focused around cleanliness and wellness. And so when we rebranded,
I said, let's just grab that bull by the horns
and let's run with that, it's kind of the narrative
of what we're doing.

Speaker 1 (21:44):
And you need the water to make the hash too.

Speaker 2 (21:47):
So I like its translates to like a missions tam.

Speaker 3 (21:52):
Absolutely, Yeah, it's it's it's you know, I think of
what makes or breaks businesses right now in they can't
space is story. Can you tell a story? You know,
there's a little we're not rampanting the wheel here. We're
not building IP that's any different like you know, we
we're not trying to be a wojo. We're not trying

(22:12):
to get seven to ten. That's not who we are.
We're very hyper focused on how do we get consumers
that may be hesitant to get into concentrates because of
the connotation that it's had for so many years, whether
it's ripping a torch up and like buying expensive glass
or just the overall you know, look of how the

(22:33):
consumptionist has changed. Now we've got doctor Dad, or we've
got you know, puff codes. We have all of these
products that make consumption a lot better and a lot easier. Yeah,
and that's sort of what we built it from. You know.

Speaker 2 (22:46):
The big argument we hear is a lot of people
are like, you know, it's traditional oh rigs, aren't you know,
they don't compare. And I think for to some degree,
for a while the e rigs weren't good enough. But
now the tech is really caught up, you know what
I mean, if not, you know, because now we're getting
like courts nails or quartz bangers with with like perks

(23:07):
on them, you know, and then you can tet your temperature.
It's I really like especially this doctor Davers switch to
shout out to Jamie who blessed us with this. I
really enjoy this. And I do think there's some out
there that are like just don't hit the same. But
like you said, now you have even the dab rights
or these nails that at least people know attempts they're doing.
We were doing but tane fulled wax at whatever the

(23:29):
hottest temp ever, right, it's so as bad now.

Speaker 3 (23:32):
It's Yeah, it was definitely back in the shatter.

Speaker 2 (23:35):
Days, you know, dude facts, Yeah, yeah.

Speaker 3 (23:43):
It wasn't It wasn't great. And so yeah, I mean
I think there's a there's a wave and an opportunity
to really capture a new market. And I think that's
what we're really coming for.

Speaker 1 (23:54):
I like that. So what brands. Are you currently you're
just processor correct or not to cleaning grade. You guys
aren't growing flower, We're.

Speaker 3 (24:03):
Not growing flour. We work closely with some good grows.
We've done some stuff with Alpha Buds. We started out
with some stuff with Missy Grown. We actually just washed
some stuff from Freedom Green, which I don't know if
you've ever seen their stuff. It's up in Calcasta. Amazing stuff.
Not crazy good yielders, but you know, great material and

(24:26):
really pretty hash. So you know, we're trying to source
quality and kind of bring light to some of these
smaller grows. It's just sort of a gamble, you know.
I don't know how much you know about hash making,
but like.

Speaker 2 (24:40):
It's all there's so many very specific yeah, exactly, and
it's very strained. Specific things don't wash the same, Like
just because they smell good, they may not wash so correct.

Speaker 3 (24:49):
And it's not It goes even deeper than a straining
specific Like I could have a strain that Dave Watt
runs and grows, and I can grow the same strain
and we could process it and it gets half a
percent high, right, just based off of conditions of the wind.
It's moving down. Yeah, yeah, absolutely, Like if it's vacuum

(25:09):
steel too tight, you know, push the terpenes into the buds.
I'm learning new stuff every day too. Sometimes I just I'm.

Speaker 2 (25:15):
Like ah, because at this point they've experimented and experiment
and experimented and experiment.

Speaker 3 (25:21):
So it's just like, well, there's so many new there's
like you said, there's just you know, just like there's
tech going on in the ebrig world. There's so much
tech going on in the solving space. I mean, you know,
who knew that like cold plunging your bags was going
to make a difference in your and your overall turnout.
Like small stuff like that, little tweaks are changing the

(25:41):
way that solventless production is being done.

Speaker 1 (25:45):
Yeah, I mean that gives you so much more weight
when you're.

Speaker 3 (25:49):
Doing totally huge Yeah, you're when you're talking about washing
you know, twenty five thousand grams and you're like, dude,
this is different than three percent four percent. That's couple
hundred grams, right, It's like there's thousands of dollars right there,
meat left on the bone when you know you're missing
that that little percentage. And so it's been it's been

(26:12):
an interesting kind of not having that single source. We're
working on it. We're working with some some grows. Can't
quite say yeah, but work a couple of grows, and
we've got genetics that we've been collecting to that are known.
Washers were from Colorado, man, we know Colorado's where hash
comes from.

Speaker 1 (26:30):
Man, Like that's you guys had the Dad bars a
seven to ten cup back in like the day back
out there's like twenty twelve, twenty thirteen, I think they did.
It was like one of the first It was like
a cup that they did. It was all hash and
then like after that, Hash blew up because that's when
we started more hash or shag concentrates and maybe not
hash but conso.

Speaker 2 (26:50):
Solvent to solvent list, rightea, Solvent list with hash, and
then it turned into live Resident was the things dabbing,
and then it went back to solve list because everyone' said, hey,
check this, we can make shit from hash like traditional hash,
I mean drink gas.

