February 19, 2024 • 26 mins
In this episode, I am going to challenge you to forget everything you think you know about crafting a high-end photography brand.
This week, I'm slicing through the industry fluff to reveal that the true luxury in photography isn't found in the props or the studio space, but in the exceptional service and deep understanding of your clients' needs. Whether you're just snapping your first professional shot or refining your established brand, you'll walk away with a fresh perspective on how to make your business thrive by focusing on what matters most.
Plus, I'll let you in on how some of my coaching clients are securing sales with nothing more than a detailed description and their contagious enthusiasm. By the end of this episode, you'll be armed with strategies to simplify your offerings, prioritize client convenience, and maximize the profitability of your photography business without the extra frills.
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:02):
Welcome to Mindset and Money Mastery for
Photographers the podcast.
We help overwhelmedphotographers make more money
while simplifying their businessby mastering their you guessed
it mindset and money.
Tune in each week for practicaland actionable tips to take
your photography business up anotch.
Let's dive right in.
Speaker 2 (00:23):
Hello everyone, and I hope you're all having a
magical week.
This week's episode is inspiredby a Facebook post that I saw
on a photography group, and Ijust knew that I had to come on
here and debunk this myth forall of you because, as you
probably know, there's a lot ofthings that I like to debunk in
this photography industry.
I think that there's a lot ofgreat advice, but there's also
(00:45):
some advice that tends to stickin people's heads and make them
think that they can't do thisbecause they don't have enough
or they don't have the rightspace or they don't have the
right resources, and I justreally want to flip that upside
down on its head today for allof you, especially those of you
that are in the businessbuilding phase of being a
photographer.
So someone asked how can a newphotographer offer a luxury
(01:06):
experience if they can't investin client wardrobe, hair, makeup
and samples of those expensiveproducts, or even something like
a studio?
When I saw they're saying youhad something I had to talk
about here.
To be honest, you don't needany of those things.
Having a luxury experience andgetting clients to invest in
those higher price points isn'tjust about hair and makeup,
(01:26):
client wardrobes, having amazingproducts or having those
beautiful studio or storefrontspace where you can wind and
dine your clients.
It's really just about servingyour clients and if you're in
the early phases of buildingyour business, I would strongly
encourage you to go back andlisten to the podcast episode
called what Should I Charge ifI'm just starting out, and also
(01:47):
go back and listen to thepodcast called what Should my
Session Fee Be, because in bothof those episodes I'm going to
break down exactly how to figureout what you need to be making
for clients, and I'm also goingto address the fact that, even
if you're just starting out, youshould set your prices where
they need to be, not for today,but for five or 10 years down
the road, so that way you areset up for success and you will
get there so much faster and youwill get off that hamster wheel
(02:10):
of reinventing your photographybrand when it comes to a luxury
experience.
A luxury experience is morethan just physical things or
cool things like the hair andmakeup, the client wardrobe, all
of those things.
The luxury experience is aboutserving your clients, taking
care of the every need andreally getting to know them so
(02:33):
that you can serve them the waythey need to be served and solve
their problems.
You might think I see all theseluxury photographers with
client wardrobes, hair andmakeup artists on staff, but
this isn't what makes them highend or profitable.
It's really about so much morethan that.
So I want you to hang on andreally listen to this episode
(02:56):
and if you've been using any ofthese excuses about I don't have
these resources or I don't havethis or I don't have that, take
this as your sign to just gofor it.
Build the business of what youhave.
Start with where you're at.
It doesn't have to be what yousee other people doing and
there's absolutely zero reasonyou have to do what other people
are doing.
Do what works for you.
Do what feels good for you.
(03:16):
Start simple.
Start basic.
Start adding extra things untilyou really master the basic,
simple service of just takingcare of your clients.
You all might not know this, butI actually do have a physical
photography studio on ourproperty.
I built the studio when I wasdoing newborns and I actually
used it for a few years and thenI realized that my clients
(03:40):
didn't want to have to drive tomy studio and meet with me and I
could just do Zoom meetings andmy life is easier.
I didn't have to clean mystudio, I didn't have to put on
real pans, I could just hop onZoom with my clients and have
these meetings with them.
And this is back when we had areally terrible internet, by the
way, like awful, and I wouldhave to go on Zoom and I have to
call in and do the audio overmy phone so that the audio
(04:01):
didn't lag, and then turn mycamera on so they could see my
face and we could interact.
But it worked and I think whenI started shifting to those
virtual meetings partially itwas huge a necessity it was due
to having clients that wereliving out of the area, out of
state, and I started to travel alot more.
So I was doing my clients thatwere long distance on Zoom and
then my local clients in person,and it just got too confusing
(04:24):
and I was like I'm just going todo everything on Zoom.
It seems to be working just aswell and we're going to see what
happens and my clients were somuch happier, to be honest with
you.
So you do not need to have thatstudio, you do not need to be
able to shoot indoors during thewinter time or the summertime
or any of those things.
Let's just get rid of thatthought in your head.
Yes, it's cool and fun to sayyou have a studio, but take it
(04:45):
for me.
I have a studio and it is justa glorified storage space for
all of my guild campuses betweenevents.
So don't worry about it, guys.
If that's not in the cards foryou right now, don't feel like
it has to be.
And also, please, for the loveof all things, do not feel like
you have to have a studio toshoot through the winter or
maybe the really hot summer time, depending on where you live,
(05:05):
to be profitable, because thatis not true.
You can shoot only when there'sgood weather.
You can only shoot outdoors andyou can still make money as a
photographer.
That whole myth of I need astudio to shoot indoors when the
weather isn't good or the onlyway to make money and work
around the Stavis studio is alie, let me tell you.
Don't let that get in your earand don't let that set yourself
(05:25):
up for failure, because you'rethinking that you need that to
be successful in this industry.
You do not.
Let's talk about the clientwardrobe thing next, because I
personally have a clientwardrobe.
It's epic, it's beautiful, it'samazing.
But, to be honest with you, myclients rarely use it and I
think that a lot of times myclients have this idea already
(05:46):
of what they want to wear, wherethey're going to go shopping,
this idea of going shopping andthe experience of finding the
perfect outfit for their sessionand, honestly, that's fine.
That tends to be what they do.
Sometimes they do use my clientwardrobe.
I find that my kids andteenagers use it a lot more than
my adults.
But, honestly, I've spent a lotof money, a lot of time and it
(06:09):
really doesn't do anything formy business, other than it's
cool to say I have a clientwardrobe and show off my pretty
dresses that just sit and don'tget used to a whole lot.
