#635 Want to turn your fitness passion into a six-figure business? In this episode, host Brien Gearin sits down with Marcus Gates, founder of Thriving Lives Fitness — an online nutrition, fitness, and lifestyle coaching business. Marcus shares his journey from college athlete and PE teacher to successful online coach, building a thriving six-figure business with a roster of over 100 clients. He opens up about the challenges of transitioning from teaching to entrepreneurship, how he built a sustainable membership model, and the keys to scaling his business while balancing life as a stay-at-home dad. If you’re thinking about starting an online fitness business or looking for inspiration to take your coaching to the next level, then this episode is for you!
(Original Air Date - 3/23/25)
What we discuss with Marcus:
+ From PE teacher to entrepreneur
+ Building a sustainable membership model
+ Transitioning from in-person to online coaching
+ Overcoming pricing and sales challenges
+ Balancing business and family life
+ Importance of client communication
+ Handling objections to online coaching
+ Scaling through word-of-mouth and social media
+ Impact of COVID on business growth
+ Hiring a team to expand services
Thank you, Marcus!
Check out Thriving Lives Fitness at ThrivingLivesFitness.com.
Follow Marcus on Facebook, Instagram, and LinkedIn.
Email Marcus at marcus@thrivinglivesfitness.com.
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