Speaker 3 (27:05):
Yeah. It's interesting and it's actually funny because Roy that's
his he you know, he's been out there since the
very beginning of all of it. I think you know,
he was in the lab with the guys from the
original seven ten, which is kind of wild. All those
guys are from here. They all grew up in like
Maryland here and so like Brad and the owner of
seven ten, all those guys are from this side of

(27:27):
the country, and so they all went out there and
launched at that time it's called the Green Is Green
and then it got split up multiple ways and then
seven ten came out of that, and so he was
a part of that, like founting team. And so when
it comes to understanding it, it's it's we we could
be putting out really really really fire stuff like and

(27:47):
I'm not saying what we put out it's not fire.
But that's not where I think the market is. I
don't think the market. We're in a volume market right now,
and it's how much hash can you put out on
the shelves and get it out there to be able
to pay your bills and keep going. And that's where we.

Speaker 2 (28:04):
I see what you're saying our space.

Speaker 1 (28:06):
Well, also, you need a good price to pay too for
the consumers to continue to buy that product.

Speaker 3 (28:12):
Yeah, it's it's it's we're not trying to be I
want to build a brand that has I would prefer
to be making smaller margins on more volume and have
more people with product in their hands than more margins
on smaller and less people are seeing our product. Because
at the end of the day, the way I view

(28:34):
it and the way I see our brand is how
do we create sustainability as the market start shifting and
be able to expand through licensing deals or through packaging
deals or whatever that is to.

Speaker 2 (28:45):
Other market smarts because it bring revenue in right, and
then it also keeps your product movement and it keeps
it more affordable for the consumer because at the end
of the day, now you can buy solving stuff for
like five bucks a gram, Is it good? I mean not,
but you know what I mean. But because if the
person's just looking to get as high as possible, that

(29:07):
might be tempting. If this rosin is sixty dollars, you
know you're talking ten x. But when I think I
got yours, oh anywhere is that it was King of
bud h yep and I and I think it was
only like twenty five thirty bucks, and I was like,
I'll take two, you know what I mean? You know
what I mean? Like, so I think the nail on

(29:29):
the head because you're gonna get more consumers, customers that
and people to actually appreciate your brand because I think
people are used to greed and hustle in the cannabis ground,
especially because it's been this weird transition of like expensive
stuff used to mean good stuff, where now it's like
with the dispos all competing, you can sometimes find a
good deal in the middle. You know, would you get

(29:50):
good rosin for five bucks? No, but you can find
some stuff.

Speaker 3 (29:53):
That's yeah, yeah, that's yeah. And that's sort of where
we found our whole, right, we were like, where do
we it? Right? Like, I don't think that it makes
sense for us to try to tap into a brand
like Wojo or seven ten that have a cult following.
That's like, that's a hard that's a hard thing to
kind of accomplish. And we started this thing. We started

(30:16):
this thing with very little money. Like there's you know,
we didn't do We don't have a big time investor
just funding our bank account. We're hand in mouth right now.
And so for us, we've got to be a little
aggressive in our approach on how we get placement, and
the way we get placement is beating the other, you know,
our competitors on prices, on trying to bring as much

(30:38):
value as.

Speaker 2 (30:39):
Possible and actually having quality product. Because I remember I
got two different strains and I'm blanking at them right now.
I really wish I remembered, but I yeah, but I
had him. I liked them both, so I I you know,
since then, I have that. I remember because King of
budd was like not my normal dispensary, and I went
there kind of off whim. I was like, I'm just
going to get something. I looked at a brand and

(31:00):
then I was familiar with, and I'm like, oh, what's
this company. I was like, oh, I've heard of them.
Let me check it out. So it's kind of been, yeah,
appreciate it, which, by the way, nice website. I did
check it out. I was able to kind of like
put together everything. I'm just pulling it up right now,
and I saw you're going to New Jersey.

Speaker 3 (31:16):
I appreciate it because it's not it's not a very
good website in my eyes. Well, and yeah we are,
we're going.

Speaker 2 (31:22):
What I mean is you have your information on a
website and oh, yeah you have what? So the reason
why I said that, and this is a shout out
to any other company who hasn't done this. Sometimes you
see are companies who don't have the like the disco
locator like that. And that's the only reasonhy I want
to bring it up because that is something I really
appreciate because then you just like, oh, if I want
their product, I go to these places. That's pretty cool.

Speaker 3 (31:44):
That's funny, said I need to add a couple more.
So I got to go on there tonight and add
a couple more. So it's at least you have, you know,
one of at least, yes, it's funny. It's especially in
the solo the space. I don't know if it's an
ego thing or if it just they just think the
products just gonna move or what it is. But a
lot of these guys they don't care about their Instagram.
They don't care about the branding. They're just like we're

(32:05):
putting out fire stuff and it's gonna sell. And it's
like that's not the name of the game anymore, dude.
Like things have changed. Like I said earlier, it's a
story and that's where we're trying to fill the gap,
Like how do we create a product that people can
relate to?

Speaker 2 (32:20):
I mean, times are tough, financially. So people want to
know they're giving their money to someone that is in
like a scumbag, you know what I mean. I guess
it's better words than I saying. But they want to
be able to give their brands to someone like they want,
you like when I give my brand, yeah, you know,
and they don't want they don't want to just keep giving.
Especially weed comes from a culture, you know, so it's
not as like it does. I think you're right, there's
a community there, so that's I like that.