A lot of times to get my clientwardrobe used, I will literally
just bring the dresses with meand be like, hey, can you just
throw this dress on for a fewand they'll put it on and they
will love it in the end.
But sometimes it does genuinelyfeel like I'm twisting my
(06:30):
client's arm to get them in thedresses.
Now it's different if you have,like, a super unique style or
something you're doing that isgenuinely hard for your clients
to find clothing in thatspecific style.
I do kind of have a style thatI like to shoot, but a lot of
times there's some variationwithin that and my clients like
to put their own twist on it.
So it's not really a dealbreaker for me if my clients
(06:53):
don't wear my dresses and I'mgoing to push them and force
them into it.
However, sometimes I will justbe like can you please do it for
me and they will Don't feellike you have to go buy all
those dresses.
It is really not an SSB and itis more for you and not for your
bank account, because it isvery bad to get a client
wardrobe addiction.
Just trust me and you'll justsit there and stare at a bunch
of dresses and then one dayyou'll think to yourself oh, I
(07:14):
should really sell these.
I say that because I've watchedmany of my photographer friends
go through that, where they getreally addicted to buying all
these beautiful dresses orwardrobe pieces and then
eventually they're like I don'treally use them.
I should probably sell thembecause I'm tired of just
staring at them.
So please keep that in mind.
It is not a necessity, it issomething that is fun, but you
don't have to have it and don'tgo overboard unless you know
(07:35):
you're going to use it.
I would say start out with a fewstaple pieces that are pretty
versatile.
If it's something you reallyhave your heart set on and if
you find your clients reallyloving and using those often,
then that's fine.
Like, I have one dress that Iuse more than anything else in
my client wardrobe.
It's my favorite dress.
I've actually worn it for myown portraits and my clients
love it, and I have it in thishand color and a navy color and,
(07:56):
hands down, if someone's goingto wear something for my client
wardrobe, it's probably going tobe that, and I have multiple
clients that have worn the samedress, and that's the other
thing I will encourage you.
I think sometimes you feel likeif you get a client wardrobe,
you need to like spice it up soeveryone has different outfits.
No, the purpose is to be ableto reuse the same things and buy
staple pieces that are reusable.
So do keep that in mind in theback of your head.
And also buying items that areversatile in size, so size
(08:20):
adjustable, like can fit smallthrough extra large type dresses
are always great if you canfind outfits like that.
I also find that, as a horsephotographer, a lot of the
really beautiful epic dressesthat are so cool and like oh my
gosh, I want to photograph thatthey're not really practical for
working with horses or for thenormal horse person to wear with
their horse, unless you havesomebody that's like has a
saintly horse that will just putup with just about anything.
(08:42):
So that's the other thing islike it's very easy to see, like
you know, those epic styleshoots with the parachutes.
Granted, I have my ownparachute dresses that I have
literally sewn by myself.
Well, the chances that most ofyour clients are gonna wear that
are pretty slim to none.
So if you want to do it to befun and creative, then that's
fine, but don't spend a ton ofmoney, time, energy and effort
(09:04):
in it until you've really builtyour business to a place where
you just have that disposableincome to spend on that type of
stuff.
Resist the temptation, trust me, it's not gonna make or break
your business.
It's just gonna cost you money.
Probably at this point, andmaybe it might make a bad
spending habit, and those of youthat have a client wardrobe
you'll have to send me a DM andlet me know if you agree or
disagree with that statement.
I know there's a few of youthat use your client wardrobe
(09:27):
all the time and that's amazing,but for most people that's not
the case.
So next up, let's talk abouthair makeup.
Everywhere you look in thehigh-end photography space
you're gonna see photographersincluding hair and makeup and
eating the cost in their sessionfee as well.
I decided a long time ago thatjuggling hair and makeup artists
and scheduling with outdoorsessions was just a pain, and it
(09:49):
was something I wasn't ready todo because I also travel a lot.
It just is too hard to havehair and makeup artists all over
the US and know who to go to,so it just made sense to really
cut it out, and it didn't makesense juggling all the different
locations and all the people Iwould need, plus the weather.
When you're working with a hairand makeup artist, you're
typically having to give themnotice if you need to reschedule
.
You can't wait till last minute, like if you don't have all
(10:11):
these extra people involved.
So I just decided it reallywasn't worth the extra step and
the extra piece to figure out inmy own business the other thing
about hair and makeup.
Although it can be amazing, Ithink that personally, when I
have hair and makeup done for myown personal portraits with
other photographers, theexperience is really fun and
(10:31):
cool, but I don't always lovethe way I look in photos.
I have this set of picturesthat they're stunning.
I love the pictures, but myeyebrows look crazy.
My eyebrows are not my normaleyebrows.
They're so thick and drawn onand shaped and beautiful that I
just see it.
I'm like what is weird about mein those pictures?
And then I'm like, oh yeah, myeyebrows do not look like that
(10:54):
in real life.
So I think sometimes too, youhave to consider who are your
clients and how are those peoplethat you're working with,
because there might be somepeople that you are thinking
this is amazing, I'm going tohave a hair and makeup artist.
But your clients don'tnecessarily want that because
it's not who they are as people.
A lot of my clients, as horsepeople, are very minimalist.
They don't wear a whole lot ofmakeup on the day to day unless
they're going to a special event, and if they do, they know how
(11:16):
to do their makeup fairly well.
I'm never going to encourage myclient to wear more makeup than
they normally wear in everydaylife.
I would say give me like 10%more, but don't go overboard for
your portraits, because I wantthem to see themselves and see
themselves, not see someonecompletely different.
I want them to wear a solidfoundation that's like good
coverage, and I want them to putmascara on and a little bit of
(11:38):
something on their lips.
But I do not need them to befull glam if that's just not who
they are and that's not theirgo-to.
Now, when I have a client thatcomes to me and that is their
go-to, that they love doing fullglam, chances are they already
have their own hair and makeupartist they know and they're
comfortable with, and thenthat's great because I don't
have to deal with it.
So I would just keep that inmind.
(11:58):
When I used to do weddings, Iactually had a few experiences
when the makeup artist wouldleave and the bride and the
bride's maids would go in andwash their face off or redo
their hair completely becausethey just didn't love it and it
didn't look good on them and itwasn't what they were used to
and they were seriously unhappytoo.
So maybe I'm a little bitscarred from my wedding
photographer days.
Really great makeup artist.
(12:19):
Just the girls would look atthemselves in the mirror and be
like this doesn't look like me,and they would freak out and be
washing their faces and puttingnew makeup on as we're supposed
to be taking pictures.
And then I also had a seniorcome to me last year that worked
with a senior photographer thatdid hair and makeup and she
hated her pictures because shehated her makeup.
And she came back, hired me,had me redo her senior pictures
(12:43):
and hired her own makeup artistinstead, which I thought was
really interesting, that theystill did hire a professional,
but they hired somebody thatthey're used to working with.
I've had so many instances whereit's just been weird situations
or, personally, from myexperiences as a client, I've
had weird things that I didn'tlove.
So I would just say it's not anecessity and it doesn't have to
(13:05):
happen.
Simplify your life, simplifyyour business.
Don't worry about all thisextra fluff, don't worry about
the client closet, don't worryabout the hair and makeup.
I think instead, what youshould focus on is getting to
know your clients and figure outwho they are as a person, if
they are the type of person thatwants to find a hair and makeup
artist.
Have a relationship withsomeone that you can send them
to and they can go schedule itand take care of it.
If they're not and they'reminimalistic, give them tips and
(13:28):
tricks on how to make theirmakeup look good.
If you don't know, go watchsome TikTok or YouTube videos.
Point them in the rightdirection and guide them and
direct them, but use some verystrategic things when you're
talking about these things.
What do you normally wear?
Do you normally wear a lot ofmakeup?
Little makeup?
Do you never wear makeup?
What does that look like foryou?
Do you ever get your hair andmakeup done?
What do you think about it whenyou get your hair and makeup
(13:50):
done?
Do you love getting it done orwhat has your experience been
like?
Do you have something that'sdone in the past that you love
it?
Just asking simple questions,you can guide them in the right
direction and you can help themget to where they need to be.
I really think that having hairand makeup artists wouldn't
make me more money in mybusiness.
It may make my clients' life alittle bit easier, but honestly,
(14:10):
I just don't think it's goingto make me a whole lot more
money in my business and I thinkthat it doesn't really make or
break my business.
So don't feel that pressure todo that.
Also, just know that it mightnot be for everybody and if it
doesn't feel like it's for youand your business, then that's
fine.
If you feel like it's for youand your business, then try it,
see how you feel about it, seeif you like it and then make a
decision where you want to gofrom there.
(14:32):
Now let's talk about this samplesituation.
Once upon a time I had somebodytell me that instead of
learning how to do business,they should just buy a bunch of
samples and show them to theirclients and they will magically
sell those products.
And that is not true.
You don't need samples to sellwall art or albums.
Let me repeat that.
(14:53):
You do not need samples to sellwall art or albums.
I have plenty of coachingclients that have come through
my program that have startedselling wall art and they don't
have their samples in yet oftheir Guild Canvas, because
Guild Canvas does take weeks tobe made, because they're a
handmade, custom item.
And I have coaching clientscome through.
(15:13):
They put them on their pricelist.
I can't offer them until theyget here and I'm like no, you
can Just start talking aboutthem, and they start talking
about them and they sell onewithout having a sample.
And I'm like, see, I told youso you don't have to have a
sample, you just have to be ableto talk about the product.
You can show stock photos fromyour supplier's website.
Guild Canvas has so manyamazing videos and pictures and
(15:37):
just resources you can show.
But really it's about the wayyou talk about it.
Your clients are going to buysomething based on your
excitement about it, regardlessof if they can see it and touch
it.
Now, seeing and touching itdoesn't hurt, but it's not a
necessity.
I have clients that don't seemy products all the time.
I would say, when I traveled alot more, like 70% of my clients
(15:59):
didn't see all my productsbecause I would just travel with
whatever samples I had thatwere small enough to fit my
suitcase, and so I had a lot ofclients that didn't see products
and they were buying them.
No problem, I would just talkto them about them or I'd show
them to them on Zoom.
Now I do have a lot moreclients that get to see my
products.
I do take them to my sessionsand show them at my sessions,
and that's really the time whenI see and interact with my
clients, but it's not anecessity, guys.
(16:22):
I'm not going to lie.
Sometimes I leave my house andI'm like, oh crap, I forgot to
grab my samples.
No big deal.
The clients still spend money.
They still buy their products.
It does not make or break yourbusiness, so don't worry about
that.
And you don't have to show giantsamples If you don't have a
studio.
You're driving in your car.
You can't fit a giant sample inyour car.
That's fine.
Have an 11 by 14 or 16 by 20.
(16:42):
I promise it's not the end ofthe world to have small samples
either.
It's really not.
I just hope that you take thiswhole studio topic, the client
wardrobe, the hair makeup, thesamples, those four topics, and
I hope that you really take sometime to sit on this.
If any of these things arerunning in the back of your head
(17:02):
and keeping you stuck orkeeping you feeling like you
can't raise your prices, youcan't offer the high end
products, you can't do thosethings because you were lacking
in one of these areas, I'm hereto tell you you're not lacking,
you are perfect.
You're probably doing the samething I do, which is the minimum
, which is fine.
It doesn't have to be overlycomplicated to run a high end
portrait business.
(17:23):
You don't need all this fluffystuff.
Ask yourself these questionswhen you're thinking about doing
something in your business.
Say does this make me moremoney or does this really impact
my client's life?
Chances are you're doing a lotof things in your business that
don't make you more money anddon't really impact your
(17:43):
client's life that much.
Another example of this thatI'll throw out there while we're
on the topic of this is I dropship my products to my clients.
I don't get my clients itemsand repackage them and deliver
them.
No, I just have stuff dropshipped to their house.
Makes my life easy, my clientslife easy, and you know what?
That's fine.
This is a discussion I had withone of my coaching clients a
(18:04):
couple years ago.
She really really fought me ondrop shipping our products and
I'm like listen, how much timeare you spending getting the
products, opening them up,repackaging them, setting up
delivery to your clients?
Say, you have 50 clients a year.
Let's compound this by maybe anhour to two hours per client.
(18:25):
It adds up.
Do you think that your clientswill be just as happy if the
stuff got to their house twodays sooner or a week sooner
than it takes for you to get itto you, repackage it and deliver
it to them yourself.
Heck yeah, they're gonna behappy if they get it sooner.
It's not gonna make or breakyour business.
So if you're sitting here andyou're feeling like I'm doing a
(18:46):
lot of things, I don't know ifthe things I'm doing are serving
me.
I don't know if they're reallyserving my clients.
I would just write down all thethings you're doing in your
business and really just examinethem.
Do I like this?
Do I wanna keep this around?
Is it serving me and my clients?
Is it making me money and is itimpacting my clients life?
If it's not making you money ormaking a positive impact,
(19:07):
that's like huge in your clientslife.