Speaker 3 (32:41):
But I think also too, it comes down to what
does the future hold for right now? And this is
no dam to dispensers. I love our dispensary partners. We're
trying to bring as much value than as possible. That's
one of our pitches when we go into stores, like
we're here for you guys, to make sure that we're
doing our job to ensure that turnover is happening. We're
not doing that, then we're not doing our job as

(33:02):
a brand, because that is the whole value. They are
a vessel to get product to a consumer that is
going to change over time where I'm gonna have direct
access to my consumers and I want to be in
a position where I have the data and the ability
and the trust with the consumers to be able to
bridge that gap.

Speaker 2 (33:20):
Do you mean like in an consumption loans sense, or
like in a direct sale?

Speaker 3 (33:23):
Just in the ability. I just if you look at
retail as a whole, Let's look at retail in other industries.
Whether it's clothing, whether it's alcohol, wine, Everything is direct
to consumer, right if you go online, you buy from
your brand. You know, we're watching new clothing brands pop
up daily who are just selling straight to to their consumer.

(33:44):
They don't go through you know, Macy's anymore. They don't
go through nor Strum. They don't do that stuff. It
killed it. And the reality is is cannabis will eventually
follow a SUP when that happens, maybe five to seven
years from now. But that market. I'm not saying that
Spencers will close, but I think there will be a

(34:06):
time when the federal laws change or interstate laws change,
or we'll be able to kind of centralize things and
sell straight from them.

Speaker 1 (34:13):
From one it'd be like almost selling from your processing
place like go train those skeeared. You wouldn't need secure transportation.
Then at that point you'd have your own delivery.

Speaker 3 (34:22):
I mean, I hope there comes a point where we
can just throw it in a box and ship it.

Speaker 2 (34:26):
I'm not gonna lie to Yeah, that transport stuff is
a little I get it's like keeps more money in
people in business, and it kept things flowing and safer,
but it always seems silly, especially when some of these
people like have them like nearby, and it's like.

Speaker 3 (34:41):
You I think that's the biggest My biggest complaint about
Michigan is the transport laws. It's it's and I'm not,
you know, not trying to bark up somebody's street, but
somebody's got getting paid from somewhere to keep this happening.
Because it just doesn't make sense. It's one hundred and
fifty dollars every time I sent any size What are
out the like? How am I so like you're talking about,

(35:03):
we're in a margin compressed market right now and you're
literally squeezing every single bit of possibly can.

Speaker 2 (35:10):
You can't even write off stuff the way normal businesses can.
We can't bank the same way we like, and they
want to make it harder because it's like it's weed,
there's money in it, Like I need to take it
all like.

Speaker 3 (35:21):
Yeah, we're talking about this the other day. There's well
not only that, it's like, dude, we're already getting charged
high risk fees, like you said, for everything we do,
just for photography, for marketing, for advertising, you know, for software. Wow,
you just we get the short end of the stick
on average.

Speaker 1 (35:39):
For marketing, we won't get you on that high risk.

Speaker 3 (35:43):
No, and and and a lot of guys that are
a lot of people who are in this understand that.
But there are price gallengers out there who are saying,
I'm going to take advantage of this because we have
the ability to. Because it's you know, it's it's high
risk or it's you know.

Speaker 2 (35:58):
It's crazy how to pull the wall need to be
stigma to still deal with still like still especially.

Speaker 3 (36:04):
Look at packaging. Packaging is a prime example. Why does
a five to ten cars still cost a dollar? But
but disla that goes in it only costs a dollar fifty,
Like my hardware is almost more than what the damn
disola is making any sense?

Speaker 2 (36:19):
The solving list cards we're hearing for like five bucks,
you know, which is pricey.

Speaker 3 (36:23):
Yeah, dude, it's it's crazy man. And you know it's
like how can you make money when you've got dispensaries
that want to do deals that are just you just can't.
You can't make it work. And I think the problem
is is I'm not enough people are talking about it,
like we're talking about it right now. Not enough people

(36:43):
are saying there's a problem and it needs to be
resolved from a lot of different areas. And I think
it's creating transparency around it where we get out of
this idea of just talking about plants and about product
all the time. Let's talk about running a business, like
how do you sustain in a very aggressive market in

(37:05):
any business, but yet a lot of business that's strained
by so much red tape and then expect to like
just be like, Oh, everything's breezy, everybody's making money. We're
all just chilling, bro, I'm not making no money. Like
me and my partner aren't paying ourselves anything right now.

Speaker 2 (37:19):
You oh, you know, it's literally one of the reasons
why we start this podcast, because we you flick on
the news and it's like, look at all the revenue
coming from cannabis, you know, and all this stuff for
years and oh oh they made all this money. And
they always say revenue right, or they're not saying profits,
you know what I mean, They're always saying these words.

Speaker 3 (37:34):
They'd be like, ooh, and.

Speaker 2 (37:36):
That's lily, I'm wearing a RP means your media, follow
a podcast, follow actually media people and you do and
information out there. But anyways, you know, I'm just saying
because sometimes it's like there was such all this information,
but the truth underneath it was really dark because these
companies who are getting paid to report the news are
probably people making money above them getting paid. So they're like,

(37:57):
it's just it's just like a not to get too
it's here, We're not going to go off a rail here.
But but I just think there's it's it's just the
reason why we started talking about it is because like,
you're absolutely right, you're still seeing this native propaganda all
this stuff. Although the people trying to build I have
to deal with this like double ended sword, where like

(38:18):
it just really hurts either way, you know they both times.