It could be more soovercomplicating your life or
overcomplicating your clientslife, then maybe it's your time
to cut it out.
One of the things that I think Isee photographers doing that's
actually an overcomplication oftheir clients life, even though
they think they're helping theirclient, is things like in-home
(19:27):
planning, consultations or wallart installation.
And y'all might come at me forthis, but listen to my logic
here.
People are busy.
They don't want to have toschedule time for meetings that
are unnecessary.
So if they can pick up thephone or hop on Zoom and spend
15, 20 minutes getting somethingdone, I think people are a lot
happier with that than having toset up a physical in-person
(19:48):
meeting or have someone come totheir house.
So let's talk about this likein-person planning consultation.
If you have somebody come overto your house and they're like
I'm gonna come over to yourhouse and help you plan your
session and pick your outfitsand blah, blah, blah, blah as a
person, karinda is going to belike whew, I don't want you to
come into my house.
I have to clean my house.
(20:09):
I have to look presentable.
My closet is a disaster.
You do not want to go in there.
The thought of somebody comingto my house and saying they're
gonna go through my closet andhelp me pick clothes is just a
full onset panic attack to me.
So like I would never, everoffer that to my clients,
because I know how uncomfortablethat makes me feel.
But thought of some personcoming into my house and going
(20:30):
through my closet and my clotheswith me it makes me so
uncomfortable.
I think sometimes photographersin general we forget to look at
it from that perspective is likeyou see people going in homes
and doing planning consultationsand you don't realize that
maybe there's a flip side tothis.
Maybe your clients don'tactually watch you coming to
their house.
Your clients don't actuallyhave to clean their house or
their closet or the other end ofthe spectrum, which is at the
(20:51):
very end of the session wall artinstallation.
This is something you seephotographers doing from time to
time and it's very popular forphotographers to hire somebody
to go install their wall art orthey go install wall art for
their clients.
But as a client, I'm like look,I know how to put a nail on the
wall and hang a picture up.
It's brain surgery at all.
(21:11):
I'm not selling these huge,complicated gallery walls or
anything crazy like that.
I'm selling like sets of threeto five images.
My clients can use a tapemeasure and a hammer and figure
it out.
Guys, as a client for aphotographer, I would not want
them coming to my house toinstall wall art, because I'm
gonna get the wall art, I'mgonna walk around my house and
(21:32):
look at it in different places,even though we've designed it
for this one wall, and I'm gonnaplay with it and I'm probably
gonna do something differentthan I originally intended on it
anyway.
And then if the photographershowed up to install it and they
were like we're gonna put it inthis place, I'd be like, well,
I wanna experiment and put ithere.
What if we do this?
And what if we do thisdifferently?
I don't know.
I just think that from a clientperspective, it's not something
that I would personally love,so it's not something I do for
(21:52):
my clients.
So just kind of somecontradictory opinions on things
that photographers are doingnowadays to share with all of
you.
And don't take this the wrongway.
If you're doing those thingsLike if you're doing those
things and they're working foryou, that's great, but also
consider, could there be a flipside of this that you're missing
?
Actually, I was having aconversation with somebody and
(22:12):
the topic of wall artinstallation came up and I
shared with them my opinion onthat and they said to me Corinda
, like I'm so glad you said thatI would have never thought
about my clients literallythinking to themselves I don't
want someone coming to my housethat makes me uncomfortable.
I wanna be able to do it, orI'm competent enough to put a
nail on the wall.
I think that was an interestingrealization and I realized I
(22:33):
needed to share this with you onthe podcast, because obviously
not everybody's thinking thesame way I am and maybe it's
just the anxious person insideof me.
I'm a super anxious person andI'm kind of like my house is my
house.
People don't really come overto my house, it's kind of a mess
most days and people come in ormy house stresses me out, so
maybe it's that piece in me thatmakes me feel like that.
(22:54):
But I just want you to alwaysconsider all sides of the
options and consider them what'sbest for you and what feels
good to you, and consider whatyou think is best for your
clients, not just doing whateveryone else is doing, because
it's whatever the photographerout there in the world is doing.
And that's really myencouragement for you with this
podcast episode.
So, wherever you're at, ifyou're new, if you've been in
(23:18):
this industry for years,wherever you're at, whatever
resources you have, know thatyou are capable of providing a
luxury, high-end service andmaking thousands of dollars from
each and every client thatcomes through your door, simply
by simplifying your business andjust getting to know your
(23:38):
clients and serving your clientshow they need to be served.
I want to leave you with thisGonna challenge you to find ways
to make your business feelmagical and good for you deep
down on the inside and buildyour business what feels good
for you, not what the world istelling you to do.
Guys, I mean plenty of thosemistakes building my business,
(23:58):
of doing things that otherpeople told me I should be doing
, which led me in a lot ofdead-end goose chases and it led
me to a lot of like why am Idoing this?
Why am I here?
How did I get here?
And it also led me into doingthings that didn't fit me and
didn't fit for my clients.
The biggest thing I did was goagainst the grain, go against
(24:22):
the grain and do what felt right.
But it took a lot of years forme to get there and be confident
enough to make the decision togo against the grain of my
business and to do what I wantedto do and what felt good for me
.
Now I was always checking inwith the business side Does it
make logical business?
Does it make sense from abusiness perspective?
Does it make sense from afinancial perspective?
(24:42):
But if it checked out and thelogic was there.
I was gonna test it and try itand if it didn't work, I was
gonna pivot.
So keep that in mind Build thebusiness that feels good to you,
build the business that feelsmagical for you.
And if you were in a placewhere you're like I really want
to figure out how to do this,corinda, send me a message and
let's chat more, because I wouldlove to help talk you through
(25:04):
this.
And this year, in 2024, we haveour your Magic Year program,
which is absolutely amazing.
It's been so good guys, thefeedback has been phenomenal and
people are really loving it.
It's a great way to get yourfeet wet and get started in the
right direction in your business.
Or if you're like I want thefull help, I want the A to Z, I
want the one-on-one, I want thehand holding, I want the
(25:25):
guidance, then message me andtell you me that you want all in
and master your mind and moneyour full coaching program, and I
can get you the details aboutjoining us there.
I love each and every one ofyou.
Thank you for joining us today.
I hope this helps you findinspiration to go out there,
offer the luxury service,despite all the things you feel
like you need to do and just gofor it.
(25:47):
And remember that luxuryservice isn't about things.
It's about service and gettingto know your clients.
Speaker 1 (25:53):
Thank you so much for listening.
If you enjoyed this episode andyou'd like to support the
podcast, please make sure youshare it on social media or
leave a rating and review.
As always, you can check outthe links and resources in the
show notes over atmasteryourmindmoneycom.
To catch all the latest from me, you can follow me on Instagram
at masteryourmindmoney anddon't forget to join our free
(26:14):
Facebook group photographybusiness.
Tune up with Corinne Decay.
Thanks again and I'll see younext time.
Welcome to Mindset and Money Mastery for
Photographers the podcast.
We help overwhelmedphotographers make more money
while simplifying their businessby mastering their you guessed
it mindset and money.
Tune in each week for practicaland actionable tips to take
your photography business up anotch.
Let's dive right in.
Speaker 2 (00:23):
Hello everyone, and I hope you're all having a
magical week.
This week's episode is inspiredby a Facebook post that I saw
on a photography group, and Ijust knew that I had to come on
here and debunk this myth forall of you because, as you
probably know, there's a lot ofthings that I like to debunk in
this photography industry.
I think that there's a lot ofgreat advice, but there's also
(00:45):
some advice that tends to stickin people's heads and make them
think that they can't do thisbecause they don't have enough
or they don't have the rightspace or they don't have the
right resources, and I justreally want to flip that upside
down on its head today for allof you, especially those of you
that are in the businessbuilding phase of being a
photographer.
So someone asked how can a newphotographer offer a luxury
(01:06):
experience if they can't investin client wardrobe, hair, makeup
and samples of those expensiveproducts, or even something like
a studio?
When I saw they're saying youhad something I had to talk
about here.
To be honest, you don't needany of those things.
Having a luxury experience andgetting clients to invest in
those higher price points isn'tjust about hair and makeup,
(01:26):
client wardrobes, having amazingproducts or having those
beautiful studio or storefrontspace where you can wind and
dine your clients.
It's really just about servingyour clients and if you're in
the early phases of buildingyour business, I would strongly
encourage you to go back andlisten to the podcast episode
called what Should I Charge ifI'm just starting out, and also
(01:47):
go back and listen to thepodcast called what Should my
Session Fee Be, because in bothof those episodes I'm going to
break down exactly how to figureout what you need to be making
for clients, and I'm also goingto address the fact that, even
if you're just starting out, youshould set your prices where
they need to be, not for today,but for five or 10 years down
the road, so that way you areset up for success and you will
get there so much faster and youwill get off that hamster wheel
(02:10):
of reinventing your photographybrand when it comes to a luxury
experience.
A luxury experience is morethan just physical things or
cool things like the hair andmakeup, the client wardrobe, all
of those things.
The luxury experience is aboutserving your clients, taking
care of the every need andreally getting to know them so
(02:33):
that you can serve them the waythey need to be served and solve
their problems.
You might think I see all theseluxury photographers with
client wardrobes, hair andmakeup artists on staff, but
this isn't what makes them highend or profitable.
It's really about so much morethan that.
So I want you to hang on andreally listen to this episode
(02:56):
and if you've been using any ofthese excuses about I don't have
these resources or I don't havethis or I don't have that, take
this as your sign to just gofor it.
Build the business of what youhave.
Start with where you're at.
It doesn't have to be what yousee other people doing and
there's absolutely zero reasonyou have to do what other people
are doing.
Do what works for you.
Do what feels good for you.
(03:16):
Start simple.
Start basic.
Start adding extra things untilyou really master the basic,
simple service of just takingcare of your clients.
You all might not know this, butI actually do have a physical
photography studio on ourproperty.
I built the studio when I wasdoing newborns and I actually
used it for a few years and thenI realized that my clients
(03:40):
didn't want to have to drive tomy studio and meet with me and I
could just do Zoom meetings andmy life is easier.
I didn't have to clean mystudio, I didn't have to put on
real pans, I could just hop onZoom with my clients and have
these meetings with them.
And this is back when we had areally terrible internet, by the
way, like awful, and I wouldhave to go on Zoom and I have to
call in and do the audio overmy phone so that the audio
(04:01):
didn't lag, and then turn mycamera on so they could see my
face and we could interact.
But it worked and I think whenI started shifting to those
virtual meetings partially itwas huge a necessity it was due
to having clients that wereliving out of the area, out of
state, and I started to travel alot more.
So I was doing my clients thatwere long distance on Zoom and
then my local clients in person,and it just got too confusing
(04:24):
and I was like I'm just going todo everything on Zoom.
It seems to be working just aswell and we're going to see what
happens and my clients were somuch happier, to be honest with
you.
So you do not need to have thatstudio, you do not need to be
able to shoot indoors during thewinter time or the summertime
or any of those things.
Let's just get rid of thatthought in your head.
Yes, it's cool and fun to sayyou have a studio, but take it
(04:45):
for me.
I have a studio and it is justa glorified storage space for
all of my guild campuses betweenevents.
So don't worry about it, guys.
If that's not in the cards foryou right now, don't feel like
it has to be.
And also, please, for the loveof all things, do not feel like
you have to have a studio toshoot through the winter or
maybe the really hot summer time, depending on where you live,
(05:05):
to be profitable, because thatis not true.
You can shoot only when there'sgood weather.
You can only shoot outdoors andyou can still make money as a
photographer.
That whole myth of I need astudio to shoot indoors when the
weather isn't good or the onlyway to make money and work
around the Stavis studio is alie, let me tell you.
Don't let that get in your earand don't let that set yourself
(05:25):
up for failure, because you'rethinking that you need that to
be successful in this industry.
You do not.
Let's talk about the clientwardrobe thing next, because I
personally have a clientwardrobe.
It's epic, it's beautiful, it'samazing.
But, to be honest with you, myclients rarely use it and I
think that a lot of times myclients have this idea already
(05:46):
of what they want to wear, wherethey're going to go shopping,
this idea of going shopping andthe experience of finding the
perfect outfit for their sessionand, honestly, that's fine.
That tends to be what they do.
Sometimes they do use my clientwardrobe.
I find that my kids andteenagers use it a lot more than
my adults.
But, honestly, I've spent a lotof money, a lot of time and it
(06:09):
really doesn't do anything formy business, other than it's
cool to say I have a clientwardrobe and show off my pretty
dresses that just sit and don'tget used to a whole lot.
A lot of times to get my clientwardrobe used, I will literally
just bring the dresses with meand be like, hey, can you just
throw this dress on for a fewand they'll put it on and they
will love it in the end.
But sometimes it does genuinelyfeel like I'm twisting my
(06:30):
client's arm to get them in thedresses.
Now it's different if you have,like, a super unique style or
something you're doing that isgenuinely hard for your clients
to find clothing in thatspecific style.