Speaker 3 (38:22):
I think it also just it we sometimes you know,
I watch a lot of podcasts, listen to a lot
of people talk, and we just never talk about the
grunt of what it means to be in startup world.
In cannabis. It's almost time we don't even look at
cannabis as startup because we just think of it like, oh,
you just hit the ground running one. It's the highest injury, right.
The entry costs to get into cannabis is so it's absurd.

(38:44):
That's probably don't have a grow because it's just too expensive.
To have a word, it's not worth it. It's just
the overhead just too high. And then you know, you're
you know, the cost of labors high because people you know,
are doing an expertise and they want to be for
their expertise, which is totally understandable, and you know, and
it's just there's so many things that play into it.

(39:05):
But all we ever want to talk about is either
the old days when we were all hustling making money,
or we want to talk about the plant and all
the genetics and all the cool stuff. And that's great,
I love that stuff, but at the end of the day,
we got to talk about how it is sustainable. As
a new person entering the space or as a new
brand coming to market, the struggles you go through, right.

Speaker 2 (39:26):
Because people don't understand if we don't get some of
these like rights changing some of these things fixed. You're
gonna lose a lot of those good companies, you know,
family values, and then you're gonna start seeing these corporate
people with a lot of backing that don't give a
shit about the medicine or the bud and it's gonna
be garbage. You know, We're gonna start getting booth and
it's not gonna be healthy. It's all gonna be spray packs,
you know.

Speaker 3 (39:46):
So the biggest thing that we are trying to establish
is brand equity. I think you know we're not. There's
a ton of people washing hash right all over the country.
We're not trying to there's no real ip. Sure everybody's
got their little tweaks and got their little things that
make them a little different, but it's brand equity. How

(40:06):
are you creating a brand that one has a story,
two has a following, and three is providing value? And
I think that's where Rosalind's sort of kind of trying
to fit. It's like where do we find ourselves? That's
where we find ourselves and we're doing it Bootstraft is head.
But what we're finding if you look at our Instagram,
we're giving people education, you know, post about what makes

(40:27):
you know a big different what's a disalat vate. There's
a lot of people that don't know this information, Like
I don't know the difference in a disla in a sawless.
And it's a shame because not one, they're not putting
great products into their body and two it's like there's
just a lack of education that's preventing people from experiencing
one a better experience of consumption and two just having

(40:49):
more freedom of knowledge of knowing what's out there for themselves.

Speaker 2 (40:53):
And honestly, the back end of thing is just on
people trying to talk to truth about it. We're blocked
on everything, Like we have canna in our name. We
just have cannon in our name, and people want to
bank us. We had to like talk to him like no,
we just do media. We just like push buttons and
we have conversations. We're not selling weed, like yeah, like
it And we had to convince them and show them

(41:13):
stuff that we did. And it's like ormedia ridiculous, like
we have that name. So it's like, I don't know,
it's silly because even the ancillary have to deal with
it and it's not as bad obviously, So I'm not
looking for like sympathy. I'm looking for that. I understand
because it's like, I we just have the name. I
can't imagine actually selling cannabis. I really can't.

Speaker 1 (41:34):
That's I think education post is pretty good for you
guys to be posting about the education, about the vapes
and the distance you would not believe.

Speaker 3 (41:42):
Yeah, it's been a great We.

Speaker 1 (41:44):
Start to go yoga that tactic instead of like selling
and posting a bunch of weed photos because you'll get
banned right away, you know.

Speaker 3 (41:52):
It's it's it's that, And I think people just don't
really you know. I had someone telling me really early on,
They're like, you're posting stuff that's irrelevant, Like you're not
showing people consuming your products. And I was like, I
don't think people want to watch people consume product. I don't.
I don't really care to watch somebody sit there coughing
ripping dabs. That's to me, that's archaic, that's old. I
think back in the day, yeah, there was this kind

(42:13):
of you know, novelty to that, but like now.

Speaker 2 (42:16):
It's yeah, like the watching and all this stuff, you know,
I mean, we take smoke and we talk about the product.
We talk about more like turpenes and what the experience
is like.

Speaker 1 (42:25):
And you have a care education, right, you know, that's it, man.

Speaker 3 (42:30):
That's exactly what you guys are about. You know, that's
your mantra. And that's I think the reality of the
situation is is that it's a lifestyle. Not it's not
You're not trying to make it an extension of who
you are. It's just a part of your life. Yeah, right,
It's just it's incorporated, like cannabis is a part of
your day to day. And I think the more that

(42:51):
we get that and get the stigma of it being
this ostracized part of your life will change the entire
end of Well.

Speaker 2 (43:00):
Absolutely, that's why we talk about normalization because the thing is,
you know, the reason why again why we do this
is like we work full time day jobs. We're like
we do pretty damn. We're like, we're not again, I'm
not trying to like I'm not doing.

Speaker 3 (43:13):
That.

Speaker 2 (43:14):
I'm trying right, Like again, we all have our things,
but I'm saying I'm fortunate, I've been blessed. You know,
I'm doing fine. My whole point is that it does
it's a part of you. And I like that because
when you said that it's just like I think sometimes
the stoner thing, it's like everyone you saw on TV
was like but it's like, yo, I dab and I'm
doing fine. I'm pretty pretty not like just that typical stoner.

(43:36):
And I think that normalization needs a change. It needs
a change. It's ridiculous. That's why we try to represent
in a positive way. And yeah, sure we do. The
Graham Dads. We have fun. We smoked the donut and
stuff like, so we have that part of us. It's
the fun side, the letting loose with the weed. But
but like at the end of the day, there's like
this plant has helped us.