I do kind of have a style thatI like to shoot, but a lot of
times there's some variationwithin that and my clients like
to put their own twist on it.
So it's not really a dealbreaker for me if my clients
(06:53):
don't wear my dresses and I'mgoing to push them and force
them into it.
However, sometimes I will justbe like can you please do it for
me and they will Don't feellike you have to go buy all
those dresses.
It is really not an SSB and itis more for you and not for your
bank account, because it isvery bad to get a client
wardrobe addiction.
Just trust me and you'll justsit there and stare at a bunch
of dresses and then one dayyou'll think to yourself oh, I
(07:14):
should really sell these.
I say that because I've watchedmany of my photographer friends
go through that, where they getreally addicted to buying all
these beautiful dresses orwardrobe pieces and then
eventually they're like I don'treally use them.
I should probably sell thembecause I'm tired of just
staring at them.
So please keep that in mind.
It is not a necessity, it issomething that is fun, but you
don't have to have it and don'tgo overboard unless you know
(07:35):
you're going to use it.
I would say start out with a fewstaple pieces that are pretty
versatile.
If it's something you reallyhave your heart set on and if
you find your clients reallyloving and using those often,
then that's fine.
Like, I have one dress that Iuse more than anything else in
my client wardrobe.
It's my favorite dress.
I've actually worn it for myown portraits and my clients
love it, and I have it in thishand color and a navy color and,
(07:56):
hands down, if someone's goingto wear something for my client
wardrobe, it's probably going tobe that, and I have multiple
clients that have worn the samedress, and that's the other
thing I will encourage you.
I think sometimes you feel likeif you get a client wardrobe,
you need to like spice it up soeveryone has different outfits.
No, the purpose is to be ableto reuse the same things and buy
staple pieces that are reusable.
So do keep that in mind in theback of your head.
And also buying items that areversatile in size, so size
(08:20):
adjustable, like can fit smallthrough extra large type dresses
are always great if you canfind outfits like that.
I also find that, as a horsephotographer, a lot of the
really beautiful epic dressesthat are so cool and like oh my
gosh, I want to photograph thatthey're not really practical for
working with horses or for thenormal horse person to wear with
their horse, unless you havesomebody that's like has a
saintly horse that will just putup with just about anything.
(08:42):
So that's the other thing islike it's very easy to see, like
you know, those epic styleshoots with the parachutes.
Granted, I have my ownparachute dresses that I have
literally sewn by myself.
Well, the chances that most ofyour clients are gonna wear that
are pretty slim to none.
So if you want to do it to befun and creative, then that's
fine, but don't spend a ton ofmoney, time, energy and effort
(09:04):
in it until you've really builtyour business to a place where
you just have that disposableincome to spend on that type of
stuff.
Resist the temptation, trust me, it's not gonna make or break
your business.
It's just gonna cost you money.
Probably at this point, andmaybe it might make a bad
spending habit, and those of youthat have a client wardrobe
you'll have to send me a DM andlet me know if you agree or
disagree with that statement.
I know there's a few of youthat use your client wardrobe
(09:27):
all the time and that's amazing,but for most people that's not
the case.
So next up, let's talk abouthair makeup.
Everywhere you look in thehigh-end photography space
you're gonna see photographersincluding hair and makeup and
eating the cost in their sessionfee as well.
I decided a long time ago thatjuggling hair and makeup artists
and scheduling with outdoorsessions was just a pain, and it
(09:49):
was something I wasn't ready todo because I also travel a lot.
It just is too hard to havehair and makeup artists all over
the US and know who to go to,so it just made sense to really
cut it out, and it didn't makesense juggling all the different
locations and all the people Iwould need, plus the weather.
When you're working with a hairand makeup artist, you're
typically having to give themnotice if you need to reschedule
.
You can't wait till last minute, like if you don't have all
(10:11):
these extra people involved.
So I just decided it reallywasn't worth the extra step and
the extra piece to figure out inmy own business the other thing
about hair and makeup.
Although it can be amazing, Ithink that personally, when I
have hair and makeup done for myown personal portraits with
other photographers, theexperience is really fun and
(10:31):
cool, but I don't always lovethe way I look in photos.
I have this set of picturesthat they're stunning.
I love the pictures, but myeyebrows look crazy.
My eyebrows are not my normaleyebrows.
They're so thick and drawn onand shaped and beautiful that I
just see it.
I'm like what is weird about mein those pictures?
And then I'm like, oh yeah, myeyebrows do not look like that
(10:54):
in real life.
So I think sometimes too, youhave to consider who are your
clients and how are those peoplethat you're working with,
because there might be somepeople that you are thinking
this is amazing, I'm going tohave a hair and makeup artist.
But your clients don'tnecessarily want that because
it's not who they are as people.
A lot of my clients, as horsepeople, are very minimalist.
They don't wear a whole lot ofmakeup on the day to day unless
they're going to a special event, and if they do, they know how
(11:16):
to do their makeup fairly well.
I'm never going to encourage myclient to wear more makeup than
they normally wear in everydaylife.
I would say give me like 10%more, but don't go overboard for
your portraits, because I wantthem to see themselves and see
themselves, not see someonecompletely different.
I want them to wear a solidfoundation that's like good
coverage, and I want them to putmascara on and a little bit of
(11:38):
something on their lips.
But I do not need them to befull glam if that's just not who
they are and that's not theirgo-to.
Now, when I have a client thatcomes to me and that is their
go-to, that they love doing fullglam, chances are they already
have their own hair and makeupartist they know and they're
comfortable with, and thenthat's great because I don't
have to deal with it.
So I would just keep that inmind.
(11:58):
When I used to do weddings, Iactually had a few experiences
when the makeup artist wouldleave and the bride and the
bride's maids would go in andwash their face off or redo
their hair completely becausethey just didn't love it and it
didn't look good on them and itwasn't what they were used to
and they were seriously unhappytoo.
So maybe I'm a little bitscarred from my wedding
photographer days.
Really great makeup artist.
(12:19):
Just the girls would look atthemselves in the mirror and be
like this doesn't look like me,and they would freak out and be
washing their faces and puttingnew makeup on as we're supposed
to be taking pictures.
And then I also had a seniorcome to me last year that worked
with a senior photographer thatdid hair and makeup and she
hated her pictures because shehated her makeup.
And she came back, hired me,had me redo her senior pictures
(12:43):
and hired her own makeup artistinstead, which I thought was
really interesting, that theystill did hire a professional,
but they hired somebody thatthey're used to working with.