Speaker 3 (43:56):
But you're also a part of the industry, right, It's
it's it's like, you know, one of the things, you're
a part of the industry. So it's just like people
that work in alcohol with there's tastings and there's going
out and try wines or bourbon. So when you're a
part of the industry, there is that aspect of kind
of exaggerating it, right, making it more than what it is.
But when you're a normal consumer or you're just the

(44:18):
person that I try to push this, we're catering to
the girl who's at work as a nurse, or the
guy who's at a restaurant who's just coming home. He
wants a clean, positive dab that he can just relax,
was sit down and vege it out on his couch
and go to sleep and wake up and go back
to work.

Speaker 2 (44:36):
Exactly right.

Speaker 3 (44:37):
That what it comes down to.

Speaker 1 (44:39):
The collar. Oh that's.

Speaker 2 (44:43):
Yeah, you're right, the stoner. And that's why that's exactly right,
because the normalization was that like, some people don't aren't
that person who smokes twenty four seven, because that's what
everyone thought of stoner was. And again, I think every
weed smoker has gone through that phase. I think it's like,
you know, sometimes it's a year, sometimes it's a month,
you know, but I think everyone's like whoa. But I

(45:04):
think eventually you started being like all right, like and
you're right, And that's the stigma that's out.

Speaker 3 (45:10):
Of a room of ten people, eight of them are
are avid consumption. You know, they consume cannabis avidly, like.

Speaker 2 (45:18):
They're especially this transition since vapes like this big like
actually change everything.

Speaker 3 (45:27):
Yeah, I mean, I think I think the accessibility of
having something you could pop in your mouth and put
you to sleep.

Speaker 2 (45:33):
Because people are used to eating. Some people don't smoke,
but everyone's got.

Speaker 1 (45:36):
To eat, you know, everyone likes scummies.

Speaker 2 (45:39):
Well, drinks, I.

Speaker 3 (45:42):
Think drinks will take off. I think drinks are taking
off in the THGA, Delta, Delta none, Delta eight work
because they can get more attraction selling. I mean, I
was just North Carolina. My family's from the Outer Banks
and I was down in the Outer Banks and they
had can c ann at the bar, so I you know,
they wouldn't be carring them if they weren't selling them.

(46:02):
You know, five milligram THHC THC. I don't even know
if it was Delta eight or TSCA one of them, but.

Speaker 2 (46:08):
They're from I've been seeing a lot of those and
we used to be like we have. We have a
company we've worked with that's like that, and a lot
of times it comes from hemp, so it is t
C H. It's just low low doostating lots and lots
of hemp. So it's pretty different than cannabis.

Speaker 3 (46:23):
Definitely. Yeah, listen, I kudos to that because your right
to consumer is the key and if you can At
the end of the day, I love this industry. I've
been it in a long time, I sometimes wonder why
I'm in it. I love it, but it's sometimes I
wonder if it's just because I don't have anything else.
It's like, am I going to run a restaurant and
make seven percent margins running a restaurant? No, I'd rather

(46:47):
be doing this, have my freedom, have my you know,
my ability to create my schedule, go through the same
hurdles of running any business. But at the end of
the day, we're in this to make a living. I
have to feed myself. I've got I've got to build
something here, and so whatever that looks like, however we
get to that end goal, you know, that's the way

(47:07):
we're going to do it. And I think there's a
lot of guys are who are on one side of
the spectrum or the other. They're either all money focused
or they're small niche. Let's keep it small, Let's keep
it like, you know, homegrown vibes, and we kind of
are trying to lean right in that middle where it's like,
let's create quality. Let's put something out that people respect
and they love, but let's put it out in a

(47:29):
way where we can flood the market and get people
trying rosin that may have not tried it before.

Speaker 1 (47:36):
Yeah, it's a good strategy. I mean the price point
is key. I mean, if it's quality stuff, people are
going to buy it up.

Speaker 3 (47:44):
I mean.

Speaker 2 (47:47):
He tried some mind, I don't know what dave you try.
I must one of them them.

Speaker 1 (47:54):
I don't remember the strain. I'll be honest, they probably try.

Speaker 3 (47:59):
Yeah. Let me know. I can send you guys that
listens where we are and I'll have them. You know,
I'll text where you guys are going and I'll have
them take care of it for you.

Speaker 1 (48:08):
There's a King of Buds that open up, I'll hit
you up in the DM.

Speaker 3 (48:11):
Is there, okay?

Speaker 1 (48:12):
Yeah, yeah, he said King of Buds. So that's like
the if I that's one of them, that's like, is
the tailor?

Speaker 3 (48:17):
The Taylor location was a different location, Yeah, the one
I went to.

Speaker 2 (48:25):
I don't hold on nine mile.

Speaker 3 (48:29):
Oh Detroit, Detroit.

Speaker 2 (48:31):
That sounds more right because I work in Detroit, so
I think I was just around. I was like, OK,
I'm away type of deal.

Speaker 1 (48:37):
I'll definitely try it though.