I've had so many instances whereit's just been weird situations
or, personally, from myexperiences as a client, I've
had weird things that I didn'tlove.
So I would just say it's not anecessity and it doesn't have to
(13:05):
happen.
Simplify your life, simplifyyour business.
Don't worry about all thisextra fluff, don't worry about
the client closet, don't worryabout the hair and makeup.
I think instead, what youshould focus on is getting to
know your clients and figure outwho they are as a person, if
they are the type of person thatwants to find a hair and makeup
artist.
Have a relationship withsomeone that you can send them
to and they can go schedule itand take care of it.
If they're not and they'reminimalistic, give them tips and
(13:28):
tricks on how to make theirmakeup look good.
If you don't know, go watchsome TikTok or YouTube videos.
Point them in the rightdirection and guide them and
direct them, but use some verystrategic things when you're
talking about these things.
What do you normally wear?
Do you normally wear a lot ofmakeup?
Little makeup?
Do you never wear makeup?
What does that look like foryou?
Do you ever get your hair andmakeup done?
What do you think about it whenyou get your hair and makeup
(13:50):
done?
Do you love getting it done orwhat has your experience been
like?
Do you have something that'sdone in the past that you love
it?
Just asking simple questions,you can guide them in the right
direction and you can help themget to where they need to be.
I really think that having hairand makeup artists wouldn't
make me more money in mybusiness.
It may make my clients' life alittle bit easier, but honestly,
(14:10):
I just don't think it's goingto make me a whole lot more
money in my business and I thinkthat it doesn't really make or
break my business.
So don't feel that pressure todo that.
Also, just know that it mightnot be for everybody and if it
doesn't feel like it's for youand your business, then that's
fine.
If you feel like it's for youand your business, then try it,
see how you feel about it, seeif you like it and then make a
decision where you want to gofrom there.
(14:32):
Now let's talk about this samplesituation.
Once upon a time I had somebodytell me that instead of
learning how to do business,they should just buy a bunch of
samples and show them to theirclients and they will magically
sell those products.
And that is not true.
You don't need samples to sellwall art or albums.
Let me repeat that.
(14:53):
You do not need samples to sellwall art or albums.
I have plenty of coachingclients that have come through
my program that have startedselling wall art and they don't
have their samples in yet oftheir Guild Canvas, because
Guild Canvas does take weeks tobe made, because they're a
handmade, custom item.
And I have coaching clientscome through.
(15:13):
They put them on their pricelist.
I can't offer them until theyget here and I'm like no, you
can Just start talking aboutthem, and they start talking
about them and they sell onewithout having a sample.
And I'm like, see, I told youso you don't have to have a
sample, you just have to be ableto talk about the product.
You can show stock photos fromyour supplier's website.
Guild Canvas has so manyamazing videos and pictures and
(15:37):
just resources you can show.
But really it's about the wayyou talk about it.
Your clients are going to buysomething based on your
excitement about it, regardlessof if they can see it and touch
it.
Now, seeing and touching itdoesn't hurt, but it's not a
necessity.
I have clients that don't seemy products all the time.
I would say, when I traveled alot more, like 70% of my clients
(15:59):
didn't see all my productsbecause I would just travel with
whatever samples I had thatwere small enough to fit my
suitcase, and so I had a lot ofclients that didn't see products
and they were buying them.
No problem, I would just talkto them about them or I'd show
them to them on Zoom.
Now I do have a lot moreclients that get to see my
products.
I do take them to my sessionsand show them at my sessions,
and that's really the time whenI see and interact with my
clients, but it's not anecessity, guys.
(16:22):
I'm not going to lie.
Sometimes I leave my house andI'm like, oh crap, I forgot to
grab my samples.
No big deal.
The clients still spend money.
They still buy their products.
It does not make or break yourbusiness, so don't worry about
that.
And you don't have to show giantsamples If you don't have a
studio.
You're driving in your car.
You can't fit a giant sample inyour car.
That's fine.
Have an 11 by 14 or 16 by 20.
(16:42):
I promise it's not the end ofthe world to have small samples
either.
It's really not.
I just hope that you take thiswhole studio topic, the client
wardrobe, the hair makeup, thesamples, those four topics, and
I hope that you really take sometime to sit on this.
If any of these things arerunning in the back of your head
(17:02):
and keeping you stuck orkeeping you feeling like you
can't raise your prices, youcan't offer the high end
products, you can't do thosethings because you were lacking
in one of these areas, I'm hereto tell you you're not lacking,
you are perfect.
You're probably doing the samething I do, which is the minimum
, which is fine.
It doesn't have to be overlycomplicated to run a high end
portrait business.
(17:23):
You don't need all this fluffystuff.
Ask yourself these questionswhen you're thinking about doing
something in your business.
Say does this make me moremoney or does this really impact
my client's life?
Chances are you're doing a lotof things in your business that
don't make you more money anddon't really impact your
(17:43):
client's life that much.
Another example of this thatI'll throw out there while we're
on the topic of this is I dropship my products to my clients.
I don't get my clients itemsand repackage them and deliver
them.
No, I just have stuff dropshipped to their house.
Makes my life easy, my clientslife easy, and you know what?
That's fine.
This is a discussion I had withone of my coaching clients a
(18:04):
couple years ago.
She really really fought me ondrop shipping our products and
I'm like listen, how much timeare you spending getting the
products, opening them up,repackaging them, setting up
delivery to your clients?
Say, you have 50 clients a year.
Let's compound this by maybe anhour to two hours per client.
(18:25):
It adds up.
Do you think that your clientswill be just as happy if the
stuff got to their house twodays sooner or a week sooner
than it takes for you to get itto you, repackage it and deliver
it to them yourself.
Heck yeah, they're gonna behappy if they get it sooner.
It's not gonna make or breakyour business.
So if you're sitting here andyou're feeling like I'm doing a
(18:46):
lot of things, I don't know ifthe things I'm doing are serving
me.
I don't know if they're reallyserving my clients.
I would just write down all thethings you're doing in your
business and really just examinethem.
Do I like this?
Do I wanna keep this around?
Is it serving me and my clients?
Is it making me money and is itimpacting my clients life?
If it's not making you money ormaking a positive impact,
(19:07):
that's like huge in your clientslife.
It could be more soovercomplicating your life or
overcomplicating your clientslife, then maybe it's your time
to cut it out.
One of the things that I think Isee photographers doing that's
actually an overcomplication oftheir clients life, even though
they think they're helping theirclient, is things like in-home
(19:27):
planning, consultations or wallart installation.
And y'all might come at me forthis, but listen to my logic
here.