Speaker 3 (48:39):
I mean King of Buds, there's Chris Over. Chrisover at
King of Buds has been super gracious, like he was
one of our first bigger accounts to take us in
and he's been absolutely awesome. I think you know, their
their market is more flower focused, so you know, we've
had a little bit slower of a cell through with them,
but overall, you know, they've been great to us and

(49:01):
then give us a lot of opportunity and I'm excited
to you know, not be so boot straps so we
can do some more fun marketing things that we've been
unable to do so far. But I mean six months,
we've seen some pretty good growth. I think we're we're
starting to have people come down saying, all right, you guys,
you know, we want to want to bring in our story.
We've had people talking about you guys, and we want

(49:21):
to give it a shot.

Speaker 2 (49:22):
Yeah.

Speaker 1 (49:23):
Yes, Are you're going to be in any upcoming events
throughout the summer.

Speaker 3 (49:27):
So yeah, yeah, So I have a crazy summer. We're
going to actually be at Benzinga in Chicago the first
week of June, just you know, out there doing our thing.
And then what is that one Canna Prose Michigan Canna Prose. Yeah,

(49:50):
my Canna prose. Yep, We'll we'll be there.

Speaker 1 (49:53):
We'll be doing live.

Speaker 3 (49:54):
Cool okay, sweet Yeah, And then we're doing like a
King of Buds like golf tournament in September. You know,
we're looking at a couple other events. Like I said, once,
we once we got to get over this hump and
hopefully things are picking up, we'll be able to start
sponsoring a lot more things. My biggest thing is, you know,
you worked in alcohol. It's it's lips to liquid, right,

(50:16):
So it's how many people can get our product in
their hands trying our products. So the more events we
can be at, the more things we can do to
get product in front of people. Is key and sampling
out and being able. So I'm all about trying to
get into anything. So if you guys have anything you're doing,
or you think there's something, we just did the sessions.
That was okay, I didn't I didn't catch you guys.

(50:40):
You guys like it was kind of we were outside
so it was.

Speaker 2 (50:43):
Like we never even made it. So we ended up
going kind of leagues and we went to the Tigers game.
Last minute.

Speaker 3 (50:52):
That's pretty far, drive very far.

Speaker 1 (50:54):
I did exactly.

Speaker 2 (50:59):
That's it was a fun day.

Speaker 1 (51:01):
He was Ryan Passenger just ending no, it was good.

Speaker 3 (51:04):
It was.

Speaker 1 (51:05):
It was really Anthony did a great event. I loved
how they did education. It was sweet to see the
training and then you earn points and then you got
to get bag products whatever, and you got to mingle
with the brands. I thought that he did a really
good job. I'm curious to see what he does in
the future because it sounds like they'll be doing something
like this again.

Speaker 3 (51:24):
Yeah. I thought it was I thought it was one
of the best events, and I think it was curated
really well and I liked it, and so more stuff
like that i'd like to see come about. We're working
on some stuff internally that I'm excited about that we're
keeping the loop with. We're doing something for seven to ten.
We got some drops coming out we're really focused on,
Like we just put out our first doughnut with So

(51:48):
the donuts are. They're at Ferndale Kob's.

Speaker 2 (51:52):
That's where I went. That's nine mile.

Speaker 3 (51:56):
Okay, okay, like I said, okay, cause that makes it.

Speaker 1 (52:01):
I was like either way, kind of like I'm in DC, but.

Speaker 3 (52:05):
They're they're in Ferndale. I'm trying to think where else
they are. They're at the They're about to be at
u r B.

Speaker 2 (52:12):
And we might make a fer nail run after this.

Speaker 3 (52:16):
So but the doughnuts, good man, it was rolled by rolling,
so you know he's done. He does a good job
with those. And then it was it's it's one point
three grams of flower to point three grams of rosin.
So it's a nice kind of in between. It's a shorty,
little little guy. But you know that was the flower
is that's candy cartel to shirt tang and so super delicious.

(52:40):
And it's the flowers grown by De Facto, which is
our neighbor in Kalamazoo. So Akai Cannabis is their their
grown name, and then their brand is the Facto and
they've got you know, we just were like, let's let's
boost these guys up. That's good. Flower worked out and
so it made sense. And then I think we're getting
ready to roll out another one verse sevent ten. But yeah,

(53:02):
trying to trying to keep a cool, full lineup going.
We put out a fifteen gram jar, which has been
interesting because.

Speaker 2 (53:10):
I was just about to ask you what the future
holds for y'all and you're already talking about the donuts
and doing other things.

Speaker 3 (53:16):
Yes, yes, it was sort of an accident, man, Like
we were like had some stuff that didn't wash really
the way we wanted. We didn't really know what to
do with it, and we were like, well, we you know,
we can put it in these fifteen gram jars. It's
still pretty turpy. It's like, you know, some like material

(53:36):
that's not going to make it into our one grand jars.
Let's try it. So we put it out and we
sold out of them like within a week, and we're like, oh,
shoot and so, and they're retelling them.

Speaker 2 (53:45):
At like.

Speaker 3 (53:47):
I think that some of the socials doing about two
hundred dollars. I think drap Stars down in New Buffalo
is doing about tw hundred bucks. And what was that Yeah, yeah,
like twelve dollars a gram. Yeah, and so it was
that's all. So I I kind of trying to figure
out a way to market it, and I was like,
let's call them pinch jars. Right, So it's the material

(54:11):
is malleable enough where you can roll it up, you
can drop it into cones, you can roll it into donuts.
But like, let's call a pinch jar donut filling.

Speaker 2 (54:20):
Donut filling.

Speaker 3 (54:22):
Yeah, great idea, bro, that's solid.

Speaker 1 (54:25):
We will take a jar to.

Speaker 3 (54:30):
Listen. Yeah, you guys, when we're getting we're getting on.
We're gonna work on our next batch of them. One
of the biggest things that we learned put them in
black jars, and we're like, black jar is probably the best.
What else just looks darker than it was white jars. Yeah,
so that was kind of a learning a learning experience

(54:52):
of not putting them in black jars. And then we
put out a five gram jar. So the five grams
is called the big Wave and and then the fifteen
gram is the tsunami. Uh So that's how we've been
checked marketing them with the water. Yeah, it's all about
finding your flow, man, that's the that's your whole goal.

(55:13):
It's fire your flow, the tides coming through and you know,
it's funny. One of the things I've been looking at
is sponsoring some surfers in Michigan because I know that
sounds crazy, but there's a huge surf community up in
the up up in the you know the lakes, like
big Surf threw up there. No one's tapped into it yet.
I'm like, this would align really well with what we're

(55:35):
trying to do, and it would bring light to a
group of individuals that not a lot of people talk about.
So it's something we've been kind of playing around with
and slowly piecing it together. But yeah, yeah, we're gonna
work on getting We're gonna work on some gummies down
the way, and so just trying to kind of cover
our bases.

Speaker 1 (55:55):
Very cool. That's an exciting future. You got there, man,
We're almost ready at an hours has been going by
pretty quick.

Speaker 2 (56:01):
Well, we had to be talked to like some real
ship in the middle. We didn't just talk. So I
really appreciate and actually talking like will with us, granting
with us, and actually talking about the cannabis market a bit.

Speaker 1 (56:11):
I do have a final question I want to ask
you before well, before we let you do your shout.

Speaker 2 (56:16):
Yeah, I would say the shout outs, you know.

Speaker 1 (56:18):
Ask him to this and let him do a shout
out after. Yeah. So we asked every guest this, uh,
since first guest we've ever had on And imagine you're
about to take a dab, You're opening up a container
of roslin, you're about to sniff it, and a Ganja
jeenie pops out and he grants you one wish to
change anything in the industry instantly. What would you wish for?

Speaker 3 (56:44):
I think more transparency as a whole, start pulling the
curtains back around the business so that people can understand
what's really going on. Kind of goes back to what
we were saying earlier, really being like letting down the
ego and stop acting like everybody here it's just like
printing money acting, you know, drive around g wagons. That's
very few and far between it and all markets right now,

(57:06):
just not Michigan everywhere, you know. And I think it's
getting to stigma out of the way and saying we're
a business. We're struggling, just like everything else on.

Speaker 2 (57:15):
The shelves, right Like, yeah, they companies need to be
able to bank safely and be able to do write
offs like save banking needs to happen. Sure, I want
it through grimalization, but it just needs to happen because
like otherwise, we're going to see the wrong companies get
big and the big normal companies who have to struggle.

Speaker 3 (57:34):
I think bankings become a lot better. I think the
biggest issue is, like I said, it's.

Speaker 2 (57:39):
These I mean right off.

Speaker 3 (57:40):
I think it's like transport right offs is huge, I
mean not being able to write off stuff.

Speaker 2 (57:46):
So I guess that's what. I guess the Safe Banking
Act covered that, so I guess that's what I refer to. Actually,
there's a lot of things that need to be covered
because these businesses aren't being treated like normal businesses. So
I love your response there because it's like we need and.

Speaker 3 (58:00):
I think that's probably that's what. Yeah, I think that's
what it Really. The biggest thing is I love this industry.
I love what we're doing. I love what you know
we've set out to do. I like Michigan. You know
a lot of people are really down on Michigan's market
right now. I'm excited about it. I think there's a
wide upen opportunity. I think that there's going to be
a lot of bad players closing their doors and a
lot of people ready to get gritty and get rigid

(58:23):
and like willing to understand what the market is and
what people want. They're going to succeed and they're going
to do well, and I'm excited for that that to happen.

Speaker 1 (58:31):
I love you sement your legacy. Now you'll have a
business booming for years to come. I don't think it's
not going anywhere.

Speaker 2 (58:38):
Yeah, I know. I just don't want to see legislations
start going more positively to the actual people who made
this market and made this community, you know, not these
big players who don't.

Speaker 3 (58:49):
And I think that's you know, and and I'll make
it quick. It's one of those things where I think
it'll go a lot like the alcohol the beer world.
You'll see a huge consolidation. You'll have a bunch of
big brands to kind of own all the guys, and
then in five seven years people will change their mind
and like we want to go back to the bomb

(59:09):
and pops. But I think it takes that infrastructure for
the house to be built on the foundation for there
to be that to grow. Right now, there's none of
that right now. The house is like this, you know
what I mean. And until there's.

Speaker 1 (59:21):
That foundation, and it takes it.

Speaker 3 (59:24):
Takes corporate structure to create that foundation to scale. Without that,
it's going to be very difficult for brands to scale.

Speaker 1 (59:33):
It's good, that's good. It's a good point there.

Speaker 2 (59:35):
I kind of appreciate that in all markets need to
kind of get together and kind of similar.

Speaker 3 (59:40):
Bing. It's it's the fact that we are literally competing
against state over state while these MSOs are saying, you guys,
are worried about the wrong stuff. You need to be
worried about how do you get as much footprint as
quickly as possible, because that's going to be the people
that sustain in the market when things when the walls
go down between the states. There's too much commoderate and

(01:00:03):
there's too much commoderate between states, right Like everybody's a, oh,
we can have a better material than there. It's like,
come on, man, get out of that. In that mindset,
that's not how it can state. That's an entire engineer.