People are busy.
They don't want to have toschedule time for meetings that
are unnecessary.
So if they can pick up thephone or hop on Zoom and spend
15, 20 minutes getting somethingdone, I think people are a lot
happier with that than having toset up a physical in-person
(19:48):
meeting or have someone come totheir house.
So let's talk about this likein-person planning consultation.
If you have somebody come overto your house and they're like
I'm gonna come over to yourhouse and help you plan your
session and pick your outfitsand blah, blah, blah, blah as a
person, karinda is going to belike whew, I don't want you to
come into my house.
I have to clean my house.
(20:09):
I have to look presentable.
My closet is a disaster.
You do not want to go in there.
The thought of somebody comingto my house and saying they're
gonna go through my closet andhelp me pick clothes is just a
full onset panic attack to me.
So like I would never, everoffer that to my clients,
because I know how uncomfortablethat makes me feel.
But thought of some personcoming into my house and going
(20:30):
through my closet and my clotheswith me it makes me so
uncomfortable.
I think sometimes photographersin general we forget to look at
it from that perspective is likeyou see people going in homes
and doing planning consultationsand you don't realize that
maybe there's a flip side tothis.
Maybe your clients don'tactually watch you coming to
their house.
Your clients don't actuallyhave to clean their house or
their closet or the other end ofthe spectrum, which is at the
(20:51):
very end of the session wall artinstallation.
This is something you seephotographers doing from time to
time and it's very popular forphotographers to hire somebody
to go install their wall art orthey go install wall art for
their clients.
But as a client, I'm like look,I know how to put a nail on the
wall and hang a picture up.
It's brain surgery at all.
(21:11):
I'm not selling these huge,complicated gallery walls or
anything crazy like that.
I'm selling like sets of threeto five images.
My clients can use a tapemeasure and a hammer and figure
it out.
Guys, as a client for aphotographer, I would not want
them coming to my house toinstall wall art, because I'm
gonna get the wall art, I'mgonna walk around my house and
(21:32):
look at it in different places,even though we've designed it
for this one wall, and I'm gonnaplay with it and I'm probably
gonna do something differentthan I originally intended on it
anyway.
And then if the photographershowed up to install it and they
were like we're gonna put it inthis place, I'd be like, well,
I wanna experiment and put ithere.
What if we do this?
And what if we do thisdifferently?
I don't know.
I just think that from a clientperspective, it's not something
that I would personally love,so it's not something I do for
(21:52):
my clients.
So just kind of somecontradictory opinions on things
that photographers are doingnowadays to share with all of
you.
And don't take this the wrongway.
If you're doing those thingsLike if you're doing those
things and they're working foryou, that's great, but also
consider, could there be a flipside of this that you're missing
?
Actually, I was having aconversation with somebody and
(22:12):
the topic of wall artinstallation came up and I
shared with them my opinion onthat and they said to me Corinda
, like I'm so glad you said thatI would have never thought
about my clients literallythinking to themselves I don't
want someone coming to my housethat makes me uncomfortable.
I wanna be able to do it, orI'm competent enough to put a
nail on the wall.
I think that was an interestingrealization and I realized I
(22:33):
needed to share this with you onthe podcast, because obviously
not everybody's thinking thesame way I am and maybe it's
just the anxious person insideof me.
I'm a super anxious person andI'm kind of like my house is my
house.
People don't really come overto my house, it's kind of a mess
most days and people come in ormy house stresses me out, so
maybe it's that piece in me thatmakes me feel like that.
(22:54):
But I just want you to alwaysconsider all sides of the
options and consider them what'sbest for you and what feels
good to you, and consider whatyou think is best for your
clients, not just doing whateveryone else is doing, because
it's whatever the photographerout there in the world is doing.
And that's really myencouragement for you with this
podcast episode.
So, wherever you're at, ifyou're new, if you've been in
(23:18):
this industry for years,wherever you're at, whatever
resources you have, know thatyou are capable of providing a
luxury, high-end service andmaking thousands of dollars from
each and every client thatcomes through your door, simply
by simplifying your business andjust getting to know your
(23:38):
clients and serving your clientshow they need to be served.
I want to leave you with thisGonna challenge you to find ways
to make your business feelmagical and good for you deep
down on the inside and buildyour business what feels good
for you, not what the world istelling you to do.
Guys, I mean plenty of thosemistakes building my business,
(23:58):
of doing things that otherpeople told me I should be doing
, which led me in a lot ofdead-end goose chases and it led
me to a lot of like why am Idoing this?
Why am I here?
How did I get here?
And it also led me into doingthings that didn't fit me and
didn't fit for my clients.
The biggest thing I did was goagainst the grain, go against
(24:22):
the grain and do what felt right.
But it took a lot of years forme to get there and be confident
enough to make the decision togo against the grain of my
business and to do what I wantedto do and what felt good for me
.
Now I was always checking inwith the business side Does it
make logical business?
Does it make sense from abusiness perspective?
Does it make sense from afinancial perspective?
(24:42):
But if it checked out and thelogic was there.
I was gonna test it and try itand if it didn't work, I was
gonna pivot.
So keep that in mind Build thebusiness that feels good to you,
build the business that feelsmagical for you.
And if you were in a placewhere you're like I really want
to figure out how to do this,corinda, send me a message and
let's chat more, because I wouldlove to help talk you through
(25:04):
this.
And this year, in 2024, we haveour your Magic Year program,
which is absolutely amazing.
It's been so good guys, thefeedback has been phenomenal and
people are really loving it.
It's a great way to get yourfeet wet and get started in the
right direction in your business.
Or if you're like I want thefull help, I want the A to Z, I
want the one-on-one, I want thehand holding, I want the
(25:25):
guidance, then message me andtell you me that you want all in
and master your mind and moneyour full coaching program, and I
can get you the details aboutjoining us there.
I love each and every one ofyou.
Thank you for joining us today.
I hope this helps you findinspiration to go out there,
offer the luxury service,despite all the things you feel
like you need to do and just gofor it.
(25:47):
And remember that luxuryservice isn't about things.
It's about service and gettingto know your clients.
Speaker 1 (25:53):
Thank you so much for listening.
If you enjoyed this episode andyou'd like to support the
podcast, please make sure youshare it on social media or
leave a rating and review.
As always, you can check outthe links and resources in the
show notes over atmasteryourmindmoneycom.
To catch all the latest from me, you can follow me on Instagram
at masteryourmindmoney anddon't forget to join our free
(26:14):
Facebook group photographybusiness.
Tune up with Corinne Decay.
Thanks again and I'll see younext time.
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