Speaker 2 (01:00:13):
Well, especially when companies are going from this state to
this state, it's like, who what are you going to say?
There's hashmakers from California and fucking Oregon and people from
Colorado and Michigan. It's like, what do you know the
best hash hash a lot of places. We I just
think Michigan's market has got some solid stuff, you know,
all overall, and I think, you know, it's the same way.
I think California is the same way. I think there's

(01:00:33):
some newcomers, Like I don't know if New Jersey has
it all together yet just because their legislation, but we're
hearing a lot of people are going there and you
guys are going there too, right are Yeah?

Speaker 3 (01:00:43):
I think you know, yeah, we are. We're working. We're
slow rolling it. When you don't have money, We've got
to slow roll.

Speaker 2 (01:00:47):
Everything takes money because they're hustling, man. And we respect it, man,
because you're fighting some big players and you got some
solid stuff out there.

Speaker 3 (01:00:56):
Yeah. I thinks man, I appreciate. I think the industry
is going to go a lot of the way of
wine with appellations where listen, Michigan, there's a great wine
that grows up in TC, and there's there's different states
that are gonna have their thing. The thing about the
East Coast is there's not a lot of land, right,
everything's New York Jersey. There's not a lot of land,
so everything's indoor. It's expensive. So the past cannabis has

(01:01:21):
grown in some of these markets where wine is growing
and doing really well. And I think that's how the
industry will slowly start to evolve. And people might jump
down my thread about that and say that's not true,
but that's just my opinion, and I think that's where
I see it going. It's like, hey, you got peanut
and water that comes from Oregon, or we're gonna have
strains that do really well in Oregon, We'll have strains
that do really well in northern California. We'll have strains

(01:01:42):
that do really well in Michigan. And we'll find that
and we'll kind of figure out a way to start
grouping those and categorizing those to where they fit.

Speaker 2 (01:01:50):
It kind of makes sense when you think about land
race in the beginning.

Speaker 1 (01:01:53):
But yeah, I definitely can see that with all that
different weather everything.

Speaker 3 (01:01:56):
Absolutely so, So we'll see.

Speaker 1 (01:02:00):
How that goes before we get out of here. I
want to who do you want to get? Any shout
outs you want to give out and that's helped you
along the way. Any team members.

Speaker 3 (01:02:07):
Shout yeah, shout out, really, shout out our boy Tony.
Tony is our guy behind the behind the paddle. He's
you know, he's constantly in there every day grinding and
believing what we're doing. And you know, we've he's taken
a lot of a lot of risk, you know, with
his career and what he's doing to believe in Roslyn

(01:02:28):
and what we're putting together. And so Matt props, you know,
guy are our other guy. Mark Dude did a lot
of free labor for us to help us with our facility.
I appreciate all the growers out there that I've worked
with us, and I appreciate really the consumers that you know,
if you go to Reddit and you see we got
dragged from the mud for a little while there, and
I'm excited to see people certainly turn the leaf and say, wow,

(01:02:50):
Roslin's actually putting out quality stuff. And I think us
happy to brand back in our hands.

Speaker 2 (01:02:55):
I'll be honest, I've only had it as of recent
but I didn't mind the couple of grams I had,
so I can't you know. So that's why we were
like I could re judge them, see what the story about.
Appreciate Yeah, it's cool you have a story, and I
appreciate you sharing it with us and our people.

Speaker 3 (01:03:12):
Absolutely thank you for having me. Like I said, when
you guys are wherever you're going, let me know and
I'll hit the manager up and get just set up
with the little.

Speaker 2 (01:03:19):
Goodie bag all right right on our way you know
where we're going up later.

Speaker 1 (01:03:23):
No, I really really appreciate you. I'm not tuning in
but joining us tonight. Take time out of your day
to come on, give a lot of insight into who
you are who, the brand is, your back history, the
raid that's crazy, that's never fun to go through. So
I appreciate you sharing that story. I got nothing else,
You got any other last questions?

Speaker 2 (01:03:42):
No, I mean just want to say shout out to
our sponsors, like Old School Organics where the retro brands
they're always coming out with some old and new strange
shout Old School Organics, can it be extracts, Premium extracts
and award winning We actually just saw him take home
and award recently. Sudden Smoking to Tomatoes aka Dairy Do.
If you're familiar with Dairy do this. They have their

(01:04:04):
own brand that helps you go your cannabis. Check them
out Kinship where the terpenes thrive, and Lost Coast Plant
Therapy where.

Speaker 1 (01:04:10):
You can use let's look up by Cana twenty.

Speaker 2 (01:04:13):
Thank you.

Speaker 1 (01:04:13):
I blanked on the code, but yeah, shout out to
the partners to make this possible. Thank you Connor, Thank
you Rosalind founder and CEO. We'll see you a couple events.
We'll see at me connect Puff for sure, and on
that groovie. We're always here to advocate, educate and inspire
the next time, y'all.

Speaker 2 (01:04:32):
Peece

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Rosslyn Rises: From Raids to Rosin – The Journey of a Hash Pioneer

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.css-14f5ked{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:2;overflow:hidden;}Rosslyn Rises: From Raids to Rosin – The Journey of a Hash Pioneer